Marketing Analyst

Reposted 8 Hours Ago
Be an Early Applicant
Oficina Cota, Antofagasta, CHL
In-Office
Mid level
Retail • Sports
The Role
The Marketing Analyst will oversee brand desirability through PR and influencer management, execute 360 brand campaigns, track trends, manage budgets, and coordinate with various teams for campaign execution.
Summary Generated by Built In

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and to let our individual talent and experience shine. Applying for a job at PUMA is easy.

Simply click APPLY ONLINE and follow the steps to upload your application.

YOUR MISSION
  • Supervisar la construcción de deseabilidad de nuestros productos de Sporstyle y la marca a través de la gestión de PR e influencers. 
  • Realizar la ejecución de campañas de marca 360.
  • Realizar y hacer seguimiento del report de tendencias de coolhunting, styling, moda y dirección de arte. 
  • Gestión de medios para las diferentes campañas de marca y producto
  • Coordinar activaciones y eventos locales para las unidades de negocio de sports y lifestyle
  • Coordinar con los equipos de planificación, trade, commercial marketing, merchandising y sales la ejecución de las campañas
  • Establecer y analizar los resultados de las campañas y planes desarrollados. 
  • Seguimiento de presupuesto. 
  • Coordinación y gestión con agencias de PR

YOUR TALENT
  • 3 años de experiencia construcción de marcas y comunicaciones
  • Experiencia en PR y gestión con influencers
  • Conocimiento de dirección de arte, styling, moda o tendencias 
  • Conocimiento de agencias Medios, Creativa y BTL
  • Excel intermedio
  • Ingles intermedio 
     

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex,

gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at

PUMA and we do not tolerate any form of harassment or discrimination.

At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal

opportunity - no matter your background, identity, or experience.To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000

employees worldwide.

Skills Required

  • 3 años de experiencia construccion de marcas y comunicaciones
  • Experiencia en PR y gestion con influencers
  • Conocimiento de direccion de arte, styling, moda o tendencias
  • Conocimiento de agencias Medios, Creativa y BTL
  • Excel intermedio
  • Ingles intermedio
Am I A Good Fit?
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The Company
Boston, MA
14,000 Employees
Year Founded: 1948

What We Do

At PUMA, we are in constant pursuit of faster. That extends beyond our support of the fastest athletes in the world. We also work to be fast in how we adapt to and connect with the constantly changing world around us. Through innovative design, iconic footwear and apparel, and authentic partnerships, we aim to always push what’s next in both sport and culture. That hustler’s spirit can be felt across PUMA categories, partnerships, offices, and countries. And we are always in search of talent that can help us set the pace at which sport and culture collide, as well as finding better ways to connect and collaborate with our communities. PUMA supports over 14,000 employees across 120+ countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.

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