Director of National Account Sales

Posted Yesterday
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Bells, TN, USA
In-Office
Senior level
Food • Agriculture • Manufacturing
The Role
Leads national account sales for a branded frozen vegetables business, managing customer and food broker relationships, trade marketing investments, forecasting, category analytics, merchandising execution, retail performance, and broker development. The role monitors distribution, promotions, pricing, freezer positioning, and market conditions while coordinating with marketing, revenue management, and national accounts teams to achieve sales, profitability, and market-share goals.
Summary Generated by Built In
Overview

Are these things important to you:

  • Lower cost of living including no state income tax, untaxed retirement income, no inheritence or estate tax, and low property tax.
  • Less traffic, shorter commutes all without sacrificing access to healthcare, shopping, dining, and entertainment.
  • A close-knit community where neighbors know each other and local connections matter.
  • Raising a family in a safe, welcoming environment with strong community values and excellent opportunities for involvement in schools, churches, and local events.
  • Mild winters, four distinct seasons, and plenty of open space for gardening, farming, or outdoor hobbies.
Family owned and operated for over 80 years, Pictsweet is a frozen vegetable producer with agricultural roots. We are recruiting a Director of National Account Sales at Pictsweet's corporate office in Bells, TN.  This position manages the Pictsweet Farms Branded Frozen Vegetables business in assigned customer territory by planning and executing product assortment and merchandising programs, supporting administrative and financial reconciliation duties, and guiding involved Food Broker organizations to achieve maximum sales, profitability, and market share in accordance with projected sales goals and financial guidelines.

Benefits

  • Benefits begin on first day of employment for Medical, Dental, Vision, HSA, & FSA

  • 100% Company paid benefits include Group Life Insurance, Short-Term Disability, & Long-Term Disability Insurance

  • 401k with Employer Match

  • Vacation days, sick leave, & ten paid holidays

Responsibilities
  • Develop and maintain close working relationships with all customers and related brokers.
  • Make professional customer presentations to all customers on a regular basis to establish a personal relationship with customers beyond typical broker interaction.
  • Evaluate trade marketing spending in assigned territories and develop effective and efficient trade marketing plans.
  • Proactively guide Pictsweet’s Category Management and Marketing teams in the development of market analytics and effective sales support materials.
  • Work closely with Pictsweet Revenue Management and National Accounts Analyst associates for accurate volume forecasting and effective account administrative functions.
  • Monitor retail store conditions to assure effective implementation of company marketing and sales plans.
  • Monitor the progress made in each market in the following areas: Distribution, Promotional Effectiveness, Retail Positioning in freezer, and Retail Pricing.
  • Select and maintain competent broker representatives in Non-Direct marketing areas. Train and motivate broker personnel in carrying out sales and marketing objectives in accordance with The Pictsweet Company’s policies and procedures.
  • Regularly analyze and appraise the effectiveness of related brokers to assure that sales goals are achieved, and recommend corrective action when necessary.
  • Keep related brokers informed of market conditions, competitive activity, changes in company products, pricing and marketing activities.
  • Entertain customers – i.e. dinner functions, golf, sports and social events, etc. when approved and beneficial to achieving company goals.
  • Comply with all administrative requirements in a timely and accurate manner and perform all other duties appropriate to the position.
  • Maintain a solid flow of communication to the Vice President, Branded Sales to ensure that the corporate office is aware of conditions and issues in the field.
Qualifications
  • Bachelor's degree required
  • Minimum of 7 years Sales experience required
  • Direct-sales and/or Food Broker Account Management experience required
  • Sales Team Supervision/Management experience preferred
  • Proficiency in Microsoft Excel and PowerPoint
  • Excellent mathematical and communication skills required.
  • Advanced category and consumer data analytical skills required
  • Proficiency in WalMart data systems (Retail Link, Luminate, Scintilla, etc.) and Kroger data systems (84.51, Stratum, etc.)

The Pictsweet Company is an equal opportunity employer.  M/F/V/H

Skills Required

  • Bachelor's degree
  • At least 7 years of sales experience
  • Direct sales and/or food broker account management experience
  • Sales team supervision or management experience
  • Proficiency in Microsoft Excel and PowerPoint
  • Excellent mathematical and communication skills
  • Advanced category and consumer data analytical skills
  • Proficiency in Walmart data systems, including Retail Link, Luminate, and Scintilla
  • Proficiency in Kroger data systems, including 84.51 and Stratum
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The Company
550 Employees
Year Founded: 1945

What We Do

The Pictsweet Company is a fourth-generation, family-owned frozen vegetable producer with agricultural roots. The business grows and distributes frozen vegetables, building on a longstanding farming and food-manufacturing tradition. Established in 1945, Pictsweet has served American families with the vegetables it serves its own family. Pictsweet combines agricultural heritage, product quality, and continued family stewardship while serving the frozen-food market across the United States.

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