HR Generalist

Reposted 14 Days Ago
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Hiring Remotely in Philippines
Remote or Hybrid
Mid level
AdTech • Artificial Intelligence • Digital Media • Marketing Tech • Social Media • Software • Generative AI
Smartly is an AI-powered adtech company, enhancing marketer productivity and unifying the platform world.
The Role
The HR Partner will support day-to-day HR operations for Manila employees, ensuring compliance with labor laws, enhancing employee experience, and utilizing technology to improve processes.
Summary Generated by Built In

In this role, you will be the primary HR Generalist for Smartly’s Manila employee population, supporting both day-to-day people matters and core HR operations across the employee lifecycle. You will play a key role in ensuring employees and managers receive practical, high-quality HR support, while helping local processes run smoothly, accurately, and in line with Philippine labor requirements.

As the main HR point of contact in Manila, you will work closely with employees, managers, and cross-functional partners to deliver a thoughtful and consistent employee experience. You will also partner with a senior HRBP based in Europe, who will provide support on more complex employee matters and broader People priorities.

This is a hands-on role for someone who enjoys combining operational excellence with people partnership, and who is excited to use technology, including AI-enabled tools, to improve efficiency, strengthen processes, and enhance the employee experience.

What You Will Do

  • Serve as the primary HR contact for Philippines-based employees and managers, while operating as a core member of the global People team and contributing to shared People priorities across regions
  • Provide day-to-day guidance on people-related topics, helping ensure a positive employee experience in the Philippines and alignment with global People practices
  • Execute core HR processes across the employee lifecycle, including onboarding, offboarding, benefits administration, employee documentation, and HRIS transactions, in partnership with global stakeholders
  • Ensure compliance with Philippine labor laws and statutory requirements, including DOLE, SSS, PhilHealth, Pag-IBIG, and BIR, while aligning local execution with global policies and standards
  • Maintain accurate employee data in Workday, conduct regular audits, and support both local and global reporting needs
  • Partner with managers on day-to-day HR topics such as policy guidance, employee relations matters, and performance processes, escalating and collaborating cross-functionally as needed
  • Support key People programs in the Philippines, including performance reviews, calibration discussions, engagement initiatives, manager training, and performance management processes, while also contributing to global program delivery
  • Collaborate closely with global People teams, including Talent Acquisition, Payroll, Legal, and IT, to ensure aligned, consistent, and scalable ways of working across markets
  • Partner with a senior HRBP on more complex employee matters
  • Identify opportunities to improve, automate, and scale HR processes, including through the use of AI-enabled tools and workflows
  • Use data, reporting, and technology to improve HR operations and enhance the employee experience
What We Are Looking For
  • Bachelor’s degree in Human Resources, Business Administration, or a related field
  • Must have at least 3+ years of HR experience, with a solid foundation in HR operations and employee-facing HR support
  • Good knowledge of Philippine labor laws and statutory requirements
  • Must be amenable to work on a mid-shift (2pm to 11pm)
  • Experience using Workday or similar platforms and working with HR data and reporting
  • Experience supporting managers and employees on day-to-day HR topics, including policy interpretation, employee relations, and performance-related processes
  • Interest in using technology and AI-enabled tools to improve workflows, solve problems, and scale HR support effectively
  • Strong judgment and professionalism when handling sensitive employee matters
  • Excellent communication and collaboration skills, with the ability to work effectively across teams, functions, and locations
  • Attention to detail and ability to manage multiple priorities effectively
  • A proactive, hands-on approach to solving problems and improving processes
  • Comfort working independently in a local role while partnering closely with a broader global People team
What We Offer You

At Smartly, we offer a place where you can advance your career. Here, you'll find:

An Inclusive Global Culture: Join a team of over 750 Smartlies, representing more than 60 nationalities across 24 locations in 13 countries. We cultivate a culture built on trust, transparency, and open feedback, where diverse perspectives are valued and encouraged.

Global Impact: Contribute to a company making a global impact, directly influencing our customers' success and business growth.

Focus on Wellbeing: We prioritize your health with healthcare packages, mental health services, and a commitment to work-life balance through paid holidays and family leave.

Flexible Hybrid Workplace: Experience a hybrid work model, balancing office collaboration with remote work, and the option to work abroad for up to 30 days annually.

Smartly is committed to being a great place for growth-minded individuals to thrive. Explore more in our Culture Handbook!

Apply Now and Build Your Future with Smartly!

Curious what it’s like to work at Smartly? Visit our Careers page to see how we grow, collaborate, and make impact together

About Smartly

Smartly is the AI-powered advertising technology company transforming ad experiences for brands and their consumers. Our comprehensive advertising platform seamlessly integrates the capabilities of media, creative, and intelligence to power more than 800 billion impressions and generate more than 300 billion creatives annually, delivering tangible business outcomes for brands and advertisers.

Smartly is the only company in the industry recognized as a Leader in The Forrester Wave: Creative Advertising Technologies with PwC validating the results it delivers for brands. We manage creative and media for 700+ brands worldwide and $6B in ad spend across the largest media platforms, including Facebook, Google, Instagram, Pinterest, Snap, and TikTok. Our end-to-end technology, unmatched access to media platforms and exceptional customer service help Fortune 500 brands to reach and engage consumers and learn what performs best.Smartly is a multinational and diverse team of 750+ Smartlies from 60+ nationalities, working in 13 countries. Together, we want to create and maintain an inclusive environment where everyone feels respected and heard. Our Diversity, Equity & Inclusion approach is at the heart of it.

Visit Smartly to learn more.
The processing of your information is described in our Candidate Privacy Notice.

Skills Required

  • Strong HR experience in operations and employee support
  • Good knowledge of Philippine labor laws and statutory requirements
  • Experience using Workday
  • Experience supporting managers and employees on HR topics
  • Interest in using technology and AI-enabled tools for HR processes
  • Bachelor's degree in Human Resources or related field

What the Team is Saying

Madeline
Malachy
Kristo

Smartly Compensation & Benefits Highlights

  • Leave & Time Off Breadth Five weeks of paid vacation per year, plus company holidays, sick time, company‑wide recharge days, and a holiday shutdown indicate generous time away from work. Some locations also offer sabbatical or study leave.
  • Healthcare Strength Medical, dental, and vision insurance are paired with mental‑health support, FSA availability, and options like pet insurance and transgender healthcare. This breadth points to robust core and ancillary coverage.
  • Flexible Benefits A hybrid/remote setup offers options from office‑assigned to fully remote in supported locations, with short‑term “work from anywhere” programs and a home‑office stipend for fully remote employees. Flexible schedules are also highlighted.

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The Company
HQ: Helsinki
805 Employees
Year Founded: 2013

What We Do

We solve for advertising campaign and creative complexities - both key elements to the time/money savings and performance that brands, agencies and businesses seek. Our unified platform combines media, creative, and intelligence, offering end-to-end workflows powered by AI across the open and closed web. With over 700 brands and advertisers, we've proven that dynamic and personalized creative makes advertising impactful. We are on a mission to transform the advertising experience for brands and their consumers. ⚡️

Why Work With Us

As a fast-paced growth company, we offer opportunities to maximize learning and amplify impact. Our culture and values have always been the secret sauce of our growth. They define how we aspire to build our adtech product, whom we hire and reward, and how we work towards a shared vision. Join us in moving advertising forward.

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Smartly Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

We are a hybrid workplace where Smartlies have the flexibility of hybrid work combining office and work from home. We also offer programs for short-term remote work globally.

Typical time on-site: 3 days a week
HQHelsinki, FI
MX
Berlin, DE
Chicago, IL
Dubai
London, GB
Los Angeles, CA
New York, NY
San Francisco, CA
Singapore
Learn more

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