On-site – Santa Ana, CA (if you're 25+ miles from our office, hybrid options are available)
Base: $200,000 – $250,000 + 20–25% bonus + equity
About UseJam is a privately held consumer products company that has built, scaled, and exited multiple brands. Our portfolio includes category leaders ranked at the top of Amazon, carried in major retailers nationwide, and sold across DTC, marketplaces, and every channel in between.
We’re not a startup hoping something works. We’re a team that has done it repeatedly: taken products from idea to category leader, landed them on retail shelves nationwide, and built real brands that consumers love. We operate like a holding company with the speed of a startup: small teams with real ownership and accountability.
This is the place where you’ll see the entire machine: sourcing, product development, packaging, manufacturing, compliance, marketing, marketplace strategy, retail, all under one roof. If you want to build and ship consumer products at scale, there is no better place than this.
The RoleThe VP of Growth leads eJam's growth organization across DTC, TikTok Shop, Amazon and paid social. This is a leader-of-leaders role. You'll manage about seven senior leaders, plus shared leaders for creative, marketplace, influencer, and retention.
They run the channels. You build the structure, accountability and operating rhythm that turns their work into profitable growth: new customers, higher LTV, and efficient CAC/MER. You'll take marketing from scrappy to institutional-grade without losing margin discipline.
What You'll Own- Growth strategy and budget. Set strategy, forecasts and channel allocation against CAC, MER, LTV, payback and contribution margin targets, in partnership with Finance.
- Channel performance. Lead the teams running Meta, TikTok, Google, Amazon and emerging channels; drive testing across audiences, offers, creative and funnels.
- Creative and creators. Scale creator, influencer, UGC and affiliate programs, and connect creative testing back to performance.
- Full-funnel economics. Improve conversion, AOV, retention and LTV across lifecycle and marketplace.
- Org design and leadership. Design the org so each brand has dedicated managers reporting into shared functional leaders. Set clear ownership and KPIs. Hire, coach, and step in when a team is off track.
- Cross-functional alignment. Align growth plans with Finance, Sales, Operations, Marketplace and Product Development.
- Compliance and reporting. Keep marketing compliant with FTC, platform and retailer rules, with reporting ready for executives, the board and diligence.
Requirements
- Led growth at a scaled, multi-channel e-commerce or consumer brand.
- Ran a marketing org of about 30 people, with directors or heads of function reporting to you.
- Owned large, multi-channel media budgets across paid social, search, marketplaces and creators.
- Grew profitably, with real numbers to show for it.
- Broad command of the e-commerce mix: Meta, TikTok/TikTok Shop, Google, email/SMS, influencer, podcast/TV and attribution. You don't need to be the best buyer in the room, but you need to lead the people who are.
- Experience with creator-heavy acquisition.
- Plus: omnichannel experience across DTC, Amazon and retail.
You'll thrive here if you are: commercial, analytical and iterative; a coach who empowers leaders but steps in when needed; energized by speed.
Compensation- Base: $200,000 – $250,000, based on proven results
- Performance bonus: 20–25%, tied to revenue and margin targets
- Equity with significant upside as we scale
Benefits
- Health, Dental, Vision
- 401(k) with company match
- Generous PTO and company holidays
- Amazing, pet-friendly office environment
- Professional development as we scale
eJam is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, disability, medical condition, genetic information, or any other characteristic protected by applicable federal, state, or local laws. All qualified applicants will receive consideration based on merit, qualifications and business needs.
Skills Required
- 8-15+ years in performance marketing, growth, or acquisition leadership roles
- Demonstrated success scaling a high-growth CPG or DTC brand from approximately $20 million or more to $75 million or more
- Deep experience across Meta, TikTok, and Google ecosystems
- Strong track record running creator-heavy acquisition strategies
- Experience managing teams across media buying, creative, and retention
- Prior exposure to omnichannel environments
- Expertise in CAC/MER modeling
- Creative strategy experience
- Landing page optimization experience
- Attribution modeling experience
- Creator management experience
- Retention strategy experience
- Data analytics and forecasting skills
- Ability to manage multimillion-dollar budgets
- Strong understanding of FTC rules covering endorsements, reviews, disclosures, and claims
What We Do
Ejam is a performance-based online advertising and marketing leader. Our approach combines decades of Online Marketing experience with the technical know-how to market products at scale. We are located in sunny Newport Beach and consist of energetic team members ready to make the next move in online marketing.
