SalesTech Articles

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Raja Singh Raja Singh
Updated on April 24, 2024

It’s Time for Sales Teams to Embrace Generative AI

As buyers demand more information before purchasing software, generative AI can help give sales reps the edge. Here’s how.  

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Joe Procopio Joe Procopio
Updated on April 09, 2024

How to Get Permission to Market the Names of Your Customers

Using customers’ names can validate your business. Asking them first is the right thing to do.

Image: Shutterstock / Built In
Prashant Tomar Prashant Tomar
Updated on February 14, 2024

3 Ways to Make Customers Like Your Text Messages

They’re less likely to block you if you ask for permission, respect their data privacy and don’t bombard them with texts .

Image: Shutterstock / Built In