What our Directors of Lead Generation Marketing Enjoy Most About the Role
- Shaping the Customer Experience: Actively supporting efforts to simplify and enhance the customer journey, ensuring that every touchpoint is seamless and impactful.
- Strategic Insight: Gaining a deep understanding of the markets and behaviors of each sales channel, and Spectrum Business, to inform and refine enablement strategies.
- Innovative Program Development: Using tools and resources to maintain and enhance successful programs while creating new ones that align with Spectrum Business' business objectives.
- Data-Driven Decision Making: Leading the development of KPIs and other goals to measure engagement and satisfaction and using analytics to adjust objectives and tactics for optimal results.
- Collaborative Leadership: Working closely with internal teams, including marketing, field marketing, product, and sales, to develop and manage channel enablement strategies that drive growth and success.
Working Conditions
Normal office environment.
Required Qualifications
- Education:
- Bachelor's Degree in Marketing or Related Field or equivalent work experience.
- Experience:
- 10+ Years in Channel Partner/3rd Party Reseller Marketing or Enablement
- 10 Years in Cable, Telecommunications required.
- 7+ Years of Management Experience
- 7 Years in Marketing
- 6 Years in Marketing or Enablement Strategy
- Technical Skills:
- Microsoft Office Proficiency
- Budgeting and P&L Reports
- Data Analysis
- Project Management
- Skills & Abilities:
- Foster strong partnerships.
- Address complex issues logically.
- Ensure clear and impactful messaging.
- Develop fresh and engaging campaigns.
- Supervise and inspire your team.
- Manage multiple tasks and projects.
- Manage vendor relationships effectively.
Spectrum Connects You to More
- Competitive Pay: Generous starting salary, plus pay increases as you advance and paid training.
- Dynamic Growth: The growth of our industry and evolving technology will power your career as you move up or around the company.
- Variety of Work: No two days, clients, or calls are ever the same which keeps each day new and exciting.
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MCH700 2025-55237 2025
Here, employees don't just have jobs, they build careers. That's why we believe in offering a comprehensive package that rewards employees for their contributions to our success, supports all aspects of their well-being, and delivers real value at every stage of life.
A qualified applicant's criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.
Get to Know Us Charter Communications is known in the United States by our Spectrum brands, including: Spectrum Internet®, TV, Mobile and Voice, Spectrum Networks, Spectrum Business and Spectrum Reach. When you join us, you're joining a strong community of 95,000 employees working together to serve more than 31 million customers in 41 states and keep them connected to what matters most.
Who You Are Matters Here We're committed to growing a workforce that reflects our communities, and providing equal opportunities for employment and advancement. EOE, including disability/vets.
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What We Do
Our Product and Technology team creates, develops, and operates the nation’s fastest mobile service, most reliable internet service, most viewed live TV app, and the most advanced WiFi, serving nearly 100 million users and 500 million devices. We are transforming the next era of connectivity and entertainment experiences together. The experience within Spectrum’s Product and Technology team is unmatched and there are opportunities to grow your career as a designer, architect, engineer, developer, operator, or data scientist. We are creative, disciplined, hard-working, complex-problem solvers that believe in collaborating to deliver the highest quality customer experience.
Why Work With Us
At Spectrum, we continually refine technology, process, and structure. We are committed to delivering a superior network infrastructure, the most competitive products, and highly rated customer experiences. Our talented team of experts deploys technology solutions and builds systems and tools for our employees to provide exceptional operations.
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