The Account Executive is responsible for generating digital revenue through the strategic selling of our digital marketing services offerings.
- Serve as the sales marketing lead driving revenue from digital marketing services for clients across all channels -- mobile, tablet and web
- Develop and execute go-to-market sales strategies that result in exceeding revenue targets in Digital Marketing Services
- Responsible for delivering and marketing a powerful suite of local digital marketing products and services that help local SMB’s grow successfully
- Develop local sales strategies in major industry verticals (auto, medical, etc.)with clear goals and measurable objectives that can be tied to revenue growth.
- Establish, maintain and grow relationships with advertisers and agencies
- Position and pre-sell all opportunities to highlight the benefit and value proposition in the marketplace
- Consistently communicate with clients on all business activity
- Complete knowledge of the market and competitive landscape
- Utilize a consultative sales approach to develop strategic understanding of client’s business and marketing needs
- Meet and exceed performance management targets for account activity and revenue generation
- Establish key relationships within the local business community in order to effectively build and maintain ad revenue vs. budget
Requirements & Skills:
- 3 years of digital media sales and marketing experience preferred-
- Significant knowledge of the digital advertising landscape including Paid Search, Programmatic Ad buying, Social Media Management, Mobile Strategy etc.
- Motivated, enthusiastic, self-starter who can work effectively both independently and in a team environment
- Effective communication and client presentation skills
- Ability to interact with high-level decision makers
- Ability to sell through a consultative sales experience
- Ability to sell a vast array of products
- Excellent follow-up, strong organizational skills and attention to detail
- Proven ability to meet and exceed sales goals and secure revenue goals
- Interest and passion for digital trends and how they relate to the media/ broadcast industry
- Strategic thinker with strong ability to translate complex ideas into succinct, and compelling sales narratives
- Resourceful, self-motivated and a skillful multI-tasker\
- Strategic foresight
- Valid driver’s license with an acceptable driving record
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SCAM ALERT:
Please be aware candidates may be at risk of being targeted by scammers seeking personal data or money. Recruiters with Nexstar Media Group and its local stations will only contact you through official job boards, LinkedIn, or email with Nexstar.tv domain or official station email addresses (example:@wreg.com). Be cautious of any outreach claiming to be from Nexstar or its recruiters via any other messaging platforms or personal email addresses. We will not contact you using a @gmail email address. If you are unsure about the authenticity of a job inquiry or offer, email us at [email protected].
Skills Required
- 3 years of digital media sales and marketing experience
- Significant knowledge of digital advertising, including Paid Search, Programmatic Ad Buying, Social Media Management, and Mobile Strategy
- Effective communication and client presentation skills
- Ability to interact with high-level decision makers
- Consultative selling ability
- Proven ability to meet and exceed sales and revenue goals
- Strong organizational skills, follow-up, and attention to detail
- Strategic thinking and ability to translate complex ideas into compelling sales narratives
- Valid driver's license with an acceptable driving record
Nexstar Media Group, Inc. Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Nexstar Media Group, Inc. and has not been reviewed or approved by Nexstar Media Group, Inc..
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Healthcare Strength — Healthcare is presented as comprehensive, covering medical, dental, vision, behavioral health, and an Employee Assistance Program. Disability and life insurance are also available, with optional protections like accident and critical illness coverage noted.
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Parental & Family Support — Paid parental leave is offered and was expanded to provide up to six weeks of paid time for eligible employees. Family-support resources are complemented by mental‑health and EAP services.
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Leave & Time Off Breadth — Paid time off, sick leave, and standard holidays are provided, with vacation that typically scales with tenure. These programs form part of a conventional large‑employer benefits menu.
Nexstar Media Group, Inc. Insights
What We Do
Nexstar Media Group is the largest TV station operator in the country. With the reach of 171 full power television stations in 100 markets addressing nearly 38.9% of US television households, and a diversified, growing digital media operation, Nexstar Media Group offers superior audience engagement across all media devices and local broadcast television’s unrivalled influence on consumers’ purchasing and political decisions. In 20 years, Nexstar has grown from a single station to the nation’s largest television company. This growth is fueled by an organization-wide commitment to delivering exceptional service to our communities and outstanding results for our advertisers. From the very beginning, Nexstar has cultivated an organization-wide commitment to providing superior, unique local content that is relevant to each of the communities it serves, while offering local businesses, advertisers and brands the ability to engage and connect with local communities.
