Assistant Marketing Manager (The Exchange TRX)

Posted 10 Days Ago
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Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, MYS
In-Office
Senior level
Real Estate
The Role
Supports integrated marketing campaigns, promotions, events, loyalty and CRM initiatives for a major retail destination. Coordinates agencies, tenants, and internal stakeholders; manages campaign delivery, budgets, activations, reporting, and performance analysis to drive footfall, engagement, customer experience, and brand awareness.
Summary Generated by Built In

Lendlease is a real estate company with three deep capabilities – Investments, Development and Construction – which function individually to serve customers and markets but can easily function as one. We draw on this expertise to realise opportunities that create real value and returns for our partners and customers, as well as the communities who experience the places we shape.


Our investors and capital partners trust us as an active investment manager with an international remit. Through our development pipeline we create targeted, mixed-use projects in high-value markets, defined by large-scale urban renewal and long-term financial returns. Our construction capability continues our long-standing legacy as Australia’s most trusted construction partner. True collaboration and total certainty are foundations of every project we design and build.


For over 65 years, we continue to build the partnerships that lead to great investments and great places.


The Exchange TRX is a world-class experiential lifestyle destination that sits at the heart of Tun Razak Exchange, Kuala Lumpur's international financial district. With over 400 of the world's leading retailers, The Exchange TRX blends an immersive retail journey together with the beauty of nature through the 10-acre TRX City Park.

 

About the role

The Exchange TRX is seeking a dynamic and results-oriented Assistant Marketing Manager to support the planning and execution of integrated marketing campaigns, promotions, and events that enhance the shopping experience, drive footfall, and strengthen brand awareness. This role will be responsible for end-to-end campaign delivery, stakeholder coordination, performance analysis, and ensuring marketing initiatives are executed effectively and in line with business objectives. Your duties include but are not limited to:


  • Plan and execute integrated marketing campaigns, promotions, and events to drive footfall, shopper engagement, and brand awareness.
  • Manage end-to-end campaign delivery, ensuring projects are executed on time and within budget.
  • Coordinate with agencies, tenants, and internal stakeholders to deliver impactful marketing initiatives.
  • Monitor campaign performance, analyses results, and provide recommendations to optimize effectiveness and ROI.
  • Prepare campaign reports, presentations, and performance updates for management.
  • Support the execution of loyalty, CRM, and customer engagement programmers.
  • Oversee mall activations and events to ensure a seamless customer experience and strong brand representation.
  • Support group-wide campaigns and contribute to the overall marketing strategy of the mall.

 

About You:

  • Degree in Marketing, Communications, Business, or a related discipline.
  • 5-8 years of marketing experience, preferably within retail or shopping malls.
  • Demonstrated experience in planning and executing integrated marketing campaigns and large-scale events.
  • Strong stakeholder management and relationship-building skills.
  • Experience managing budgets, analysing campaign performance, and preparing business reports.
  • Commercially minded with strong project management and organisational skills.
  • Excellent communication, presentation, and negotiation abilities.
  • Ability to work in a fast-paced environment and manage multiple projects simultaneously.

  

We create award-winning urban precincts, new communities, retail precincts, and workplaces to the highest sustainability standards. We are also privileged to create essential civic and social infrastructure including state-of-the-art hospitals, universities and stadiums around the world.


Lendlease is a diverse, flexible and inclusive employer of choice. We engage, enable and empower our people. Inclusion sets us all up for success.


If you feel this position is suited to your skills, experience, and career aspirations, please apply on the link.


To find out more about us and to explore all other opportunities visit www.lendlease.com/careers





At Lendlease we offer workplaces that unite diverse minds; where respect, equitable treatment and equitable opportunity are just the norm. We value the unique experiences, perspectives and aspirations that every candidate brings. Lendlease remains committed to supporting under-represented groups and providing a wide range of inclusion initiatives, so that everyone is supported to thrive.


Lendlease welcomes applicants regardless of gender identity, ethnicity, people with a disability, sexual orientation, or life stage. If you do not meet all the criteria or require adjustments to proceed with your application, we encourage you to reach out for a further discussion.


Skills Required

  • Degree in Marketing, Communications, Business, or a related discipline
  • 5-8 years of marketing experience, preferably within retail or shopping malls
  • Experience planning and executing integrated marketing campaigns and large-scale events
  • Strong stakeholder management and relationship-building skills
  • Experience managing budgets, analyzing campaign performance, and preparing business reports
  • Commercial mindset with strong project management and organizational skills
  • Excellent communication, presentation, and negotiation abilities
  • Ability to work in a fast-paced environment and manage multiple projects simultaneously
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The Company
HQ: Sydney
11,078 Employees
Year Founded: 1958

What We Do

Together we create value through places where communities thrive. Every day, people around the world live, work, shop, play or travel via an asset created by Lendlease. Lendlease is an international company with an Australian heritage, as well as local expertise across the core markets of Australia, Asia, the Americas and Europe. Very few organisations can build cities from scratch, including the infrastructure to connect people, with skills to design, develop, fund, build and manage, but we can. Our projects span key sectors including development, construction, communities and healthcare development. We purposefully seek to hire people who share our values and passion to make a positive impact. Whether big or small, we make a difference and all of us have a part to play in our success. Together we make a difference.

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