Associate Director, Strategic Communications

Associate Director, Strategic Communications

Wolters Kluwer Tax & Accounting | Global Branding& Communications

Role Summary

The Associate Director, Strategic Communications is a leadership role responsible for shaping how Wolters Kluwer Tax & Accounting (TAA) is understood globally. This role leads enterprise thought leadership, stewards the evolution of the CCH brand, and partners on executive communications that advance strategic priorities and long-term growth.

Operating at the intersection of research, brand, and executive influence, this leader defines points of view, translates complex industry and technology shifts into clear narratives, and aligns teams across regions around a shared perspective. The ideal candidate is a visionary storyteller—someone who can anticipate what’s next, craft a compelling point of view, and mobilize global teams to deliver a unified narrative with impact.

Key Responsibilities

Global Thought Leadership & Research

• Set and evolve the global thought leadership strategy across AI, agentic automation, cloud transformation, Firm Intelligence, and the future of the profession.
• Own the Future Ready Accountant global research program, shaping its direction, insights, and global relevance.
• Define narrative direction for flagship content, including reports, POVs, strategic briefings, and keynote narratives.
• Build relationships with global industry leaders, analysts, academics, and influencers to extend credibility and influence.
• Partner with Product, Marketing, and Communications teams across North America, Europe, and Asia Pacific to drive alignment and adoption.
• Ensure content is written and structured for both human audiences and AI-enabled discovery and retrieval.

Brand Strategy & Global Brand Stewardship

• Act as a strategic steward of the CCH global brand, guiding its evolution, relevance, and long-term equity.
• Partner with the TAA Brand Manager to shape how brand strategy is articulated and applied globally.
• Translate business priorities, customer insight, and industry shifts into clear brand narrative direction.
• Provide senior-level counsel on brand expression across thought leadership, executive platforms, campaigns, and customer-facing experiences.
• Guide how AI-driven innovation is reflected in the brand narrative, ensuring credibility and consistency.

Executive Communications & Strategic Narrative

• Serve as a senior writer and thought partner to the VP of Branding & Communications on executive narrative development
• Shape high-impact keynote messaging, strategic announcements, internal communications, and external thought leadership.
• Provide narrative leadership and oversight to writers across the communications team.
• Apply AI-assisted research and drafting thoughtfully, maintaining strong judgment and quality standards.
• Ensure executive communications are structured for clarity, influence, and global relevance.

Qualifications

• 10+ years of experience in strategic communications, thought leadership, brand strategy, or executive communications.
• Proven success leading narrative-driven initiatives in a global, matrixed organization.
• Strong portfolio of senior-level strategic writing (reports, speeches, narratives, brand storytelling).
• Fluency using AI to support research, content development, and narrative refinement.
• Ability to write and structure content for clarity and discoverability in AI-powered environments.
• Experience partnering with senior leaders and cross-functional teams across regions.

Attributes of the Ideal Candidate

• Strategic storyteller with a clear point of view
• Enterprise-minded leader and trusted advisor
• Strong brand steward with long-term perspective
• Highly collaborative in matrixed environments
• Insight-driven and future-focused
• Executive-ready and credible at senior levels
• AI-fluent, without losing the human voice

To maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.

Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.

Compensation:

Compensation range listed is based on primary location of the position.  Actual base salary offer is influenced by a wide array of factors including but not limited to skills, experience and actual hiring location. Your recruiter can share more information about the specific offer for the job location during the hiring process. 

Wolters Kluwer offers a wide variety of competitive benefits and programs to help meet your needs and balance your work and personal life, including but not limited to: Medical, Dental, & Vision Plans, 401(k), FSA/HSA, Commuter Benefits, Tuition Assistance Plan, Vacation and Sick Time, and Paid Parental Leave. Full details of our benefits are available upon request.