Brand Studio Articles

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Eva Roethler Eva Roethler
Updated on April 08, 2025

‘It’s an Evolution, Not a Revolution.’ Behind the New Product Strategy at Showpad.

Product leaders at sales enablement company Showpad pull back the curtain on the “Transformers”-like strategy and vision behind their new product suite.

‘It’s an Evolution, Not a Revolution.’ Behind the New Product Strategy at Showpad.
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Olivia McClure Olivia McClure
Updated on April 08, 2025

For Prosodica’s Founder And CEO, ‘Policy is The Enemy’ of Cultural Progress

Mariano Tan shares his “reject rules, embrace belonging” leadership vision, which empowers employees to build the culture themselves.

For Prosodica’s Founder And CEO, ‘Policy is The Enemy’ of Cultural Progress
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Brigid Hogan Brigid Hogan
Updated on April 08, 2025

The Secret Sauce, Cheat Code and Superpower of Ensono? A Shared Mission, With Structure and Programs to Support It

Ensono’s reorganization of its client-facing teams has improved client relationships, opened new paths for leadership — resulting in several more women leaders — and supported an entrepreneurial, equitable and inclusive culture for all employees.

Three Ensono team members walking out of office smiling and talking
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Written by Isaac Feldberg Written by Isaac Feldberg
Updated on April 08, 2025

How Vouch’s ‘Insurtech’ Protects the Future of Innovation

At the fast-growing insurtech company, adopting a startup mentality is just one way in which leaders encourage employees to innovate on the current insurance-industry tradition.

Vouch colleagues having a meeting
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Jenny Lyons-Cunha Jenny Lyons-Cunha
Updated on April 08, 2025

Not Your Grandparent’s Farm Equipment: How John Deere’s Global IT Initiatives Are Helping to Revolutionize the Farming Industry

From CVML to digital twinning, John Deere is perpetually reimagining the future of farming. Built In sat down with Principal Architects Alok Kumar and Jason Wallin to learn more about the IT projects supporting the vision of “helping life leap forward.”

Photo of farmland with John Deere sprayer featuring See & Spray technology
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Brigid Hogan Brigid Hogan
Updated on April 08, 2025

Beyond the Cloud: Fyllo’s Hardware-Driven Approach to Adtech

Fyllo’s SVP of Product shares the story of how the company navigated the aggressive moves of industry giants to create its cutting-edge product, Contextual Audience Extension, that revolutionizes digital advertising.

Image of a person using a mouse and keyboard with a graphic overlay of icons conveying the concept of marketing automation.
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Updated on April 08, 2025

How These Companies Facilitate Real Human Connections in a Remote World

Even with perks like personal pet calendars, lunch clubs and monthly discussions for creating inclusive work environments, it’s difficult to avoid the moments of loneliness and isolation that come with a remote-work lifestyle.

two hands reaching
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Avery Komlofske Avery Komlofske
Updated on April 08, 2025

‘My Five Year Plan: Be Here in Five Years.’ Why Inspirant’s Employees Love Their Jobs.

Inspirant began as a project to deliver consulting work with an empathetic, people-first culture. Now, five years later, it’s clear: The experiment is working. Here’s how they do it.

‘My Five Year Plan: Be Here in Five Years.’ Why Inspirant’s Employees Love Their Jobs.
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Jenny Lyons-Cunha Jenny Lyons-Cunha
Updated on April 08, 2025

‘Space to Celebrate, Commiserate and Talk’: How Reverb’s ERGs Empower Its Complicated Humans to Show Up Authentically

Senior Engineer Janine Garcia sat down with Built In to talk about the ERGs that help the Reverb team support — and celebrate — its unique humans.

Senior engineer Janine Garcia talks with a colleague at the Reverb office in Chicago
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Taylor Rose Taylor Rose
Updated on April 08, 2025

Crafty is Scaling for the Future of Work

The workplace food and beverage platform is scaling for growth — and “weaving operational excellence.”

Crafty is Scaling for the Future of Work
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