Jobs at Acadia

Leads the paid media department’s strategic direction, budget, operations, optimization standards, platform partnerships, analytics, client relationships, new business pitches, and senior talent development. Owns programmatic buying across DV360, CM360, The Trade Desk, Amazon DSP, CTV, video, audio, and display. Builds in-house programmatic capabilities, manages supply-chain transparency, oversees ad operations and measurement, and drives AI and automation adoption.

Owns paid media operations infrastructure, including client and employee onboarding, account audits, training and enablement, documentation, process improvement, and cross-functional coordination. Maintains audit frameworks, SOPs, templates, competitive intelligence resources, and platform certification programs. Resolves onboarding access and billing issues, drives adoption of Asana and Google Drive, integrates AI workflows, and ensures paid media teams execute consistently without directly managing campaigns or clients.

Leads social media strategy for enterprise clients, including onboarding, content briefs, campaign ideation, reporting, audience insights, and strategic recommendations. Oversees junior strategists, guides creative teams on social best practices, supports new business pitches, develops thought leadership, and partners cross-functionally to deliver innovative, data-informed campaigns.

Leads SEO strategy and execution for client accounts, including technical, content, and reputation audits; site design and migration guidance; reporting; client communication; team management; vendor coordination; performance recommendations; thought leadership; and new business support.

Leads SEO strategy and implementation for client engagements, develops forecasts and measurement plans, manages client relationships, coordinates workstreams, and presents recommendations. Oversees SEO team members through coaching, training, performance management, and resource planning. Supports sales pitches, project scoping, statements of work, thought leadership, product innovation, and SEO P&L management.

Own integrated media planning workstreams, develop full-funnel media plans, shape audience and channel strategies, allocate budgets, and lead testing and optimization. Interpret performance data, partner with analytics teams, present recommendations to clients, manage planning discussions, and mentor junior team members. The role requires independent ownership of integrated media plans across digital and traditional channels, strong media research and measurement skills, and proficiency with planning tools, spreadsheets, and presentation software.

Own end-to-end influencer marketing programs, including strategy, creator discovery, contracting, content development, client leadership, campaign execution, optimization, measurement, and reporting. Manage creator relationships across multiple tiers and platforms, negotiate partnerships, ensure compliance, mentor junior team members, and collaborate with creative, media, social, analytics, and account teams to deliver integrated brand and performance results.

Manages paid media strategy and campaign performance across Google, Bing, Facebook, LinkedIn, and Amazon platforms. Responsibilities include campaign creation, bid and budget optimization, keyword and audience research, performance analysis, conversion tracking, KPI reporting, ad copy development, and communicating strategy to account teams. The role requires data-driven decision-making, strong digital measurement knowledge, and staying current with paid advertising trends.

Lead multidisciplinary teams to develop social-first, culturally driven creative across social and traditional platforms. Guide concept-to-launch campaigns, oversee shoots and content creation, mentor talent, and ensure platform-optimized, performance-minded work that resonates culturally.

Plan and execute performance-focused creative campaigns across paid channels. Develop creative plans and asset libraries, manage creative budgets, brief and review designers/editors, analyze creative test results, optimize ads for ROAS, and collaborate with paid media teams to meet client KPIs and timelines.

Support omnichannel media campaign setup, pacing, reporting, and financial tracking. Maintain campaign documentation, IOs, and vendor coordination. Pull and compile performance data, track spend and pacing, ensure UTM and funnel data integrity, identify anomalies, and assist in building performance decks. Collaborate with Ad Ops, Media Planners, and analytics teams to maintain accurate, actionable reporting and improve processes.

Support omnichannel campaign setup, pacing, reporting, and financial tracking. Maintain campaign documentation and IOs, pull vendor/platform performance data, track spend and pacing, ensure UTM and data integrity, identify anomalies, build performance reports, and collaborate with planners, ad ops, and analytics to optimize campaigns.