You're the person behind the camera and behind the plan. You'll shoot and edit the video and photo content that shows up on TikTok, Instagram, LinkedIn and Facebook, and you'll help decide what we make and why, building the creative content plan that feeds both organic social and paid campaigns. If you get genuinely excited about a good edit, a strong hook, or nailing a shot on location, this is built around that.
You'll work closely with sales, product and leadership to know what stories are worth telling, then own turning that into content people actually stop scrolling for, and track how it performs so the next plan is sharper than the last.
Responsibilities- Drive the creative content plan. Plan out what we're shooting and posting across TikTok, Instagram, LinkedIn and Facebook, organic and paid, matched to what actually works on each platform.
- Shoot it. Get out on location with a camera: equipment yards, auctions, events, and capture video and photography that's built for social from the start.
- Edit it. You're comfortable in Adobe Premiere Pro (Photoshop and the rest of the Adobe suite is a bonus) and you actually enjoy the edit, pacing, sound, captions, cutting for retention on short-form.
- Fuel paid campaigns. Produce and adapt creative for paid social, keeping an eye on what's converting and refreshing what isn't.
- Write emails that get opened. Put together email content and campaigns that pull people back to what we're offering, not just a link dump, but content worth clicking into.
- Own the numbers. Track content and campaign performance, find where demand is dropping off, and drive the fixes, not just report the problem.
- Bridge sales and marketing. Be the translator between what buyers need (equipment, specs, industry context) and the content and campaigns we produce.
- Be part of the room. Plan and support events, conferences and trade shows, including showing up in person, camera in hand.
- 1–2 years' marketing experience, with a real portfolio of video and photo content you've shot and edited
- Hands-on skill with a camera and confidence in Adobe Premiere Pro, you like editing
- A feel for how TikTok, Instagram, LinkedIn and Facebook each work differently, for both organic and paid content
- You can run several things at once without dropping the ball, and you sweat the details
- Strong written, verbal and visual communication
- You work well under deadline pressure and don't wait to be told what's next
- You can read a report and tell someone what it actually means for the next piece of content
- Experience with Salesforce CRM is highly regarded
Skills Required
- 1-2 years Marketing experience
- Superior organization skills and attention to detail
- Excellent communication skills (verbal, written, visual)
- Strong knowledge of traditional and digital media
- Experience with industry verticals
- Ability to manage multiple projects and meet deadlines
- Excellent interpersonal and leadership skills
- Strong reporting capabilities and ability to track campaign performance
Ritchie Bros. Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Ritchie Bros. and has not been reviewed or approved by Ritchie Bros..
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Affordable Benefits — Medical coverage is often considered very affordable, with low employee costs noted as a differentiator. Benefits begin on day one, which strengthens perceived value.
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Leave & Time Off Breadth — PTO and paid holidays are part of the standard package across regions under RB Global. Day‑one eligibility and clear time‑off programs contribute to a well‑rounded offering.
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Retirement Support — A 401(k) with company match in the U.S. and RRSP match in Canada are offered, alongside an ESPP for employee ownership. These programs indicate solid retirement support across locations.
Ritchie Bros. Insights
What We Do
Established in 1958, Ritchie Bros. (NYSE and TSX: RBA) is a global asset management and disposition company, offering customers end-to-end solutions for buying and selling used heavy equipment, trucks and other assets. Operating in a multitude of sectors, including construction, transportation, agriculture, energy, oil and gas, mining, and forestry, the company’s selling channels include: Ritchie Bros. Auctioneers, the world’s largest industrial auctioneer offers live auction events with online bidding; IronPlanet, an online marketplace with featured weekly auctions and providing its exclusive IronClad Assurance® equipment condition certification; MarketplaceE, an online marketplace offering multiple price and timing options; Mascus, a leading European online equipment listing service; and Ritchie Bros. Private Treaty, offering privately negotiated sales. The company also offers sector-specific solutions including GovPlanet, TruckPlanet, Kruse Energy Auctioneers, and Cat® auctions, plus equipment financing and leasing through Ritchie Bros. Financial Services. For more information about the unprecedented choice provided by Ritchie Bros., visit RitchieBros.com.
