Microsoft is on a mission to empower every person and every organization on the planet to achieve more. Our culture is centered on embracing a growth mindset, inspiring excellence, and encouraging teams and leaders to bring their best each day. In doing so, we create life-changing innovations that impact billions of lives around the world. You can help us achieve our mission.
The Americas ATU Sales Enablement team accelerates revenue growth and boosts field agility by equipping Account Executives and Account Technology Specialists with the processes and tools they need — delivered through structured, field-ready programs. Our goal is to make execution simpler, more efficient, and more impactful — giving sellers what they need to drive outcomes aligned to Microsoft’s strategic priorities.
ATU Program Go-To-Market Manager (GTMM)
The ATU Program Go-To-Market Manager (GTMM) leads the end-to-end execution of strategic field programs for assigned lines of business across sales, marketing, consulting, customer success, and partner functions. This highly cross-functional role translates strategic priorities into coordinated delivery with measurable outcomes, serving as the central point of contact for stakeholders. Through strong partnerships across the company, the GTMM drives program design and execution that delivers revenue growth and shared success for ATU-aligned priorities.
Responsibilities
Program Planning
- Build and manage field-focused program plans with clear deliverables, stakeholder roles, and launch timelines that drive consistent execution.
- Leverage ATU Program Standards and guidance from Strategic Program SMEs to build high-quality, repeatable programs that land consistently with the field.
Execution & Launch
- Own end-to-end development and delivery of field-facing content, communications, and training to drive successful program execution.
- Lead high-impact program launches with clear messaging, targeted enablement, and a sharp focus on field adoption and success.
Optimization & Impact
- Monitor and analyze field adoption and program impact through data-driven reporting and stakeholder feedback.
- Gather direct feedback from sellers and stakeholders to identify opportunities for improvement.
- Use these insights to design reinforcement mechanisms and programs that drive stronger adoption and sustained field impact.
Collaboration & Alignment
- Work closely with the Program Director to ensure alignment with strategic priorities and program goals.
- Drive governance, mitigate risk, and deliver clear reporting across programs.
- Build trusted relationships with field leadership, WW stakeholders, and cross-functional teams to ensure coordinated execution.
- Serve as the connective tissue between corporate strategy and field execution — translating priorities into coordinated, high-impact delivery.
Qualifications
Required/minimum qualifications
- 5+ years marketing strategy, business planning, sales enablement, business development, technical pre-sales,
- Or related work experience.
Additional or preferred qualifications
- 8+ years marketing strategy, business planning, sales enablement, business development, technical pre-sales, or related work experience AND Bachelor's Degree in Business, Marketing, Computer Science, or related field
- OR equivalent experience.
- 5+ years experience managing and expanding a product/solution portfolio and driving demand generation and pipeline acceleration within a complex (e.g., multinational or matrixed) organization.
Field Product Marketing IC4 - The typical base pay range for this role across the U.S. is USD $106,400 - $203,600 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $137,600 - $222,600 per year.
Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:
https://careers.microsoft.com/us/en/us-corporate-pay
This position will be open for a minimum of 5 days, with applications accepted on an ongoing basis until the position is filled.
Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance with religious accommodations and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations.
Skills Required
- 5+ years of experience in marketing strategy, business planning, sales enablement, business development, technical pre-sales, or related work
- 8+ years of experience in marketing strategy, business planning, sales enablement, business development, technical pre-sales, or related work
- Bachelor's degree in Business, Marketing, Computer Science, or a related field
- Equivalent experience may substitute for the preferred degree and experience requirements
- 5+ years of experience managing and expanding a product or solution portfolio and driving demand generation and pipeline acceleration within a complex organization
Microsoft Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Microsoft and has not been reviewed or approved by Microsoft.
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Healthcare Strength — Health coverage is described as comprehensive, with preventive care coverage, vision options, and annual out-of-pocket limits. Feedback suggests medical, mental-health, and disability support are a major strength of the package.
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Parental & Family Support — Family support is expansive, including parental leave, family caregiver leave, child-care assistance, family concierge services, fertility options, and college-advising support for eligible employees. Feedback suggests these benefits meaningfully ease caregiving and family planning demands.
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Wellbeing & Lifestyle Benefits — Wellbeing resources include counseling and employee-assistance services, wellness reimbursements, product discounts, and charitable-matching programs. Feedback suggests these extras complement core benefits and support day-to-day quality of life.
Microsoft Insights
What We Do
At Microsoft, our mission is to empower every person and every organization on the planet to achieve more. Our mission is grounded in both the world in which we live and the future we strive to create. Today, we live in a mobile-first, cloud-first world, and the transformation we are driving across our businesses is designed to enable Microsoft and our customers to thrive in this world.
