The Role
Coupa makes margins multiply through its community-generated AI and industry-leading total spend management platform for businesses large and small. Coupa AI is informed by trillions of dollars of direct and indirect spend data across a global network of 10M+ buyers and suppliers. We empower you with the ability to predict, prescribe, and automate smarter, more profitable business decisions to improve operating margins.
Why join Coupa?
🔹 Pioneering Technology: At Coupa, we're at the forefront of innovation, leveraging the latest technology to empower our customers with greater efficiency and visibility in their spend.
🔹 Collaborative Culture: We value collaboration and teamwork, and our culture is driven by transparency, openness, and a shared commitment to excellence.
🔹 Global Impact: Join a company where your work has a global, measurable impact on our clients, the business, and each other.
Learn more on Life at Coupa blog and hear from our employees about their experiences working at Coupa.
The Impact of a Field Marketing Manager, Customer Growth at Coupa:
Coupa’s Field & Account Based Marketing team is seeking a passionate and seasoned Field Marketer with a passion for growing our footprint in our existing customer base, to partner and foster valuable partnerships with our Sales organization to manage a field marketing plan from conception to execution, in order to build, influence, and accelerate sales pipeline, through a variety of marketing strategies and tactics.
What You'll Do:
- Collaborate with regional sales leadership to develop strategies that support quarterly sales pipeline and revenue goals for existing customer growth.
- Partner with cross-functional teams (Product Marketing, Creative, Demand Generation, etc.) to plan and execute multi-channel programs, including emails, webinars, events, and digital campaigns.
- Engage with target accounts for cross-selling opportunities across Procurement, Finance, and Supply Chain stakeholders, developing a programmatic approach for expansion.
- Leverage marketing operations tools to independently execute and manage multi-channel campaigns, ensuring timely execution and follow-up on leads.
- Use data and best practices to optimize programs, provide insights, and manage regional events, while advocating for sales needs and driving target account engagement.
What You Will Bring to Coupa:
- 5+ years of experience Enterprise B2B marketing and/or sales, with a strong track record in develop Enterprise B2B marketing and/or sales, with a strong in Enterprise B2B marketing and/or sales, with a strong track record in developing and executing pipeline-generation and acceleration programs.
- Strategic and outcome-oriented mindset, skilled in planning and executing high-impact marketing plans across digital advertising, content development, field events, and more.
- Strong project management and creative problem-solving skills, with a collaborative approach to working with diverse teams.
- Proficiency in Martech tools like Salesforce, Marketo, 6Sense, LinkedIn Campaign Manager, and more.
- Self-motivated, proactive, and adaptable in a fast-paced environment, with excellent communication skills and a willingness to travel (15-25%).
The estimated pay range for this role is $107,525 - $143,000
The starting salary for the successful candidate will be based on permissible, non-discriminatory factors such as skills, experience, and geographic location.
#LI-Remote
#LI-TC1
Coupa complies with relevant laws and regulations regarding equal opportunity and offers a welcoming and inclusive work environment. Decisions related to hiring, compensation, training, or evaluating performance are made fairly, and we provide equal employment opportunities to all qualified candidates and employees.
Please be advised that inquiries or resumes from recruiters will not be accepted.
By submitting your application, you acknowledge that you have read Coupa’s Privacy Policy and understand that Coupa receives/collects your application, including your personal data, for the purposes of managing Coupa's ongoing recruitment and placement activities, including for employment purposes in the event of a successful application and for notification of future job opportunities if you did not succeed the first time. You will find more details about how your application is processed, the purposes of processing, and how long we retain your application in our Privacy Policy.
What the Team is Saying
Aditya Maheshwari
Sr. Software Engineer, Cloud
Alex Moon
Operations Analyst, Order Management
Jose Miguel Jimenez
Procurement
Jessica Fonseca
Technical Support Specialist
Daniela Aristizábal
Associate Planning & Operations Analyst
Coupa Compensation & Benefits Highlights
-
Healthcare Strength — Health, dental, vision, and mental‑wellness resources for employees and dependents begin on the first day of employment. Recent updates to health‑insurance programs this year indicate active management of core coverage.
-
Leave & Time Off Breadth — Flexible Time Off, floating holidays, paid parental leave, and dedicated volunteer time off are emphasized as part of standard offerings. A global minimum vacation allowance outside the U.S. is also advertised.
-
Retirement Support — Competitive compensation is paired with retirement savings programs, including a U.S. 401(k) with company match. An Employee Stock Purchase Plan is also referenced as part of long‑term financial support.
Coupa Insights
Similar Jobs
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.
Success! Refresh the page to see how your skills align with this role.
The Company
What We Do
Coupa is a global technology company that helps businesses run smarter by connecting all the ways they spend money — from procurement and expenses to payments and supply chain decisions — in one intelligent platform. In simple terms, Coupa gives organizations the visibility and control they need to make better financial choices, reduce waste, and drive real impact. It’s where technology meets purpose: helping companies manage their resources more responsibly while creating a positive ripple across their people, partners, and the planet.
Why Work With Us
At Coupa, we prioritize an inclusive and empathetic workplace where every voice is valued. Our teams are proactive and accountable, ensuring we collaborate effectively to achieve our goals. The foundation of our culture rests on our people; we believe in fostering an environment that encourages innovation and curiosity.
Gallery
Coupa Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
Our virtual-first approach is intentional. It gives you the freedom to do your best work in a space that supports focus, balance, and creativity, while staying connected to a global team of changemakers who are redefining the future of business spend
Typical time on-site:
Flexible
Foster City
HR
Ann Arbor
Bangalore office
Bogotá, CO
Boston, MA
Chicago, IL
Dubai, Dubai 48800
Hyderabad office
São Paulo, BR
Pune office
Shivaji Nagar, IN
Singapore, SG
Tokyo Office
Uppsala, SE
Learn more
