Jobs at Babylist

Leads payer onboarding, transitions, ongoing payer operations, licensing, credentialing, audits, site inspections, and regulatory compliance for Babylist Health. Builds scalable processes, monitors payer performance, manages commercial and Medicaid operations, program-manages new business launches, and partners with billing, legal, product, contracting, and customer support. Manages and develops two direct reports while establishing the operational foundation for expanding clinical services.

Own the operational and technical execution of Babylist’s CRM program across email, push, SMS, and in-app channels. Build and optimize multi-channel journeys, audiences, segmentation logic, production workflows, and data integrations across Iterable, Contentful, Cloudinary, Shopify, and Hightouch. Ensure QA, personalization, compliance, deliverability, and data integrity while troubleshooting platform issues, monitoring audience health, interpreting performance signals, and improving targeting and cadence. Partner cross-functionally on content and use AI to increase CRM production speed and quality.

Operate multiple forklift types to move, stack, count, load/unload trailers, and support inbound/outbound fulfillment. Perform pre-shift inspections, maintain a clean, safe workspace, and assist other warehouse functions during night shifts.

Leads weekend fulfillment-center operations across Friday through Sunday, managing staffing, workflow sequencing, productivity, quality, safety, attendance, and employee relations for 10–25 associates. Develops SOPs, monitors operational metrics, resolves root causes, partners with HR and the Assistant Manager, and coaches employees for performance and advancement. This hands-on, on-site role requires extended standing and walking, regular lifting up to 20 pounds, and extensive floor leadership in a warehouse environment.

Lead Babylist’s brand positioning, architecture, visual identity, creative studio, campaign concepting, video production, and partnership marketing. Build scalable, AI-enabled brand systems that help teams create on-brand work without manual approvals. Partner with product design, engineering, content, communications, and commercial teams to increase brand awareness, customer acquisition, and partner value while protecting brand consistency across the customer journey.

Own the Early Investor product end-to-end, including roadmap, growth, monetization, success metrics, experimentation, and retention features for Babylist Money. Partner closely with engineering, use data and AI to drive decisions, communicate outcomes to leadership, and accelerate a live zero-to-one consumer financial product.

Own the Early Investor product end to end, including roadmap, growth, monetization, experimentation, retention features, success metrics, and iteration. Partner daily with engineering, identify opportunities for postpartum families, communicate results to leadership, and accelerate Babylist Money’s growth.

Leads Babylist’s editorial, branded content, social, creator and influencer marketing, community programs, and podcasts. Builds an affiliate creator program from the ground up, establishes content strategy and operating models, directs social-native video, balances editorial integrity with sponsored content, and drives acquisition through organic and paid distribution. Manages a multi-format content leadership team and partners across marketing, creative, and brand strategy to measure performance and scale growth.

Build and own Babylist’s proactive PR and communications strategy across consumer, corporate, executive, product, partnerships, culture, and social impact narratives. Develop thought leadership, ghostwrite executive content, secure high-impact media and podcast placements, manage PR and influencer agencies, lead awards strategy, create communications playbooks and collateral, and measure impact. The role requires East Coast availability and short-notice travel to NYC.

Leads a team of five experienced analysts and data scientists while personally owning strategic analytics across ecommerce, health, supply chain, inventory, fulfillment, and merchandising. Partners with executives, establishes KPI and reporting standards, prioritizes the analytics roadmap, and delivers actionable business insights. The role also advances AI-native, self-service analytics capabilities, strengthens data governance and quality, and builds a high-performing analytics culture.

Lead and develop five experienced analysts and data scientists while personally owning analytics across ecommerce, health, and supply chain. Partner with executives, establish KPI and reporting standards, prioritize the analytics roadmap, deliver strategic insights, and advance AI-native self-service analytics tools. The role combines people leadership, hands-on analysis, data governance, and business strategy in a remote-first environment.

Owns financial visibility and performance for the e-commerce business, including forecasting, budgeting, variance analysis, pricing and promotion ROI, margin reporting, accruals, dashboards, and executive and board presentations. Partners cross-functionally to ensure data integrity, establish financial processes, identify risks and opportunities, and implement AI-enabled improvements across FP&A workflows.

Own Open-to-Buy and inventory planning for assigned departments, maintain forecasts and replenishment in planning systems, manage vendor forecasts and order pipelines, partner with Merchandising and Supply Chain, monitor weekly performance, support pre-season forecasting, prioritize top SKUs, and identify process improvements using data and AI-enabled tools.

Lead Babylist's merchandise planning, allocation, and inventory strategy for $1B+ scale. Build and scale the Planning org, drive forecasting/allocation platform adoption, set operating standards and KPIs (in-stock, weeks of supply, aged inventory), own inventory deployment and drop-ship strategy across distribution, and partner with Merchandising, Supply Chain, and Data/Finance to improve customer experience and working capital.

Own end-to-end product analytics for Babylist Wishlists and Celebrations. Build KPI frameworks, improve event instrumentation, analyze clickstream data, design experiments, and connect user behavior to retention and long-term value. Partner with product and engineering teams to influence strategy, create dashboards and reporting, and support AI-assisted analysis across multiple user types and business initiatives.

Own end-to-end product analytics for Wishlists and Celebrations, including KPI frameworks, event instrumentation, experimentation, dashboards, and retention analysis. Partner with product and engineering teams to improve multi-sided user experiences and connect behavior to long-term business value. Operate independently as a senior individual contributor while advancing AI-assisted analytics practices across the Data organization.

Own and evolve Babylist's AWS infrastructure, Terraform IaC, Kubernetes/EKS clusters, CI/CD, and observability for a platform serving millions. Lead incident response, improve developer tooling, and set reliability standards across engineering teams.

Own end-to-end product experiences across web and native mobile: set design vision, run user research, rapidly prototype (AI-enabled), write production frontend code, evolve design systems, mentor designers, and drive measurable product outcomes.

Lead product for personalization and discovery across Babylist: own strategy, KPIs, and quality for recommendations and feed surfaces. Partner with ML engineering on retrieval, ranking, candidate generation, and evaluation. Drive one-year roadmap, commercial impact, AI-native prototyping, and mentor PMs while raising company-wide judgment on ML investment and implementation.

Lead end-to-end ownership of a major consumer product surface, set one-year strategy and quality standards, use AI-native tools to prototype and ship, mentor PMs, define KPIs, and drive measurable business impact while raising the team's AI-product craft.