Optimal (formerly Effective Spend)

HQ
Austin, TX, US
63 Total Employees
Year Founded: 2008

Articles about Optimal (formerly Effective Spend)

Featured Articles

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Margo Steines Margo Steines
Published on September 26, 2024

21 Top B2B Marketing Companies

Check out some top B2B marketing companies collaborating with other businesses to increase their brand awareness and reach new clients.

Olivia McClure Olivia McClure
Updated on June 14, 2024

Top 34 SEO Companies Helping Businesses Outrank the Competition

These SEO companies help businesses climb search engine results pages.

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Author Unknown
Updated on April 09, 2024

Now Hiring: These 11 Austin Companies Are Looking for Top Talent

Find exactly what you're looking for in the Lone Star State.

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Margo Steines Margo Steines
Updated on September 26, 2024

21 Top B2B Marketing Companies

Check out some top B2B marketing companies collaborating with other businesses to increase their brand awareness and reach new clients.

Photo: Shutterstock
Olivia McClure Olivia McClure
Updated on June 14, 2024

Top 34 SEO Companies Helping Businesses Outrank the Competition

These SEO companies help businesses climb search engine results pages.

Image: Shutterstock
Jeff Rumage Jeff Rumage
Updated on October 18, 2021

Effective Spend Opens New Austin Office in ‘Butter Half’ Building

The Austin-based digital marketing company has nearly doubled its headcount in less than four years.

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Search the 7 jobs at Optimal (formerly Effective Spend)

Agency • Digital Media • eCommerce • Social Media • Business Intelligence
The Public Affairs Sales Director at Optimal is responsible for driving revenue through developing new public affairs relationships and maintaining existing client relationships. They work with the Business Development team to meet sales quotas, write RFPs, budgets, and media plans, and perform outreach and visibility strategies. The ideal candidate should have experience in building networks, project management, sales planning, and providing exceptional customer service.
Agency • Digital Media • eCommerce • Social Media • Business Intelligence
Seeking a savvy communications professional with experience in public relations and digital media to secure press coverage and high-quality backlinks for clients. Responsibilities include PR and link building strategies, proactive pitching, creating media lists, writing press materials, and monitoring SEO metrics.
Agency • Digital Media • eCommerce • Social Media • Business Intelligence
Paid Media Strategist responsible for developing digital marketing strategies, creating and managing advertising campaigns, optimizing campaigns, building client relationships, and analyzing performance data. Must have 2+ years of experience in paid search and social media advertising.