TextUs

HQ
Denver
53 Total Employees
24 Product + Tech Employees
Year Founded: 2012

TextUs Leadership & Management

Updated on September 05, 2026

What People Are Saying About TextUs

  • Strategic Vision & Planning: Leadership communications consistently frame “Performance SMS” as the company’s direction, emphasizing AI-assisted deliverability, compliance, and deeper CRM-native workflows. Public positioning and CEO letters present a move beyond basic texting toward measurable, revenue-oriented messaging.
  • Accountability & Follow-Through: Recent launches—such as AI-powered Smart Delivery, deeper Salesforce embedding, and WhatsApp with SMS fallback—align with the stated strategy. Leadership updates and a visible roadmap cadence reinforce execution against those priorities.
  • Open & Transparent Communication: Multiple channels, including CEO letters, About/Press pages, all-hands, and an OKR operating model, are used to translate strategy into team-level priorities. Public pages consistently highlight leadership roles and time-stamped announcements to convey focus and progress.

TextUs's Benefits

Engineering team utilizes pair programming

Hosts in-person all-hands meetings

During our annual Team Onsites, we host that month's All Hands in person!

Hosts in-person revenue kickoff meetings

Implements team-based strategic planning

Uses an OKR operational model to clearly define goals and priorities

Utilizes an open door policy that encourages accessibility