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Big Data • Food • Hardware • Machine Learning • Retail • Automation • Manufacturing
Lead shopper marketing and customer activation for Clif and complementary brands across European retailers. Build and execute retailer-specific activation plans, in-store POS and promotions, influencer and media partnerships, and integrated 360 campaigns to drive revenue, profit, and distribution growth.
Big Data • Food • Hardware • Machine Learning • Retail • Automation • Manufacturing
Lead end-to-end recruitment for a business unit: partner with hiring managers, source active and passive candidates, manage candidate experience, assess and close offers, build talent pools, and drive continuous improvement with TA leads and coordinators.
Big Data • Food • Hardware • Machine Learning • Retail • Automation • Manufacturing
Lead Opavia brand strategy for Czech and Slovak markets: develop long-term brand plans, run TV/digital/in-store campaigns, manage packaging, innovation and portfolio, monitor performance and insights, own budget, and coach a Junior Brand Manager while collaborating across functions and agencies.
