Marketing Design Specialist

Posted Yesterday
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Atlanta, GA, USA
In-Office
Mid level
Edtech • Healthtech • HR Tech • Information Technology • Professional Services • Software • Telehealth
Together We Power Potential
The Role
Create and adapt branded marketing, advertising, web, email, social, presentation, sales, event, and print materials. Design responsive landing pages, digital ads, templates, and campaign assets while maintaining accessibility and visual consistency. Prepare production-ready files, manage multiple deadlines, collaborate with creative and marketing teams, and incorporate feedback. The role requires strong typography, layout, hierarchy, color, brand application, organization, and independent execution across digital and print formats.
Summary Generated by Built In

About RethinkFirst 

RethinkFirst was founded in 2007 with a mission to provide scalable, evidence-based autism treatment training tools and caregiver supports to an underserved population. In 2010, Rethink launched its first solution, a suite of special needs and behavior management offerings, to support K-12 education. Over time, we expanded our offerings to support the entire behavioral health community by adding solutions in the employer (RethinkCare), provider (RethinkBH), and payor (RethinkFutures) industries, and to drive whole child wellness and success in education (RethinkEd). 

Today, we are proud to have almost 500 team members supporting more than 2,000 customers worldwide as we work together to strengthen our communities and help every individual reach their potential. 

RethinkFirst is transforming the behavioral health landscape by inspiring and empowering individuals with behavioral health challenges and those who support them. We continue to invest in data science, analytics, and technology that improve outcomes and enable value-based care. 

Job Summary 

We're looking for a skilled Marketing Designer to join our in-house creative team and help bring our brand to life across marketing, advertising, digital, sales, and events. This is a hands-on execution role for someone who can take creative direction, brand guidelines, or an established campaign structure and run with it — producing polished, on-brand work across multiple channels with minimal hand-holding. 

You don't need to originate campaign concepts from scratch, but you should be comfortable applying and extending an identity: adapting a visual system to new formats, making smart judgment calls within established guardrails, and knowing when something doesn't look right even if you didn't design the original system. You'll partner closely with the Creative Director and Marketing/Product Marketing stakeholders to execute work that's consistent, high-quality, and on-strategy. 

Job Duties 

Brand & Campaign Execution 

  • Apply and extend established brand and campaign identity across a wide range of marketing materials, including social media, paid campaigns, email, landing pages, presentations, sales collateral, events, internal communications, and print. 

  • Adapt existing creative direction to new formats, channels, and sizes while maintaining visual consistency 

  • Flag inconsistencies or opportunities to tighten up the visual system, even when not originating it 

  • Execute against creative briefs and campaign structures provided by the Creative Director 

Marketing & Brand Design 

  • Design marketing materials including digital advertising, social content, email, sales enablement and collateral, presentations, case studies, and event materials 

  • Build and maintain brand and campaign templates for recurring use across the team 

Web & Digital Design 

  • Design landing pages and web experiences with solid digital UX fundamentals 

  • Build responsive layouts for web and email 

  • Maintain attention to typography, hierarchy, accessibility, and visual consistency across digital touchpoints 

Digital Advertising 

  • Design digital ad creative across formats and platforms (paid social, display, etc.) 

  • Produce ad variations and resizes efficiently for A/B testing and multi-channel campaigns 

  • Adapt creative to platform-specific specs without sacrificing quality 

Production & Execution 

  • Take projects from brief to final production with a solid degree of independence 

  • Prepare files accurately for digital, print, presentation, and event applications 

  • Manage multiple projects and deadlines 

  • Maintain organized, scalable working files 

Collaboration 

  • Partner with the Creative Director to execute creative direction 

  • Collaborate with Content, Product Marketing, Demand Generation, and Marketing Ops 

  • Participate in creative reviews and incorporate feedback quickly 

  • Communicate clearly on timelines, priorities, and blockers 

  • Incorporate feedback constructively and build capability across new formats, tools, and channels as team needs evolve. 

  • Support accessible and inclusive design practices across digital and print work. 

Required Qualifications 

  • Bachelor's degree in graphic design, visual communication, or a related field, or equivalent practical experience. 

  • 4-6 years of professional graphic or marketing design experience, ideally in-house, agency, or B2B/SaaS/healthcare environments. 

  • A portfolio demonstrating strong fundamentals in typography, layout, hierarchy, color, and brand application across digital and print work. 

  • Proficiency in Adobe Creative Cloud and Figma or a comparable collaborative design platform. 

  • Experience preparing production-ready files and adapting approved concepts across multiple formats and dimensions, including web, digital ads, social, email, and presentations. 

  • Strong attention to detail, organization, and ability to manage several assignments with competing deadlines. 

  • Clear communication skills and comfort receiving and applying creative feedback. 

Preferred Qualifications

  • Experience supporting B2B software, healthcare, education, or another regulated or mission-driven organization. 

  • Experience with presentation design, basic motion graphics, video editing, or digital accessibility. 

  • Experience working on a distributed creative team with shared templates and asset libraries. 

 

Location: Remote opportunities are available to candidates who reside in the following states: AL, AZ, CT, FL, GA, HI, IA, IL, IN, KY, LA, MD, MA, MI, MN, MO, MT, NC, NE, NH, NJ, NV, OH, OK, OR, PA, RI, TN, TX, VA, WA, WI, WY 
  

Our commitment to an inclusive workplace  

RethinkFirst is an equal opportunity employer and is committed to providing a workplace free from harassment and discrimination. We celebrate the unique differences of our employees because that is what drives curiosity, innovation, and the success of our business. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, genetic information, disability, status as a protected veteran, or any other protected category under applicable federal, state, and local laws. Accommodations are available for applicants with disabilities.  

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California Privacy Notice  
 
 
Recruiting Fraud Alert: Job applicants should be aware that there are external parties posing as RethinkFirst recruiters. These scams may include fraudulent communications via social media platforms (such as LinkedIn), email, or requests to schedule interviews.  Note that any recruiting related communication you receive from RethinkFirst would come from an @rethinkfirst.com e-mail address, @applytojob.com email address (via our talent acquisition system), ‘[email protected]’ email address, and/or be found on the Rethinkfirst.com website.  Please also note that at no point during our recruitment process will we request any form of monetary payment.  If you believe that you have been a victim of job recruiting fraud, you should file a report with your local law enforcement. 

Skills Required

  • Bachelor's degree in graphic design, visual communication, or a related field, or equivalent practical experience
  • 4-6 years of professional graphic or marketing design experience
  • Portfolio demonstrating strong typography, layout, hierarchy, color, and brand application across digital and print work
  • Proficiency in Adobe Creative Cloud and Figma or a comparable collaborative design platform
  • Experience preparing production-ready files and adapting approved concepts across web, digital ads, social, email, and presentations
  • Strong attention to detail, organization, and ability to manage multiple assignments with competing deadlines
  • Clear communication skills and ability to receive and apply creative feedback
  • Experience supporting B2B software, healthcare, education, or another regulated or mission-driven organization
  • Experience with presentation design, basic motion graphics, video editing, or digital accessibility
  • Experience working on a distributed creative team with shared templates and asset libraries

What the Team is Saying

RethinkFirst Compensation & Benefits Highlights

  • Healthcare Strength — Health, dental, and vision insurance are prominently offered, alongside mental-health resources (EAP and RethinkCare) that extend to family and friends. Multiple sources highlight healthcare as a strong element of the package.
  • Leave & Time Off Breadth — Generous PTO, paid sick/safe time, paid holidays, and flexible work-from-home options are repeatedly emphasized. Time off and flexibility are positioned as standout elements of the overall offering.
  • Wellbeing & Lifestyle Benefits — Access to RethinkCare, an Employee Assistance Program, and financial-wellness resources signal a meaningful wellbeing focus. This emphasis broadens the overall value of the total package.

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The Company
HQ: New York, NY
300 Employees
Year Founded: 2007

What We Do

Rethink aims to provide families, educators and behavior healthcare providers affordable, best practice treatment solutions for children with special needs. Rethink is unique in our foot-print offering clinical support, best-practice tools, and research-based content via technology to all market segments, reaching more children with special needs than any other solution. Our platform supports curriculum planning, professional development, parent training, and tracking of student progress. Through video and online tools, we bring to life best practice teaching, treatment, and intervention strategies that help educators, parents, and clinicians personalize instruction for every child. The Rethink program is currently being used by employers, the US Department of Defense, Managed Care, Medicaid, federal, state and social service agencies, public school districts, and families nation- and worldwide.

Why Work With Us

Together, we’re a team of passionate, talented and motivated people working every day to help others live healthier, happier and more productive lives. Individually, we’re an incredibly diverse group of people who respect each other, celebrate our differences and unique talents and enjoy meeting new friends and colleagues along the way.

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RethinkFirst Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

RethinkFirst offers employees the opportunity to work remotely from the comfort of their home with occasional visits to the office in our beautiful Chelsea-based NYC office. Some roles have specific requirements around travel and in-office needs.

Typical time on-site: Not Specified
HQNew York, NY
Atlanta, Georgia
Learn more

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