Middle Performance Optimization Manager (Social)

Posted 11 Days Ago
Be an Early Applicant
3 Locations
In-Office or Remote
Junior
AdTech • Artificial Intelligence • Digital Media • Machine Learning • Marketing Tech • Analytics • Consulting
Helping brands grow smarter through AI-powered marketing, programmatic expertise, and digital innovation.
The Role
Execute and optimize paid social campaigns across Meta, LinkedIn, TikTok, and other platforms. Develop targeting, bidding, and creative strategies; monitor performance against media and performance KPIs; analyze data; produce reports and recommendations; and maintain campaign dashboards. Collaborate with Client Service teams to understand client needs and address concerns while managing multiple campaigns with strong attention to detail.
Summary Generated by Built In
  • Execute and optimize social campaigns across various platforms, such as Meta, Linkedin, TikTok, and more with a focus on achieving media or performance KPIs.

  • Utilize your expertise in paid social advertising to develop and implement effective campaign strategies, targeting methods, and ad creatives.

  • Monitor campaign performance, analyze data, and identify areas for optimization and improvement to drive maximum results.

  • Prepare comprehensive reports and metrics, showcasing campaign performance, key insights, and recommendations for further optimization.

  • Build and update dashboards to provide real-time visibility into campaign performance and key metrics.

  • Collaborate closely with the Client Service team, ensuring effective communication, understanding client requirements, and addressing their needs and concerns.

  • Minimum of 2 years of experience in executing and optimizing social campaigns toward media or performance KPIs.

  • Proven in managing social media advertising platforms, such as Facebook Ads Manager, TikTok, LinkedIn, etc.

  • Experience with GTM and GA4.

  • Strong analytical skills with the ability to interpret data and derive insights.

  • Knowledge of audience targeting, ad creative best practices, and bidding strategies in the context of paid social advertising.

  • Fluent English B2+

  • Strong attention to detail and ability to manage multiple campaigns simultaneously.

Skills Required

  • At least 2 years of experience executing and optimizing social campaigns toward media or performance KPIs
  • Experience managing social media advertising platforms, including Facebook Ads Manager, TikTok, and LinkedIn
  • Experience with Google Tag Manager and GA4
  • Strong analytical skills and ability to interpret data and derive insights
  • Knowledge of audience targeting, ad creative best practices, and bidding strategies for paid social advertising
  • Fluent English at B2 level or higher
  • Strong attention to detail and ability to manage multiple campaigns simultaneously
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The Company
HQ: Miami, Florida
600 Employees
Year Founded: 2018

What We Do

AI Digital is a leading end-to-end programmatic consultant and innovation partner, powered by AI and open garden framework. Founded in 2018, our global team of over 400specialists connects clients to audiences through a unique blend of human expertise and advanced technology — empowering brands and agencies with unbiased, AI-enhanced media solutions. We partner with all major advertising platforms to deliver measurable results that align with your business objectives and brand KPIs.

Why Work With Us

At AI Digital, we're a passionate and innovative global team fueled by a shared culture of collaboration and expertise. Our team members are true specialists in their fields, constantly pushing the boundaries of what's possible in programmatic media. We believe in the power of collective thinking and the strength that comes from diverse perspective

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