Director - Cross Discipline

About WPP Media 

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: 

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity. 
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. 
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. 

Role Summary and Impact

As part of the Global Operations Centre (GOC), you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment.

We are looking for a visionary Director of Cross-Channel to lead and evolve our global media execution function. This role is responsible for driving operational excellence across two core digital channels (Search, Social, Programmatic, or AdOps), while ensuring alignment and integration with the broader media ecosystem.

You will own operational strategy, process governance, reporting, and automation initiatives. In client-facing conversations, you’ll translate marketing goals into scalable, tech-enabled solutions. This role requires a deep understanding of at least two media channels and the ability to guide cross-functional teams toward future-ready, performance-driven execution across all digital platforms.

Skills and Experience

If this opportunity looks right for you, we are looking for candidates who have:

• Lead end-to-end operations and execution across your core media specialties (e.g., Search & Social, or Programmatic & AdOps), ensuring flawless campaign setup, tracking, and reporting.
• Bring a working understanding of other media channels to ensure holistic and integrated cross-channel delivery.
• Act as a strategic partner in client conversations—translating business goals into operational frameworks and activation plans.
• Integrate and standardize workflows across media functions, promoting consistent and connected delivery across channels.
• Champion automation, advanced measurement frameworks, and AI/ML tools to enhance efficiency and scalability.
• Stay on top of evolving industry trends (e.g., identity solutions, real-time analytics, server-side tagging) and contribute to the roadmap for next-generation media operations.
• Collaborate with strategy, analytics, and engineering teams to align media execution with broader marketing and business objectives.
• Mentor, grow, and lead a high-performing, globally distributed operations team.
• Manage vendor relationships and evaluate martech/adtech solutions to ensure platform compliance and operational innovation.

What You Bring

• 12+ years of digital media experience, with deep expertise in at least two channels: Search, Social, Programmatic (PBU), or Ad Operations.
• Proven ability to lead high-performing teams, manage complex client relationships, and drive cross-functional collaboration.
• Hands-on experience with key platforms such as Google Ads, Meta, TikTok, The Trade Desk, DV360, Appsflyer, CM360, or relevant tagging and analytics tools.
• Working knowledge of complementary channels (e.g., if core expertise is in Social & Search, then basic understanding of PBU and AdOps).
• A proactive, problem-solving mindset and a clear point of view on the future of digital media operations.
• Strong communication and client management skills, with the ability to simplify complexity and drive strategic alignment.

Life at WPP Media & Benefits 

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.   

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.