The Account Director at Optimal will oversee the development and execution of robust media strategies, collaborate with cross-functional teams, centralize goals and deliverables, track objectives, analyze campaign performance, assist in budget allocation, and present client reports.

The Public Affairs Sales Director at Optimal is responsible for driving revenue through developing new public affairs relationships and maintaining existing client relationships. They work with the Business Development team to meet sales quotas, write RFPs, budgets, and media plans, and perform outreach and visibility strategies. The ideal candidate should have experience in building networks, project management, sales planning, and providing exceptional customer service.

Seeking a savvy communications professional with experience in public relations and digital media to secure press coverage and high-quality backlinks for clients. Responsibilities include PR and link building strategies, proactive pitching, creating media lists, writing press materials, and monitoring SEO metrics.