Margo Steines | Jan 03, 2024

Companies use vision statements to give a succinct overview of a shared purpose that guides their workplace. An effective company vision outlines a clear and often ambitious long-term goal, setting the tone for how the organization will pursue its overall objective. The following are examples of companies with vision and how they articulate their aspirations.

Companies With Vision

  • Jabra Hearing
  • Mixbook
  • Zoom
  • Ikea
  • Southwest Airlines
  • Afresh
  • firsthand Health


Companies With Vision

Founded: 2015

Headquarters: Fully remote

Agile Six works with government agencies to design and develop tech solutions that enable them to better serve the public. For example, the company has worked with the Department of Veterans Affairs to streamline their editorial processes so it’s easier to publish information that’s critical for veterans to be able to access. 

Vision: “We upgrade government technology in order to make day-to-day life easier for citizens.”


Founded: 2016

Headquarters: San Francisco, California

Sandbox VR has more than two dozen retail and franchise locations where consumers can navigate virtual worlds using its proprietary technology. Groups can choose from a selection of immersive social and gaming experiences created by Sandbox VR’s in-house development studio. They can play as a pirate in a treasure hunt, for example, or battle zombies.

Vision: “Our mission is to bring people closer together through world-class immersive experiences.”


Founded: 2017

Headquarters: Fully remote

Chainlink Labs has a fully distributed workforce and a work-from-anywhere policy. Through their blockchain-based technology, the company aims to maximize trust by decentralizing data authentication to establish cryptographic truth.

Vision: “The vision of Chainlink Labs is to build Chainlink into a full-featured platform where builders can quickly access a wide range of pre-built and time-tested services while also having the flexibility to build their own custom solutions.”


Founded: 1987

Headquarters: Cincinnati, Ohio

PatientPoint’s technology is designed to improve patient engagement. Solutions like custom health content, online reputation management and remote patient monitoring have helped improve patients’ health, according to PatientPoint, leading to increases in proactive measures such as smoking cessation counseling and screenings for various types of cancer.

Vision: To be globally recognized for the positive impact our programs have on patient empowerment and patient health.


Founded: 1884

Headquarters: New York, New York

Memorial Sloan Kettering Cancer Center is an established name in cancer care with more than a century-long legacy of treating patients. It invests heavily in research, training and technology. It also created a cancer engineering doctoral program that trains biomedical scientists to bring together engineering, physical science and computing in an effort to improve cancer diagnoses and treatments. 

Vision: To be the world’s leading authority on cancer.


Founded: 2018

Headquarters: Fully remote

Jabra Hearing is a health tech company that offers direct-to-consumer hearing aids that are managed remotely. Looking to the future of telemedicine and hearing care, the company has developed tech that will allow clients to access audiology services on a remote basis. Jabra’s in-house audiology team works with its clients to onboard them to its high-tech, Bluetooth-enabled hearing aids. 

Vision: Enable everyone to reach their full hearing potential.


Founded: 2006

Headquarters: Fully remote

Mixbook creates custom photo books, cards, calendars and home décor using clients’ photographs. By providing both the design templates and the printing services, it enables any client with family photos to quickly create a photo book or other memento and have it shipped directly to their address. To serve a generation of people accustomed to social media features like graphics programs and filters, Mixbook projects are fully customizable.

Vision: We’re on a mission to empower creativity and deepen human connection — transforming how people capture and share their most meaningful memories. Our future is one where our products allow people to feel seen and valued. Where memories are creatively exchanged and relationships are strengthened.


Founded: 2008

Headquarters: Newport Beach, California

Technossus is an IT company that consults on data and analytics, cloud computing and process engineering. It serves the healthcare, aerospace and financial services industries. The company’s healthcare tech division works with clients to implement bioscience software and healthcare system transformations, while aerospace uses big data, AI and machine learning to optimize IT performance. 

Vision: We will be the company that owns the intersection of consultative thinking and expert software development using the most advanced technologies.


Founded: 2011

Headquarters: San Jose, California

Zoom has a variety of communication and collaboration tools for businesses and individual users. Those offerings include video meetings, a chat function, an online whiteboard for shared brainstorming, solutions for hosting online webinars and email and calendar invites to make scheduling simple and efficient.

Vision: “One platform delivering limitless human connection.”


Founded: 1943

Headquarters: Delft, Netherlands

Retail furniture company IKEA got its start in Sweden in the 1940s, but has since grown into a global brand with 460 stores in 62 markets. IKEA sells all sorts of home goods, from sofas and dining tables to rugs and light fixtures. The company also works with research and design lab SPACE10 to develop innovative new design solutions. 

Vision: “To create a better everyday life for the many people.”

Further ReadingHow to Describe Company Culture: 39 Examples of Culture Statements


Founded: 1971

Headquarters: Dallas, Texas

Southwest Airlines flies customers to domestic and international destinations. The company operates out of 120 airports in 11 different countries, with flight options for both individual consumers and business customers. Southwest is known for allowing travelers to check their first two bags for free and choose where they’ll sit as they board the plane, rather than reserving a particular seat in advance.

Vision: “To be the world's most loved, most efficient, and most profitable airline.”


Founded: 2017

Headquarters: San Francisco, California

Afresh builds inventory solutions for grocers, balancing its mission to eliminate food waste with a commitment to ensuring people have access to fresh food options. The company’s technology uses artificial intelligence to help grocery stores make smarter ordering decisions and streamline their workflows.

Vision: “A world where everyone has the food they need and none of it goes to waste.”

Read More24 Mission Statement Examples That Define Companies and Inspire Customers


Founded: 2021

Headquarters: New York, New York

Firsthand provides services to people who have been diagnosed with serious mental illness. Its team members help them access peer, social and medical support, meeting with patients at home or other convenient spots in their local area. In addition to its New York headquarters, firsthand has locations in Florida, Ohio and Tennessee.

Vision: “A world where individuals living with serious mental and physical illnesses live their best possible lives.”

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