Responsible for the execution of effective marketing and brand strategies, as well as tactics to drive brand awareness and company growth. Manage marketing campaigns and projects from inception to completion, including post campaign analysis and reporting, brand audits, competitive analysis and market research. Partners with outside agencies and internal stakeholders to develop creative campaigns that include but are not limited to broadcast and cross channel media, email, digital, social and print. Manage, develop and facilitate programs to positively impact the customer and consumer perception of Charter's brands.
How You'll Make an Impact
- Actively and consistently supports all efforts to simplify and enhance the customer experience.
- Plan, execute, and optimize multi-channel advertising campaigns to achieve marketing objectives.
- Collaborate with cross-functional teams and external partners, including creative agencies and media planning to ensure advertising campaign success.
- Conduct on-going industry analysis to identify market trends, competitor strategies, and areas of opportunity. Translate competitive insights into actionable recommendations for marketing strategies and campaigns.
- Create detailed marketing briefs that outline campaign objectives, target audience, key messaging, and creative requirements. Collaborate with agency partners to ensure that marketing materials align with strategic goals.
- Monitor and analyze campaign performance in order to develop insights that lead to informed decisions and adjustments to marketing strategies.
- Work with internal teams to support and highlight product features, benefits, and competitive advantages. Ensure consistency and accuracy across various marketing channels. Craft unified product and brand narratives that can be aligned to the Spectrum brand identity and will resonate with the target audience.
- Performs other duties as requested by supervisor.
- Standard Office environment
- Some travel may be required
What You'll Bring to Spectrum
Required Qualifications
Education
- Bachelor's degree or higher in Marketing, Business, Communications or related field or equivalent experience
Experience
- 5+ years of industry experience in telecommunications, marketing or technology
- 2+ years of experience managing integrated marketing and brand campaigns
- 2 + years Management experience
Skills
- Ability to read, write, speak and understand English
- Proven experience in marketing strategy development and execution creative campaigns
- Must possess exceptional written and verbal communication skills with the ability to clearly articulate ideas and feedback in a constructive way
- Ability to communicate with all levels of management and company personnel
- Strong attention to detail
- Must possess a high-level of proficiency in PowerPoint and all Microsoft Office applications
- Ability to efficiently manage resources and prioritize tasks
- Ability to think creatively and strategically
- Ability to build strong relationships with customers and colleagues
- Strong analytical skills, with the ability to interpret data and derive actionable insights
- Ability to identify ways to incorporate AI into workstreams
- Ability to work independently and make recommendations and decisions autonomously
- Ability to conduct formal presentations to all levels of management
- Ability to maintain confidentiality
- Ability to motivate others
Preferred Qualifications
Experience
- Knowledge of cable television, streaming services, high speed Internet and phone products and services
- Knowledge of cable television, streaming services, high speed Internet, mobile and phone products and services
#LI-VB1
MPD525 2026-74912 2026
Here, our employees don't just have jobs, they're building careers. That's why we offer a comprehensive package that rewards employees for their contributions to our success, supporting all aspects of their well-being at every stage of life.
A qualified applicant's criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.
Get to Know Us Charter Communications provides superior communication and entertainment products for residential and business customers through the Spectrum brand. Our offerings include Spectrum Internet®, TV, Mobile and Voice. Beyond our connectivity solutions, we also provide local news, programming and regional sports via Spectrum Networks and multiscreen advertising solutions via Spectrum Reach. When you join our team, you'll be keeping our customers connected to what matters most in 41 states across the U.S.
Grow Your Career Here We're committed to growing a workforce that reflects the customers and communities we serve - providing opportunities for employment and advancement to all team members. Spectrum is an Equal Opportunity Employer, including job seekers with disabilities and veterans.
Skills Required
- Bachelor's degree in Marketing, Business, Communications or related field or equivalent experience
- 5+ years of industry experience in telecommunications, marketing or technology
- 2+ years of experience managing integrated marketing and brand campaigns
- 2+ years Management experience
- Proven experience in marketing strategy development and execution of creative campaigns
- Exceptional written and verbal communication skills
- High-level of proficiency in PowerPoint and Microsoft Office applications
Spectrum Compensation & Benefits Highlights
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Retirement Support — Retirement support includes a 401(k) dollar‑for‑dollar match up to 6% of pay plus an additional 3% company contribution for most employees, effectively up to 9% in company contributions. This structure is consistently highlighted across benefits materials as a core strength.
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Affordable Benefits — Medical, dental, and vision coverage offer multiple plan options, with the company stating it has absorbed premium increases for many years to help keep employee paycheck costs stable. 24/7 EAP counseling and company contributions to health accounts on certain plans add to overall affordability.
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Wellbeing & Lifestyle Benefits — Free and discounted Spectrum Internet/TV and deep Spectrum Mobile discounts provide meaningful everyday savings tied to the company’s products. Availability varies by service area, but these perks are frequently emphasized as part of total rewards.
Spectrum Insights
What We Do
Our Product and Technology team creates, develops, and operates the nation’s fastest mobile service, most reliable internet service, most viewed live TV app, and the most advanced WiFi, serving nearly 100 million users and 500 million devices. We are transforming the next era of connectivity and entertainment experiences together. The experience within Spectrum’s Product and Technology team is unmatched and there are opportunities to grow your career as a designer, architect, engineer, developer, operator, or data scientist. We are creative, disciplined, hard-working, complex-problem solvers that believe in collaborating to deliver the highest quality customer experience.
Why Work With Us
At Spectrum, we continually refine technology, process, and structure. We are committed to delivering a superior network infrastructure, the most competitive products, and highly rated customer experiences. Our talented team of experts deploys technology solutions and builds systems and tools for our employees to provide exceptional operations.
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