Product Marketing Senior Manager - SMB

Reposted Yesterday
Hiring Remotely in USA
Remote
180K-218K Annually
Mid level
Computer Vision • Healthtech • Information Technology • Logistics • Machine Learning • Software • Manufacturing
Dandy uses cutting-edge tech to empower dentists to give their patients a smile they’re proud of.
The Role
The role involves enhancing SMB product marketing by analyzing sales calls, refining positioning, creating tools, and collaborating with sales and product teams.
Summary Generated by Built In

Dandy is transforming the massive and antiquated dental industry—an industry worth over $200B. Backed by some of the world’s leading venture capital firms, we’re on an ambitious mission to simplify and modernize every function of the dental practice through technology. As we expand our reach globally, Dandy is building the operating system for dental offices around the world—empowering clinicians and their teams with technology, innovation, and world-class support to achieve more for their practices, their people, and their patients.

Dandy is hiring an exceptional SMB Product Marketing Manager to help grow our SMB motion by sharpening how we position, sell, and win with small to medium U.S. dental practices. In this role you’ll see your work reflected in real revenue outcomes for the business.

This role sits at the intersection of Product Marketing, Sales Enablement, and Revenue Operations. You will deeply understand how customers buy, how we sell, where we lose, and why – and then translate those insights into sharper positioning, better talk tracks, clearer competitive narratives, and more effective sales outcomes.

If you love listening to sales calls, breaking down objections, analyzing competitive win/loss data, and turning insights into messaging and collateral that actually moves deals forward, this role is for you.

What You’ll Do

  • Design and implement a repeatable sales burndown framework that analyzes win/loss by competitor, product, and key stage of the funnel enabling reps to win more often

  • Regularly listen to and analyze sales calls, identifying recurring objections, confusion points, and competitive trends

  • Refine SMB positioning by key competitor, product type, and use case based on real-world sales feedback

  • Develop and iterate on talk tracks that address the most common objections and competitive gaps

  • Ensure messaging is simple, clear, and aligned with how SMB buyers actually buy

  • Create and maintain competitive battlecards, one-pagers, and objection-handling guides

  • Partner with Sales Enablement to roll out new messaging and ensure adoption

  • Act as a trusted partner to Sales, RevOps, and Sales Leadership

  • Run regular feedback loops with frontline sellers and Sales leadership

  • Create a feedback loop with the Product team to ensure opportunities are surfaced for continued product innovation and improvement

What We’re Looking For

  • 4-5+ years of experience in Product Marketing, Sales Enablement, or Go-To-Market roles

  • Prior experience supporting SMB or mid-market sales teams a plus

  • Comfortable working with CRM data and analyzing win/loss data

  • Experience using and analyzing data with sales call intelligence tools

  • Proven ability to translate insights into clear messaging and sales tools

  • Comfort working closely with Sales

For full-time positions, Dandy offers a wide range of best-in-class, comprehensive, and inclusive benefits tailored to each country where we operate. Our local benefits packages typically include healthcare, dental, mental health support, parental planning resources, retirement savings options, and generous paid time off—ensuring our team members are supported no matter where they live and work.

Dandy is proud to be an equal-opportunity employer. We are committed to building a diverse and inclusive culture that celebrates authenticity to win as one. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, disability, protected veteran status, citizenship or immigration status, or any other legally protected characteristics.

Dandy also fully complies with the Americans with Disabilities Act (ADA). We are dedicated to embracing challenges and creating an accessible, inclusive workplace for all individuals. If you require any accommodations for your interview or have any questions beforehand, rest assured that we will do everything we can to meet your needs. Visit Dandy Careers for more!

Data Privacy Notice: By submitting your application, you consent to Dandy collecting, storing, and processing your personal information for recruitment purposes in accordance with our Privacy Policy and GDPR regulations. You have the right to access, rectify, or request the deletion of your data at any time by contacting Privacy Requests.

Top Skills

Crm Data Analysis
Sales Call Intelligence Tools

What the Team is Saying

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The Company
HQ: New York, NY
1,800 Employees
Year Founded: 2020

What We Do

Dandy is transforming the massive ($400B) but antiquated dental industry. Backed by some of the world's leading venture capital investors, we’re building custom, end-to-end, precision software and manufacturing from the ground up to provide high-quality, consistent, and affordable restorations to our doctors and their patients.

2 million people already have a Dandy product in their mouth and that number is rapidly growing.

Why Work With Us

At Dandy, we move fast—learning, growing, and tackling big challenges alongside the smartest, most driven teammates. We embrace discomfort, knowing growth happens outside our comfort zones.

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Dandy Offices

Remote Workspace

Employees work remotely.

We flex-first, which means trusting you to own your day and deliver, working where and how you want. We empower everyone to balance work and life in the way that works best for them. Due to the nature of the work, some roles need to be on-site.

Typical time on-site: None
HQNew York, NY
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Carrollton, TX
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