Director of Marketing, STMJ China

Are you passionate about marketing in the academic publishing sector?
Do you have extensive leadership experience and enjoy taking on challenging roles?

About our Team

The Science, Technology, and Medical Journals (STMJ) team at Elsevier is dedicated to making our journals the premier destination for authors worldwide. We help authors, reviewers and editors advance science by validating discoveries and sharing trusted content through world‑class publications and leading platforms. Together, we are building a reliable foundation for future breakthroughs and advancing human progress.

With a portfolio of more than 3,000 hybrid and open access journals across all scientific disciplines, STMJ partners with the global research community to enable rigorous peer review, uphold research integrity, and support the dissemination of high‑impact discoveries. In this role, you will help strengthen Elsevier journals’ leadership and impact across China, which is one of the world’s most dynamic research ecosystems.

About the Role

The Director of Marketing, STMJ China is a senior leadership role responsible for driving growth, reputation, and impact of Elsevier’s global journal portfolio, including Cell Press and The Lancet, in China. The role leads the development and execution of an integrated, China-specific marketing strategy aligned with STMJ Business Units , including Cell Press and The Lancet publishing and marketing strategies, while supporting Elsevier's broader China strategy, spanning online and offline channels such as events, researcher engagement programs, digital marketing, social media, and strategic partnerships. Marketing approaches are tailored across journal segments while ensuring consistent brand positioning and strong value communication to Chinese research community.

As a key bridge between global strategy and local execution, the Director collaborates closely with global teams across functions to deliver coordinated, data-driven, and AI-enabled initiatives. The role also contributes to STMJ China strategic planning and is accountable for enhancing marketing effectiveness, fostering collaboration, and supporting sustainable growth of Elsevier journals in China.

This role reports directly to the Managing Director, STMJ China, and serves as a key leadership position across Elsevier’s global marketing teams, spanning physical sciences, life sciences, social sciences and economics, and health and medical sciences, including prestigious journals from Cell Press and The Lancet. The role operates within a matrix governance framework, with strong alignment and regular engagement with STMJ Business Unites, including Cell Press and The Lancet global marketing leadership to ensure China execution remains aligned with portfolio strategies and priorities.

Key Responsibilities

• China Marketing Strategy & Market Growth: Drive a coherent integrated, insight‑driven STMJ China marketing strategy that supports growth across Elsevier journals, including Cell Press and The Lancet.

• Brand Leadership & Academic Influence: Elevate STMJ and premium journal brands in China through strong positioning, academic leadership, and sustained visibility among top researchers and institutions.

• Cross‑Functional Alignment & Global Collaboration: Maximize marketing effectiveness through strong alignment across China and global teams in a matrixed environment.

• Marketing Performance, Data & AI Enablement: Drive disciplined, data‑ and AI‑enabled marketing execution with clear visibility of impact and continuous optimization.

• Team Leadership, Performance & Operational Excellence: Build and lead a high‑performing STMJ China marketing organization delivering consistent results.

Requirements

• 10+ years’ marketing experience in STM, scholarly publishing, or related sectors, including 5+ years in senior leadership roles

• Excellent executive communication, storytelling, and presentation skills; fluent in English and native Mandarin; relevant degree required (advanced degree preferred)

• Proven track record of delivering insight‑driven marketing strategies with measurable growth and brand impact

• Strong understanding of the China research ecosystem and academic publishing landscape

• Experience working effectively across global, matrixed organizations and cross‑functional teams

• Proven capability to build and lead high‑performing teams, driving accountability and talent development while effectively managing change and fostering a growth mindset and psychologically safe environment

• Skilled senior stakeholder manager with the ability to influence and align diverse, cross‑cultural audiences

• Strong capabilities in data‑driven marketing, performance optimization, and application of AI technologies, with a proven track record of delivering technology‑enabled marketing innovation

• Demonstrates a strong curiosity mindset and the ability to collaborate effectively across functional, cultural, and organizational boundaries

Work in a way that works for you 

We promote a healthy work/life balance across the organization. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.

Working for you

We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:

Medical and Life Insurance: Coverage for Medical and life risk.

• Long-Service Award: Recognition for loyalty and dedication.

• Marriage and New Baby Gifts: Celebratory tokens for special life events.

• Festivals and Birthday Gifts: Spreading joy on occasions that matter.

• Annual Medical Check-up: Prioritizing employee well-being through regular health check-ups.

• Flexible Benefits via CIIC Platform: Personalized benefits accessible through a user-friendly platform.

• Paid Time Off: Annual Leave, Flex Family Care Leave, Birthday Leave, Marriage Leave, Compassionate Leave, Medical and Hospitalization Leave, Examination Leave Gazetted Public Holiday

• Family Care leave (Maternity/Paternity Leave and Adoption Leave)

About the Business

A global leader in information and analytics, we help researchers and healthcare professionals' advance science and improve health outcomes for the benefit of society. Building on our publishing heritage, we combine quality information and vast data sets with analytics to support visionary science and research, health education and interactive learning, as well as exceptional healthcare and clinical practice. At Elsevier, your work contributes to the world’s grand challenges and a more sustainable future. We harness innovative technologies to support science and healthcare to partner for a better world.

We know your well-being and happiness are key to a long and successful career. We are delighted to offer country specific benefits. Click here to access benefits specific to your location.

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