Enablement Manager, Sales & AI transformation

Reposted 2 Days Ago
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Paris, Île-de-France, FRA
Hybrid
Senior level
eCommerce • Information Technology • Retail • Software
Mirakl is the leading provider of eCommerce software solutions.
The Role
Lead AI-powered sales enablement for EMEA: design, build, and operationalize AI agents and automated workflows, run onboarding and continuous learning programs, use Gong and performance data to measure impact, influence senior stakeholders, and scale enablement for new product lines like Mirakl Ads and Connect.
Summary Generated by Built In
About Mirakl:
Founded in 2012, Mirakl has been at the forefront of marketplace innovation, empowering every business to compete in the platform economy.
Today, Mirakl's operating system combines an enterprise marketplace solution (Mirakl Platform) that enables retailers and B2B organizations to launch, scale, and operate marketplaces and dropship, AI-powered multichannel selling (Mirakl Connect), retail media (Mirakl Ads) and an agentic commerce infrastructure (Mirakl Nexus).
With dual headquarters in Boston and Paris, Mirakl helps a global ecosystem of 450+ marketplaces (B2C and B2B) and a network of over 100k third-party marketplace sellers. Brands like Macy's, Decathlon, Carrefour, Asos, and Airbus Helicopters use Mirakl to grow their businesses in new and remarkable ways.
For more information, visit www.mirakl.com .
Mirakl in Numbers:
  • Founded in 2012 | Member of French Tech Next40
  • 750+ employees in 9 offices worldwide: Paris, Barcelona, Bordeaux, Boston, London, Munich, New York, Sydney, Tokyo

Our Values:

Working at Mirakl means accelerating your career alongside ambitious, passionate, and supportive colleagues. We're proud of the diversity of backgrounds, perspectives, and experiences that make our teams unique.
Our 5 values guide how we collaborate:
  • Work Hard Together: Teamwork and collaboration are the foundation of our success
  • Get Things Done: We prioritize action and efficiency for impactful results
  • Go Above & Beyond: We tackle challenges proactively and always aim for excellence
  • Succeed Through Expertise: Knowledge sharing and continuous learning are core to our culture
  • Satisfy & Empower Clients: We're committed to our clients' success

1. The Team You'll Join
You'll be part of our Global Sales Enablement team led by Niamh, VP Global Sales Enablement. The team consists of 4 Sales Enablement Managers covering global markets. Together, you'll be driving sales effectiveness across Mirakl's global GTM organization by designing and deploying world-class enablement programs, embedding AI at the core of how our sales teams learn, sell, and grow.

In this role, your primary focus will be the EMEA region.
2. Your Impact
  • Lead AI-Powered Enablement at Scale: Own the strategy, design, and operationalization of AI agents and tools across the global GTM organization; drive adoption, embed best practices, and continuously raise the bar for coaching and sales effectiveness
  • Architect AI Agents & Automated Workflows: Design, build, and deploy AI agents and enablement workflows that reduce manual effort, accelerate rep onboarding, and improve knowledge access across all sales roles and business lines
  • Drive Data-Led Enablement: Build a data-driven enablement culture; use Gong analytics, performance dashboards, and program metrics to identify capability gaps, optimize programs in real time, and demonstrate clear ROI to Sales Leadership
  • Own Onboarding & Continuous Learning Programs: Design and deliver scalable, repeatable onboarding and upskilling programs globally, covering core sales methodology (MEDDPICC & Challenger), product knowledge, and AI tool fluency; ensure coverage across all products
  • Ensure Business Continuity on Strategic AI Initiatives: Maintain momentum and accountability on critical in-flight AI projects, proactively identifying risks and keeping key stakeholders aligned
  • Influence Senior Stakeholders: Partner closely with Sales Leadership, AI leadership, and Management Team members to align enablement priorities with business goals; communicate program impact with confidence and clarity at all levels
  • Expand Enablement for New Business Lines: Build and iterate enablement programs for maturing lines such as Mirakl Ads and Connect, ensuring sales teams are equipped to compete and close

3. What You'll Bring to the Role
Experience:
  • 5+ years in Sales Enablement, Learning & Development, or GTM Operations, in a fast-scaling B2B SaaS environment
  • Demonstrated experience designing, deploying, and iterating on AI agents or automated workflows for a sales or enablement context (e.g., using platforms such as Dust, or equivalent AI tooling)
  • Proven track record delivering enablement programs that produce measurable behavior change and revenue impact
  • Experience working with and deriving insights from tools such as Gong & Dust
  • Strong command of sales methodologies (MEDDPICC or Challenger) and the ability to translate methodology into practical, scalable coaching programs

Skills:
  • AI-fluent: Comfortable architecting, building, and iterating on AI agents and enablement workflows; able to evaluate tools critically and translate capabilities into GTM use cases
  • Executive presence & influencing skills: Able to operate confidently at all levels of the organization; skilled at building consensus, navigating ambiguity, and driving cross-functional alignment
  • Instructional design: Skilled at creating engaging, scalable content for adult learners across regions, roles, and formats (live, async, digital)
  • Data-driven: Brings a metrics mindset to every program; knows how to measure what matters, spot patterns in Gong or LMS data, and turn insights into action
  • Cross-functional collaborator: Energized by working across Sales, Product Marketing, RevOps, AI, and People teams to deliver cohesive enablement experiences

4. Tools Used
  • Dust (AI platform & agent design)
  • Gong (conversation intelligence & analytics)

5. Languages
  • English - Bilingual / Native

6. Our Hiring Process
We warmly encourage you to apply to any of our roles, even if you think you're not an exact match.

Please click the "Apply" button to submit your application, this helps us make the best possible assessment and get back to you as quickly as possible.
  • Introductory call with Elsa, Recruiter
  • Interview with the Hiring Manager
  • Peer interviews
  • Case study

  • We welcome collaborators with their diverse perspectives and experiences to power us forward. These often far exceed conventional job requirements and help us create a culture of continuous learning. If you're ready to join a global leader powering digital transformation for 450+ of the world's most innovative retailers and B2B organizations.

    As part of our recruitment process, Mirakl processes your personal data to review and manage your application and, where appropriate, to consider your profile for future opportunities. You can exercise your data protection rights at any time, and as further detailed in our policies. For more information about how we process your personal data and your rights, please consult our Recruitment Privacy Notice, here in English and here in French.

    We may use Artificial Intelligence (AI) solutions to help streamline our hiring process, including screening applications, analyzing resumes, and assessing responses. While AI helps us work efficiently, all final hiring decisions are made by humans. For more information, visit our AI Guidelines for Candidates and Interviews .

    Skills Required

    • 5+ years in Sales Enablement, Learning & Development, or GTM Operations in a fast-scaling B2B SaaS environment
    • Experience designing, deploying, and iterating on AI agents or automated workflows for sales or enablement (e.g., Dust or equivalent)
    • Proven track record delivering enablement programs that produce measurable behavior change and revenue impact
    • Experience working with and deriving insights from Gong and Dust
    • Strong command of sales methodologies (MEDDPICC or Challenger) and ability to translate into scalable coaching programs
    • Instructional design skills for creating scalable content across live, asynchronous, and digital formats
    • Data-driven mindset: ability to measure programs, analyze Gong or LMS data, and turn insights into action
    • Executive presence and influencing skills to operate confidently with senior stakeholders
    • Cross-functional collaboration experience with Sales, Product Marketing, RevOps, AI, and People teams
    • English bilingual / native

    What the Team is Saying

    Nicole Tiberia
    Kamal Kirpalani

    Mirakl Compensation & Benefits Highlights

    • Leave & Time Off Breadth PTO is described as generous, with multiple mentions of roughly five weeks and clear encouragement to actually use it. Materials also note paid holidays, sick time, bereavement leave, and volunteer time off.
    • Healthcare Strength Core coverage is said to include medical, dental, and vision, often alongside life and disability insurance and HSA/FSA options for U.S. roles. Wellness initiatives and access to gyms or sponsored programs are also highlighted in some locations.
    • Parental & Family Support Parental leave is depicted as enhanced, including a fully paid month for the second parent and paid sick-child days. Family medical leave and onsite Mother’s Rooms are also referenced in company and country pages.

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    The Company
    HQ: Boston, MA
    750 Employees
    Year Founded: 2012

    What We Do

    Since 2012, Mirakl has been pioneering the platform economy, empowering retail and B2B enterprises with the most advanced, secure and scalable technology to digitize and expand product assortment through marketplace and dropship, improve efficiency in supplier catalog management and payments, personalize shopping experiences, and boost profits through retail media. Mirakl is trusted by Macy’s, Saks, Henry Schein, The Knot, 1800-Flowers, Best Buy, Lowe's, Ulta and 450+ industry-leading businesses worldwide.

    Why Work With Us

    At Mirakl you will have all the advantages of a start-up environment: innovation, adaptability, autonomy, flexible process, and a real involvement in decision making. Each employee contributes to Mirakl’s success, either as a group or individually, by using their unique skills and working in harmony with our corporate values.

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    Mirakl Offices

    Hybrid Workspace

    Employees engage in a combination of remote and on-site work.

    Benefit from one remote work day per week, with a fixed in-office team day (Team Day).

    Typical time on-site: Not Specified
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    HQBoston, MA
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