Regional Marcom Specialist

Reposted 22 Hours Ago
Be an Early Applicant
4 Locations
In-Office
Mid level
Biotech
The Role
As a Regional Marcom Specialist, you'll execute integrated marketing programs using digital and face-to-face tactics, manage campaigns, and analyze performance while coordinating with various stakeholders.
Summary Generated by Built In
Job Description

Agilent inspires and supports discoveries that advance the quality of life. We provide life science, diagnostic and applied market laboratories worldwide with instruments, services, consumables, applications and expertise. Agilent enables customers to gain the answers and insights they seek -- so they can do what they do best: improve the world around us. Information about Agilent is available at www.agilent.com.

Eager to build a career in marketing communications? This is your opportunity to join our dynamic team, where you'll work on assignments and develop solutions across all Marcom areas for assigned products, markets or customers, while enjoying all the support and encouragement you need to build a far-reaching career.

We are looking for an experienced and highly collaborative Regional Marcom Specialist to join the APAC (Asia Pacific) Field Marketing team.

As a Regional Marcom Specialist, you will partner closely with Regional Marketing Program Managers (RMPMs) to plan and execute integrated marketing programs across both digital and face-to-face channels. This role is hands-on and execution-focused, requiring strong digital marketing capability alongside experience delivering in-person events and field marketing activities.

You will be responsible for translating regional strategies into high-quality, measurable campaigns, working closely with multiple internal and external stakeholders across markets. Success in this role requires strong organisational capability, attention to detail, and disciplined execution across multiple concurrent initiatives.

Key Responsibilities:

  • Translate regional marketing strategies into integrated campaign execution plans, incorporating both digital and face-to-face tactics to support defined business objectives.
  • Partner with Regional Marketing Program Managers (RMPMs) to execute approved marketing programs, ensuring activities are delivered on time, to scope, and within agreed priorities.
  • Own the execution of digital marketing components, including email campaigns, landing pages, web content, digital events, social media, and supporting digital assets.
  • Support the planning and delivery of in-person marketing activities, including tradeshows, customer seminars, and other field events, in alignment with campaign plans.
  • Coordinate the development, review, and release of marketing assets, ensuring compliance with Agilent brand standards, quality controls, and approval processes.
  • Work cross-functionally with eMarcom, Event Managers, Data Operations, Sales Operations, Channel Partners, global marketing teams, and external vendors to enable effective campaign execution across markets.
  • Track and analyse campaign performance across digital and event channels, providing structured reporting, insights, and recommendations to support ongoing optimisation.
  • Contribute performance data and execution updates to regular alignment meetings with RMPMs and global commercial marketing stakeholders.
  • Support regional marketing operations through strong project coordination, documentation, and budget management, including budget tracking, PO support, accrual awareness, and spend visibility, in close alignment with RMPMs and established processes.
  • Apply strong organisational and time-management skills to manage multiple campaigns and stakeholders concurrently, maintaining attention to detail and execution discipline in a fast-paced regional environment.
Qualifications
  • Bachelor's degree in marketing, business, or other-related field required
  • 3 - 5 years of marketing and/or marketing communications experience is required
  • Experience in managing multiple external partnerships across time zones and working with virtual regional team / colleagues
  • Cross-discipline Marcom skills with experience in implementing a wide mix of tactics in life science industry is a plus
  • Fluent English is a must (oral and written)
  • Solid computer skills including Microsoft Office (Excel, Word, PowerPoint) and SharePoint
  • Experience with graphical software and html editors (Adobe Photoshop, Dreamweaver, InDesign, Illustrator)
  • Experience with marketing automation platform (e.g. Eloqua) and digital marketing tools (e.g. ON24, 6Connex) is a plus
  • Strong project management, organizational skills and good at problem-solving
  • Team player with solid interpersonal and communication skills
  • Autonomous at work

Additional Details

This job has a full time weekly schedule. It includes the option to work remotely.

Our pay ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. During the hiring process, a recruiter can share more about the specific pay range for a preferred location. Pay and benefit information by country are available at: https://careers.agilent.com/locations

Agilent Technologies Inc. is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other protected categories under all applicable laws.Travel Required: 25% of the TimeShift: DayDuration: No End DateJob Function: Marketing

Skills Required

  • Bachelor's degree in marketing, business, or other-related field
  • 3 - 5 years of marketing and/or marketing communications experience
  • Fluent English, both oral and written
  • Solid computer skills including Microsoft Office and SharePoint
  • Experience with graphical software and html editors
  • Experience with marketing automation platform (e.g. Eloqua) and digital marketing tools

Agilent Technologies Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Agilent Technologies and has not been reviewed or approved by Agilent Technologies.

  • Retirement Support The core U.S. package highlights a generous 401(k) match as a strength. Retirement programs are positioned as competitive within the company’s total rewards.
  • Equity Value & Accessibility An Employee Stock Purchase Plan at a discount provides accessible equity and augments total compensation. Ownership opportunities are presented as a notable advantage alongside retirement benefits.
  • Leave & Time Off Breadth Flexible Time Off, company holidays, a personal holiday, and paid volunteer time create a broad leave offering. Time off can accrue into multiple weeks in the first year, supporting flexibility.

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The Company
HQ: Santa Clara, CA
17,369 Employees
Year Founded: 1999

What We Do

Analytical scientists and clinical researchers worldwide rely on Agilent to help fulfill their most complex laboratory demands. Our instruments, software, services and consumables address the full range of scientific and laboratory management needs—so our customers can do what they do best: improve the world around us. Whether a laboratory is engaged in environmental testing, academic research, medical diagnostics, pharmaceuticals, petrochemicals or food testing, Agilent provides laboratory solutions to meet their full spectrum of needs. We work closely with customers to help address global trends that impact human health and the environment, and to anticipate future scientific needs. Our solutions improve the efficiency of the entire laboratory, from sample prep to data interpretation and management. Customers trust Agilent for solutions that enable insights...for a better world.

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