Partner Marketing Manager

Posted Yesterday
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2 Locations
In-Office
Senior level
Artificial Intelligence • Cloud • Information Technology • Consulting
The Role
Manage partner marketing planning, execution, and ROI for resellers and distributors. Build strategic partner relationships, run channel-focused campaigns, manage DF requests in Salesforce, support sales and marketing reviews, promote martech and AI adoption, and ensure adherence to HPE guidelines and trainings.
Summary Generated by Built In
Partner Marketing Manager

  

This role has been designed as ‘Hybrid’ with an expectation that you will work on average 2 days per week from an HPE office.

Who We Are:

Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. We help companies connect, protect, analyze, and act on their data and applications wherever they live, from edge to cloud, so they can turn insights into outcomes at the speed required to thrive in today’s complex world. Our culture thrives on finding new and better ways to accelerate what’s next. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good. If you are looking to stretch and grow your career our culture will embrace you. Open up opportunities with HPE.

Job Description:

   

Our HPE marketing teams are focused on making our brand easy to understand and easy to buy. We’re devising data driven brand strategy, from architecture and naming, to why we exist, what we do, who we are and how we look, feel and sound. As a team, we are retaining and attracting new customers by accelerating our business strategy by making our brand stronger, more relevant, differentiated, and authentic. Join us redefine what’s next for you.

What you’ll do:

Your Key Responsibilities 

  • Partner Marketing Planning, execution and reporting: Helping to administer and manage the ROI of Marketing activities for Resellers and Distributors. This includes partner-to and partner-with marketing investments. Planning cycles may vary from quarterly to half-yearly. 
  • Establish strategic relationship with assigned partners, particularly the marketing teams and C Level executives. Be the main HPE contact person for marketing purposes, keeping partners updated about HPE strategy and plans through quarterly joint marketing planning. Ensure regular marketing training for partners around areas like HPE messaging, campaigns, Marketing assets, HPE guidelines. Maintain a strong posture on controls and ethics. 
  • Partner Admin and Operations Support: Support performance management, facilitate communication with sales and partners, and manage DF (Discretionary Funding) requests in Salesforce (SFDC) as requested by the business. 
  • Strategic Partner Support: Scheduling regular review and quarterly business reviews with the sales and marketing representatives from DF Focus Partners. Must be a Marketing SME and promote best practice in execution. 
  • Timely completion of all mandatory trainings and adherence to HPE guidelines in all planning and execution of marketing programs 
  • Close collaboration with internal stakeholders and partners is vital to achieving these goals. 

What you need to bring:

About the candidature

  • Bachelor’s degree in any area related to marketing or business  
  • Minimum of 5 years of marketing experience in industries related to Cloud Computing, Networking, Data, Security and AI. 
  • Fluency in English language 
  • Past work experience should include managing and running channels focussed campaigns across segments like SMB and Mid Market, ISVs
  • Proven track record in driving marketing metrics across - pipeline generation, channel satisfaction, funds utilisation, martech adoption, AI adoption etc 
  • Good understanding of channel structures and channel sales dynamics 
  • In-depth knowledge of marketing principles, practices, tactics and tools 
  • Experience in developing and driving strong outcome-oriented relationships with partners, especially utilizing DF (Dev Funds) programs 
  • Excellent written/ oral communications and analytical skills 
  • Comfortable with hybrid work arrangement which includes a mix of remote, onsite with partners, at events and in HPE premises. Ability to travel for work. 
  • Strong interpersonal skills; ability to thrive in matrix environments and work effectively within virtual teams. Ability to thrive in ambiguous situations and span across a broad portfolio of products and solutions 

What We Can Offer You:

Health & Wellbeing

We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing.

Personal & Professional Development

We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have — whether you want to become a knowledge expert in your field or apply your skills to another division.

Unconditional Inclusion

We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good.

Let's Stay Connected:

Follow @HPECareers on Instagram to see the latest on people, culture and tech at HPE.

#india#sales

Job:

Marketing

Job Level:

Specialist

    

    

HPE is an Equal Employment Opportunity/ Veterans/Disabled/LGBT employer. We do not discriminate on the basis of race, gender, or any other protected category, and all decisions we make are made on the basis of qualifications, merit, and business need. Our goal is to be one global team that is representative of our customers, in an inclusive environment where we can continue to innovate and grow together. Please click here: Equal Employment Opportunity.

Hewlett Packard Enterprise is EEO Protected Veteran/ Individual with Disabilities.

   

HPE will comply with all applicable laws related to employer use of arrest and conviction records, including laws requiring employers to consider for employment qualified applicants with criminal histories.

   

Recruitment Fraud Alert

We have become aware of an increase in fraudulent recruitment activities in which individuals impersonate our company or authorized recruitment agencies to offer fake employment opportunities. These scams may occur through false websites, emails, social media, or chat-based applications and often aim to obtain personal information or money. Please note that Hewlett Packard Enterprise (HPE), its direct and indirect subsidiaries and affiliated companies, and its authorized recruitment agencies/vendors will never charge a candidate a registration fee, hiring fee, or any other fee in connection with its recruitment and hiring process. We also never request personal information such as back account details, Social Security numbers, or national IDs via social media or chat applications.

All legitimate job opportunities will come through official company channels, and candidates are responsible for verifying the credentials of any third party claiming to represent the company. Any reliance on fraudulent communication is at the individual’s own risk, and HPE disclaims legal liability for any resulting damages. If you suspect recruitment fraud, do not share personal information or make any payments and report the incident to your local authorities immediately.

Skills Required

  • Bachelor's degree in marketing or business
  • Minimum of 5 years marketing experience in Cloud Computing, Networking, Data, Security or AI industries
  • Fluency in English
  • Experience managing channel-focused campaigns across SMB, Mid Market, and ISVs
  • Proven track record driving marketing metrics (pipeline generation, channel satisfaction, funds utilization, martech/AI adoption)
  • Good understanding of channel structures and channel sales dynamics
  • In-depth knowledge of marketing principles, practices, tactics and tools
  • Experience developing outcome-oriented partner relationships and utilizing Discretionary/Dev Funds programs
  • Excellent written and oral communication and analytical skills
  • Comfortable with hybrid work arrangement and ability to travel for work
  • Strong interpersonal skills and ability to work effectively in matrix and virtual teams
  • Timely completion of mandatory trainings and adherence to HPE guidelines

Hewlett Packard Enterprise Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Hewlett Packard Enterprise and has not been reviewed or approved by Hewlett Packard Enterprise.

  • Parental & Family Support Parental leave provides six months of fully paid time for all parents and includes options to return part-time for up to 36 months. Additional supports like backup childcare, fertility and adoption assistance reinforce a family-friendly package.
  • Wellbeing & Lifestyle Benefits Wellness Fridays offer paid early-finish time each month alongside resources such as on-site gyms, mental health tools, and paid volunteer time. These programs emphasize balance and personal well-being.
  • Retirement Support Retirement programs include a 401(k) with a 100% match on the first 4% of base salary and an Employee Stock Purchase Program. Retirement Transition Support enables part-time work for employees nearing retirement.

Hewlett Packard Enterprise Insights

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The Company
HQ: Houston, TX
85,422 Employees
Year Founded: 2015

What We Do

In 1939, Bill Hewlett and Dave Packard, college friends turned business partners, started the original Silicon Valley startup in the space of a rented Palo Alto garage. Starting with audio oscillators, the friends built the foundation for a company that would grow to become a global leader in enterprise technology. More than 75 years later, our success is exemplified through our employees’ drive to advance ideas that bring meaningful innovations to life for our customers and partners around the globe. We are guided by our mission to help customers use technology to turn ideas into value, and empower them to transform industries, markets and lives. We simplify Hybrid IT, power the Intelligent Edge and provide the expertise to make it all happen.

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