With the advent of tech like social media and artificial intelligence, there’s no doubt that marketing has altered dramatically over the past several decades. And for both small and large businesses around the globe, developing a strong strategy is essential to remaining competitive within a given industry.
Historically, New York City helped shape what we recognize as modern marketing. The city played an integral role in the cultivation of marketing beginning in the early 20th century, and has continued to impact the industry ever since.
Today, marketing agencies across New York have developed competitive digital strategies in order to help brands more effectively reach audiences. Marketing professionals across the city offer some of the industry’s greatest digital expertise, from influencer-led campaigns to content strategy. For NYC’s digital marketing community, helping brands succeed within the marketplace is key to solidifying the city’s standing as a leading marketing hub.
Top Digital Marketing Agencies in NYC
- adMarketplace
- BerlinRosen
- Yotpo
- Postlight
- Ironpaper
- Hawke Media
Top Digital Marketing Agencies in NYC
Marketing Services: Brand experience, product strategy, and marketing services
What they do: Huge is a design and technology company that creates brand strategy, digital products and marketing campaigns for major corporations. Based in New York, it works across brand design, marketing and content, digital products and platforms, composable commerce, customer experience, and AI-driven solutions for clients including Google, McDonald's and NBC.
Marketing Services: E-commerce marketing platform, loyalty programs, and SMS marketing
What they do: Yotpo is an e-commerce marketing platform that helps brands build trust and drive repeat purchases. The company’s platform enables brands to collect and display authentic customer reviews, create custom loyalty programs and leverage AI-powered tools to connect with shoppers across channels. Yotpo serves thousands of brands, from fast-growing direct-to-consumer companies to major retailers, integrating with platforms including Shopify, Salesforce, Adobe Commerce and Klaviyo.
Marketing Services: Visual storytelling
What they do: Brooklyn Digital Foundry develops strategic branding and digital platforms for organizations seeking engagement and growth. The agency crafts brands, websites and content across industries. Its work spans brand strategy, digital product development, video production and 3D visualization, helping clients from universities to nonprofits to established companies reach and resonate with their audiences.
Marketing Services: Sell-side advertising
What they do: Magnite operates a modular advertising platform that connects digital media owners with buyers seeking premium ad placements. The software automates transactions across connected television, video, display and audio formats using AI agents to automate ad selling and purchasing. Major sites such as The New York Times, DIRECTV Advertising, and Spotify use Magnite to manage and monetize their ad inventory across all user screens.
Marketing Services: Direct mail marketing and programmatic mail campaigns
What they do: Share Local Media operates a advertising agency specializing in direct mail and out-of-home campaigns for technology and e-commerce companies. The firm runs an API-enabled platform that allows clients to launch automated, data-driven mailers with customized targeting. By combining creative execution with offline delivery channels, Share Local Media tracks performance metrics to measure consumer response rates.
With a focus on search advertising solutions, adMarketplace leverages technology and expert support to help brands invest in media placements that will allow them to effectively connect with high-intent customers. The company also serves publishers through services intended to optimize the consumer search journey.
Marketing Services: Marketing campaigns and digital experiences
What they do: The Charles Group is a full-service creative and digital marketing agency headquartered in Lower Manhattan with offices in Chicago and London. Founded in 2011, it delivers strategy-led campaigns, branding, content and technology for brands ranging beauty retailers to technology startups and real estate firms. The agency connects brand storytelling directly to commercial outcomes through research, data and audience insights that inform every creative decision.
Marketing Services: Search engine marketing and social advertising
What they do: Metric Theory operates a performance-based digital marketing agency across multiple US offices. The firm manages paid advertising strategies across search engines, social channels, video and mobile networks. Its portfolio includes brands such as GoFundMe Lyft and Too Faced.
Marketing Services: SEO and campaign optimization
What they do: DEPT operates as a growth marketing agency offering SEM, SEO, social advertising, analytics and business strategy services. The agency combines in-house design and analytics teams with technology partners to deliver comprehensive campaign optimization across channels. With offices in New York and other major US cities, it serves B2C, B2B, e-commerce and fintech brands.
Marketing Services: TV and streaming video campaigns and algorithmic media
What they do: Tinuiti relies on machine learning and algorithmic buying to build, optimize and scale video advertising campaigns for modern brands. The agency integrates audience insights, creative assets and performance measurement into a unified marketing operating system. Tinuiti’s technology connects companies with viewers across both streaming services and traditional linear television — and all while reducing ad spend waste.
Marketing Services: Competitive analysis, influencer marketing, and media buying
What they do: Hawke Media is a full-service digital marketing agency that delivers performance-driven solutions across strategy, paid media, social media, SEO, content, branding and public relations. The agency serves over 6,000 brands across industries, and leverages its proprietary Hawke AI analytics platform to help clients reach target audiences and achieve measurable returns on investment.
Marketing Services: Public relations, strategic communications, and digital advertising
What they do: BerlinRosen is a full-service communications and marketing firm with offices in New York, Los Angeles and Washington, D.C. The firm delivers public relations, digital strategy, branding, graphic design, social media, advertising, crisis management, and influencer relations across industries including technology and real estate, among others.
Marketing Services: Digital strategy and UX design
What they do: Flightpath is a digital marketing agency that helps B2B and B2C organizations navigate today’s digital landscape through integrated planning, design and analysis. The agency combines core competencies in digital strategy, social media, paid media, search and digital marketing into custom solutions for clients including Zoetis, Goya Foods and AkzoNobel.
Marketing Services: Digital transformation, personalized experiences, and customer engagement
What they do: Deloitte Digital is a global consultancy that integrates creative design, front-office technology and managed business services. Operating out of its New York office and international studios, the firm builds digital commerce products and custom customer-experience platforms. Deloitte Digital advises major brands on unified strategies for sales, service and marketing operations.
Marketing Services: B2B digital campaigns, lead generation, and website design
What they do: Ironpaper is a B2B marketing agency based in New York City that specializes in demand generation, account-based marketing, lead generation and website design. The agency drives qualified leads and revenue for B2B companies with complex sales processes through campaigns, content strategy, sales enablement and marketing automation using platforms like HubSpot and Salesforce.
Marketing Services: Social media management, influencer marketing, and brand storytelling
What they do: Socialfly is a women-led agency in New York specializing in social media management and digital promotion. The business blends platform strategy, content production, paid advertising and creator partnerships to increase audience reach. Socialfly’s work runs across all primary social video and networking channels.
Marketing Services: E-commerce strategy and content design
What they do: Barrel partners with consumer packaged goods brands to shape strategy, design and performance across Shopify and marketplaces, creating connected omnichannel experiences that drive growth and retention. Founded in 2006, the New York-based agency specializes in e-commerce website design and development for food, beverage, beauty and wellness brands.
