Commercial Business Development Manager - Account Executive

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Grand Rapids, MI, USA
In-Office
Mid level
Insurance • Real Estate
The Role
Field-based sales and account manager responsible for prospecting and converting commercial clients across West and Southwest Michigan, managing key accounts, leading a commercial sales assistant, maintaining CRM pipeline and reporting, and representing Sun Title at events to grow territory and deepen relationships.
Summary Generated by Built In

Description

Position:

Commercial Business Development Manager

Effective Date:

05/20/2026

Reports To:

Director of Operations

Department:

Sales and Marketing

FLSA Classification:

Exempt

  

Commercial Business Development Manager

Department: Commercial Location: West & Southwest Michigan (Field-Based) Reports to: Director of Operations

About Sun Title

Sun Title Agency of Michigan is Michigan’s relationship-first title insurance agency operating across 11 markets and trusted by commercial attorneys, lenders, developers, and investors to close their most important transactions. We are the "YES" company. Our commercial reputation is built on the quality of our people and the relationships that bring clients back every time.

We are not looking for a transactional representative who chases volume. We are looking for a trusted advisor who becomes indispensable to their clients. If you measure your success by earning the trust of your team and clients, this role was built for you.

  

You are not starting from   zero. Sun Title has strong brand recognition across West and Southwest   Michigan commercial real estate markets. You are inheriting a respected reputation and   experienced Commercial Escrow Officers who deliver exceptional service. Grow   the territory, deepen existing relationships, and develop your Sales   Assistant one trusted conversation at a time.

Position Summary

The Commercial Business Development Manager owns new client development and account management for Sun Title’s Commercial Property Division across West and Southwest Michigan, targeting commercial attorneys, lenders, banks, credit unions, developers, builders, and real estate investors. This role is equal parts strategic sales and dedicated relationship manager, with direct responsibility for developing and directing the Commercial Sales Assistant.

Key Responsibilities

New Business Development

• Prospect and convert new commercial relationships across West and Southwest Michigan

• Execute a structured prospecting plan with defined cadences and conversion targets

• Represent Sun Title at trade association and client events 

• Conduct discovery meetings; articulate Sun Title’s value proposition with confidence

Account Management

• Primary relationship manager for existing commercial client portfolio

• Every key client has heard from you in the last 30 days

• Internal client advocate; coordinate with Escrow Officers to exceed expectations every transaction

Sales Assistant Leadership

• Train, develop, and direct the entry-level Commercial Sales Assistant

• Delegate effectively; provide regular feedback and a clear development path

Pipeline & Reporting

• Maintain a complete, current CRM pipeline; report regularly to the Director of Operations

• Participate in commercial division planning and annual territory strategy discussions

What Success Looks Like in Year One

• New commercial clients converted from West and Southwest Michigan markets

• Every key existing client knows you and has heard from you in the last 30 days

• Commercial Sales Assistant producing measurable output and visibly growing

• CRM pipeline complete, current, and telling a clear story

• Sun Title visible and represented at key territory events

• Leadership trusts your market read you bring intelligence, not just activity

Qualifications

Required

• 3+ years B2B sales, business development, or account management with proven results

• Strong relationship management and CRM discipline

• Exceptional communication skills across sophisticated commercial audiences

• Ability to develop and direct an entry-level direct report

• Valid driver’s license and reliable personal transportation

Preferred

• Commercial real estate, title, lending, or legal services experience

• Bachelor’s degree in Business, Sales, Marketing, Real Estate, or related field

Character Requirements (Non-Negotiable)

• Relationship-first stays in touch because you want to, not because a CRM said to

• Disciplined prospector a full book is never an excuse to stop hunting

• Trusted within 30 minutes credibility and warmth that clients feel immediately

• Player-coach closes deals and develops the team, both get your best

• Resilient rejection doesn’t define you

• YES! mindset finds a way, every time

Benefits & Compensation

• Performance Bonus Program tied to production KPIs

• 401(k) with employer match | Paid Vacation & Holidays

• Medical: Priority Health (3 plans) | HSA with $1,000 employer match

• Dental: Delta Dental | Vision: EyeMed

• Employer-paid STD, LTD & Basic Life/AD&D | Voluntary Life & Critical Illness

• Employee Assistance Program (EAP) through Mutual of Omaha

Skills Required

  • 3+ years B2B sales, business development, or account management with proven results
  • Strong relationship management and CRM discipline
  • Exceptional communication skills across sophisticated commercial audiences
  • Ability to develop and direct an entry-level direct report
  • Valid driver’s license and reliable personal transportation
  • Relationship-first mindset (consistent, proactive client engagement)
  • Disciplined prospector (consistent structured prospecting and cadences)
  • Trusted presence and credibility with clients quickly
  • Player-coach ability to close deals and develop team members
  • Resilience to rejection and persistence
  • YES! mindset (solution-oriented, determined)
  • Commercial real estate, title, lending, or legal services experience
  • Bachelor’s degree in Business, Sales, Marketing, Real Estate, or related field

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The Company
100 Employees
Year Founded: 2005

What We Do

Sun Title is a Grand Rapids-based title insurance company that provides real estate closing services to buyers, sellers, agents, brokers, and more. Specializing in both residential and commercial closings, the company is dedicated to making the process smooth and stress-free. Their mission is to provide a transparent and empowering experience, ensuring that every detail is handled accurately to avoid surprises for their clients.

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