About this Role:
We are seeking an experienced Partner Marketing Manager to scale and execute high-impact partner marketing programs with leading technology resellers, distributors, and strategic channel partners.
The Partner Marketing Manager will serve as the primary point of contact for all partner marketing activities and programs across a growing global channel ecosystem. This individual will work closely with partner sales managers, sales leadership, and corporate marketing to develop and execute joint go-to-market initiatives that drive pipeline growth, partner engagement, and revenue contribution.
This role requires a highly organized, proactive, and execution-oriented marketing professional who thrives in a fast-paced SaaS environment and can successfully manage a high volume of partner requests, campaigns, events, and co-marketing activities simultaneously.
The ideal candidate has experience supporting tier-one technology resellers and distributors, understands channel sales motions, and can build strong cross-functional relationships internally and externally.
Responsibilities:
- Serve as the primary marketing contact for strategic channel partners, distributors, and reseller relationships across North America and EMEA
- Partner closely with Account Managers and Partner Sales team to develop and execute joint go-to-market plans aligned to growth objectives
- Manage a high volume of partner marketing activities, requests, campaigns, and enablement initiatives across multiple stakeholders and geographies
- Plan and execute co-branded marketing campaigns including webinars, virtual events, email campaigns, digital programs, field marketing activities, and partner-led demand generation initiatives
- Coordinate partner participation in industry events, trade shows, partner conferences, and regional marketing activities
- Administer and track MDF (Market Development Funds), incentive and co-marketing programs, including proposal review, budget tracking, ROI measurement, and reporting
- Collaborate with marketing stakeholders to adapt messaging, content, and campaign assets for channel partner use
- Develop partner-facing sales and marketing materials, campaign toolkits, presentations, and enablement resources
- Drive partner engagement through regular communication, marketing planning sessions, and quarterly business reviews
- Monitor and report on partner marketing performance metrics including campaign engagement, lead generation, pipeline influence, and ROI
- Help improve and scale partner engagement processes, workflows, and operational efficiency as the channel organization grows
Required Skills:
- 5+ years of experience in partner marketing, channel marketing, alliance marketing, or field marketing within a B2B SaaS or enterprise software environment
- Proven experience working with technology resellers, distributors, VARs, MSPs, or channel partners
- Strong understanding of channel go-to-market models and partner sales ecosystems
- Experience managing co-marketing campaigns, partner programs, MDF budgets, and joint GTM initiatives
- Demonstrated ability to manage multiple concurrent projects and stakeholder requests in a high-volume environment
- Strong collaboration skills with the ability to work cross-functionally across sales, marketing, product marketing, and partner organizations
- Familiarity with marketing automation and CRM platforms such as Salesforce, and HubSpot
Nice to Have:
- Experience in high-growth SaaS environments
- Cybersecurity, endpoint management, infrastructure software, or IT operations industry experience
- Experience supporting international or multi-region partner programs preferred
- Bachelor’s degree in marketing, business, communications, or related field preferred
- Strong analytical, project management, and communication skills.
- Ability to balance strategic planning with hands-on execution.
Compensation & Benefits:
- 401k Match: Match 200% of contributions up to the first 5% of salary, resulting in a total potential match of 10%.
- Medical, Dental, and Vision Coverage: Patch My PC covers 99% of premiums for both team members and dependents.
- FSA/HSA.
- Fertility benefits.
- Parental leave.
- Paid-time off (PTO).
- Volunteer leave.
- Charitable donation matching.
- Tuition reimbursement.
- Gym membership reimbursement.
- Internet stipend.
- Pet insurance.
What to Expect in the Interview Process
Our interview process is designed to help us understand how you build relationships with customers, navigate complex situations and collaborate across teams. It also gives you an opportunity to learn more about our team, our customers and what it is like to work at Patch My PC.
Throughout the process we evaluate both experience and alignment with our core values. These values guide how we serve our customers, support each other and deliver excellent outcomes.
Step 1: Initial Screen
A 20-30 minute conversation with our Talent team to learn more about your background, experience managing customer relationships, and what you are looking for in your next role. We will also share more about Patch My PC, our culture and how our values guide the way we work.
Step 2: Hiring Manager Interview
A conversation with the hiring manager focused on your marketing experience, strategic thinking, campaign execution, and ability to collaborate across teams. This is also an opportunity to learn more about the team, expectations for the role, and how success is measured.
Step 3: Team Interview
A conversation with members of the Marketing team focused on collaboration, communication, creativity, and how you work cross functionally to drive business impact.
Step 4: Cross Functional and Leadership Conversations
This stage includes conversations with cross functional partners and leaders. We explore how you influence stakeholders, manage competing priorities and contribute to a collaborative environment grounded in our values.
Step 5: Final Conversation with Our CEO
As a final step candidates may meet with our CEO and Founder Justin Chalfant. This conversation focuses on our mission, culture, and values and gives you the opportunity to ask questions about the company vision and how we continue improving the lives of our customers and team members.
Our goal is to keep the process efficient and respectful of your time while ensuring both you and our team feel confident about the fit both technically and culturally.
Skills Required
- 5+ years of partner/channel/field marketing experience in B2B SaaS or enterprise software
- Proven experience working with technology resellers, distributors, VARs, or MSPs
- Strong understanding of channel go-to-market models and partner sales ecosystems
- Experience managing co-marketing campaigns, partner programs, and MDF budgets
- Ability to manage multiple concurrent projects and stakeholder requests
- Strong collaboration skills to work cross-functionally with sales, marketing, and product teams
- Familiarity with marketing automation and CRM platforms such as Salesforce and HubSpot
- Experience supporting international or multi-region partner programs
- Experience in high-growth SaaS environments
- Cybersecurity, endpoint management, infrastructure software, or IT operations industry experience
- Bachelor's degree in marketing, business, communications, or related field
- Strong analytical, project management, and communication skills
What We Do
Patch My PC simplifies third-party application patching for IT and security teams—trusted on over 26 million devices worldwide. Our solution automates the tedious, reduces risk, and saves time by integrating seamlessly with tools like Microsoft Intune and ConfigMgr. But we’re more than just software. We’re a people-first, values-driven team known for ridiculously responsive support, strong customer relationships, and a sense of humor (yes, we speak fluent meme). As a fully remote company, we believe great work happens when people feel trusted, supported, and empowered to make a difference. Our goal? Make patching painless—and actually fun to work with.
Why Work With Us
At Patch My PC, we live our values—humility, empathy, and excellence—every day. We're a fully remote team that feels like family, where leadership truly listens, growth is encouraged, and creativity thrives without bureaucracy. If you're looking for a place where your work matters and your well-being is prioritized, join us.
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