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The Category Analyst provides category insights and leverages data-driven insights to identify growth opportunities, optimize assortment and improve sales performance. This role partners closely with Sales and cross‑functional teams to analyze category and consumer trends.
Responsibilities:
Category & Shopper Insights
- Analyze category performance using syndicated, panel, and retailer-specific datasets (e.g., NielsenIQ, Scintilla, retailer point-of-sale).
- Identify consumer trends, market shifts, competitive performance, and whitespace opportunities.
- Conduct deep-dive analyses on assortment, pricing effectiveness, promotional impact, and shelf productivity.
Prepare Line Review Materials
- Assist the National Account Manager in creating line review presentations, with analysis and consumer insights while collaborating with HQ Business Units and the CPFR team.
Post-Modular Reset Analysis
- Perform post-analysis on modular resets to determine brand share impact and identify improvement opportunities.
Monitor Competitive Activity
- Track and evaluate competitive activity for assigned brands and provide monthly Beats report updates.
Experience, Skills, Education:
- Bachelor's Degree required
- A Minimum of 4 years of experience in consumer products, preferably in food
- Proficiency with Excel, Outlook, PowerPoint, Word, Scintilla required
- Excellent time management, organizational and communication skills required
- Ability to multi-task and prioritize workload as customer and internal demands shift; goal and deadline oriented
- Persistence and attention to detail
- Strong analytical capability with an ability to translate data into insights and insights into action
Equal Employment Opportunity
B&G Foods is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, genetic information, national origin, age, disability, protected veteran status, or any other characteristic protected by applicable federal, state or local law. Applicants who require a reasonable accommodation to participate in the application or interview process should contact Human Resources. For more information on your federal rights, please review the EEOC’s Know Your Rights: Workplace Discrimination Is Illegal poster at https://www.eeoc.gov/poster.
Skills Required
- Bachelor's degree
- Minimum of 4 years of experience in consumer products
- Proficiency with Excel, Outlook, PowerPoint, Word, and Scintilla
- Excellent time management, organizational, and communication skills
- Ability to multitask and prioritize shifting customer and internal demands
- Goal- and deadline-oriented approach
- Persistence and attention to detail
- Strong analytical capability and ability to translate data into actionable insights
- Experience in food consumer products
What We Do
At B&G Foods, we pride ourselves in delivering best in class brands and believe that recruiting people of the highest caliber is essential to our sustained growth and long-term success. If you are looking to join a best in class organization, then this opportunity is for you. Get to know our family…join our family. To view our open positions, visit us @ http://www.bgfoods.com/careers/careers.asp Based in Parsippany, New Jersey, B&G Foods, Inc. (NYSE: BGS) and its subsidiaries manufacture, sell and distribute high-quality, branded shelf-stable and frozen foods across the United States, Canada and Puerto Rico. With our diverse portfolio of more than 50 brands you know and love, including B&G, B&M, Cream of Wheat, Green Giant, Las Palmas, Le Sueur, Maple Grove Farms, Dash, Crisco, Clabber Girl, Ortega, Polaner, Spice Islands and Victoria, there’s a little something for everyone. For more information about B&G Foods and our brands, please visit www.bgfoods.com.
