Regional Manager - KY

Posted 2 Days Ago
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Louisville, KY, USA
In-Office
Senior level
The Role
Oversee Heaven Hill’s Kentucky distributor network, directing sales, merchandising, pricing, promotional execution, product launches, and brand programming. Manage direct reports, distributor performance, retail relationships, budgets, market reporting, training, and compliance with company initiatives and applicable regulations. The role requires strong sales leadership, negotiation, analytical, presentation, and communication skills, along with spirits or wine industry experience and proficiency in Microsoft Office and distributor databases.
Summary Generated by Built In

This is a remote position with an ideal base location in Louisville, KY.  

What the Role Is

The Regional Manager will be responsible for overseeing the execution of Heaven Hill’s strategic initiatives through the management of our distributor in the Kentucky Market.  The successful candidate will ensure that our distributor is adhering to brand policies, company objectives are being met and promotional activity is taking place.  This individual will also be responsible for market depletions, pricing, and programming the brands within the distributor network.  

How You Will Spend Your Time?

  • Direct distributor selling activities to achieve sales, distribution and merchandising goals
  • Ability to manage distributor relating to the development and implementation of local merchandising program and ongoing performance evaluation
  • Maintain consistent engagement with all direct reports to maximize career development 
  • Cultivate and maintain professional working relationship with key retail accounts in region to ensure proper brand distribution, promotion, and shelf management are taking place 
  • Manage all T&E expenses and local budgets for market.
  • Ability to negotiate pricing with distributor management.
  • Responsible for educating distributor sales staff.
  • Observe competitive market activity and evaluate distributor execution against our initiatives
  • Have high visibility at the distributor office and meet with sales representatives and management to ensure pursuit of Heaven Hill’s goals and objectives.
  • Execute product seminars at accounts and with distributor sales team.
  • Provide National Account mandate compliance and pricing requests in a timely fashion
  • Stay informed and knowledgeable of customer and consumer trends
  • Provide monthly market activity report to Divisional Manager, including a list of objectives, accomplishments, competitive activity, special projects and/or any needs
  • Successfully launch all new products achieving volume and distribution objectives
  • Provide feedback on effectiveness of marketing and sales initiatives
  • Maintain accurate records regarding distributor profiles, organizational structures, and competitive brand alignments
  • Stay informed and knowledgeable of all laws, regulations, and policies that govern the market and keep management informed of all information pertaining to changes.

Who You Are…

  • Bachelor’s Degree in Business, Management, Marketing or related field
  • Minimum five (5) years’ sales experience in spirits or wine industry
  • Minimum five (5) years’ people management experience
  • Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
  • Knowledge of principles and processes for providing customer and personal services.
  • Excellent critical thinking skills, using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems
  • Analytical skills, in particular gathering data from a wide variety of sources, and presenting it in formats suitable for a wide variety of audiences
  • Effective managerial and presentation skills
  • Strong oral and written communication skills
  • Strong interpersonal skills
  • Must be customer –centric and have effective negotiation and business development skills.
  • Proficient using Microsoft Office including Microsoft Word, Excel, and PowerPoint
  • Proficient with distributor databases for communication and analytics of the business
  • Valid Driver’s License

Physical Requirements

While performing job duties, the employee is occasionally required to:

  • Stand; walk; use hands and fingers to handle or feel objects, use of computer; and reach with hands and arms. 
  • Lift and/or move up to 20 pounds. 

Benefits

  • Paid Vacation
  • 11 Paid Holidays
  • Health, Dental & Vision eligibility from day one
  • FSA/HSA
  • 401K match
  • EAP
  • Maternity/Paternity Leave

Heaven Hill and its affiliates are committed to fostering a diverse workforce as an Equal Employment Opportunity company. We invite applications from candidates of all backgrounds, without regard to race, religion, color, sex, sexual orientation, natural origin, gender identity or expression, age, disability, veteran status, or any other legally protected characteristic.

Skills Required

  • Bachelor’s degree in Business, Management, Marketing, or a related field
  • At least five years of sales experience in the spirits or wine industry
  • At least five years of people management experience
  • Knowledge of product promotion, sales techniques, marketing strategy, and sales control systems
  • Knowledge of customer and personal service principles and processes
  • Strong critical thinking and problem-solving skills
  • Analytical skills, including gathering and presenting data from multiple sources
  • Effective management and presentation skills
  • Strong oral, written, and interpersonal communication skills
  • Customer-centric approach with negotiation and business development skills
  • Proficiency with Microsoft Office, including Word, Excel, and PowerPoint
  • Proficiency with distributor databases for business communication and analytics
  • Valid driver’s license
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The Company
HQ: Louisville, Kentucky
873 Employees
Year Founded: 1935

What We Do

Independent. Family-led. Legacy-built. Heaven Hill Brands is the largest family-owned & operated distilled spirits company in the U.S., crafting award-winning brands and championing people-first culture. 2025 Best Managed Company | Thriving Together

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