The past few decades have witnessed the rise of new digital media companies, as more and more people turn to their phones and computers for entertainment and education. With just the click of a button, audiences can instantly access their favorite shows, games and news from nearly everywhere in the world, shortening the gaps between creation and distribution and forming a tighter network of viewers across the globe. From video games to social media apps, movie streamers to online magazines, digital media continues to be a driving force not only in the market but in our culture.
Take a look at these digital media companies leaving their mark on the world.
Digital Media Companies To Know
- JW Player
- The Athletic
Digital Media Companies to Know
GrapevineAI pairs brands with influencers on platforms such as TikTok and Instagram to produce ad content. Its tech solutions incorporate artificial intelligence into content editing and production in addition to giving brands tools for testing and monitoring content performance. The company has worked with brands like The Farmer’s Dog and Fabletics to make the processes around putting together an ad campaign “as easy as ordering an Uber.”
Bookbub is a free online platform where readers can discover personalized deals and recommendations for ebooks. Readers can get a list of selections handpicked by Bookbub’s editorial team sent to their email inbox daily in addition to browsing the site to read about suggestions based on their favorite authors and genres. Bookbub also has a suite of tools that marketers and authors can use to drive reader interest.
Multi Media provides streaming platforms for content creators. It facilitates live streaming video as well as online community forums, giving creators the software, support and security they need to make content sharing happen. Founded in 2011, the company’s live streams are broadcast to as many as 220,000 users per second.
Sleep Doctor is a digital media company in the health and wellness space. It operates a suite of wellness websites that offer content and resources in specific areas of health, like SleepFoundation.org, which focuses on educating consumers about the benefits of quality sleep, and Testing.com, which helps users understand the results of their medical tests.
VSCO is a sharing and editing app for photo and video content that includes film-like filters, presets and tools that allow anyone with an iPhone to create and post professional-looking visual media. Responsible for the iconic “VSCO girl” aesthetic (think homogenous laid-back and beachy California vibes), the popular platform functions as an alternative Instagram, specifically for creators.
Vizio is known for making televisions, but it also operates the WatchFree+ streaming entertainment service, an operating system and app marketplace called SmartCast, the VIZIOgram media sharing service and the Platform+ entertainment ecosystem. Platform+ serves the marketing industry with direct-to-device ad options on Vizio smart televisions, as well as data and analytics on viewership and ad performance across Vizio streaming services.
NBCUniversal is a subsidiary of Comcast Corporation. The broadcasting powerhouse originally specialized in motion picture production. Throughout the years, the company has expanded into radio, the news industry and even theme parks. Some of the company’s brands include Oxygen, Universal Studios and CBNC. NBCUniversal also launched the streaming service Peacock, which has exclusive next-day airings of current seasons from the Bravo, NBC and Telemundo networks.
Partyslate is an event planning platform for luxury gatherings, from wedding and birthday parties to black tie galas. The platform brings together vendors like florists, caterers, photographers and makeup artists with venues and party planners so that clients can access a full suite of services from one dashboard. It also runs a Pinterest-meets-Guest-of-a-Guest social media space where people share ideas and images and videos of events.
TechnologyAdvice is helping B2B tech buyers and sellers stay connected. Whether you are a vendor, buyer or team member, the company strives to establish new opportunities in the industry that have universal benefits. The full-service digital media company can produce engaging content, build brand awareness across digital marketing campaigns and introduce buyers through its brand portfolio.
Wowza is a video streaming software provider that helps companies work with live video. It offers a video platform for building streaming applications and a streaming “engine” (aka server) that enables clients to stream video live and on-demand. Wowza also serves as a streaming-related consulting firm, providing professional services for issues like tech integration and optimization.
New-media company Axios was founded by three former Politico journalists, and it covers everything a traditional news outlet does, with a focus on tech, politics, business, science and media trends. The Axios house style is “smart brevity,” which means that coverage tends to be short-form, and the strictly online format bypasses the need for printing.
Choozle is a digital media company that serves individual and agency marketers, providing easy-to-onboard programmatic advertising with automated digital media buying via its proprietary ad platform. The Choozle platform serves ads across digital media and uses unified reporting to give users access to data and analytics from all available sources.
GameChanger’s app can be used to live stream youth sports games. It comes with features to help sports organizations with important activities like scorekeeping and scheduling games. Players and their parents can also build athlete profiles where they can showcase a player’s video highlights.
Dotdash Meredith is a digital and print publisher with over 40 brands in its portfolio, spanning verticals like tech, home, entertainment, food, finance, health and travel. Dotdash began as About.com before rebranding in 2017, and in 2021, the company merged with the media conglomerate Meredith, forming a new entity called Dotdash Meredith.
MediaNews Group is the parent company of hundreds of local news publications that serve communities across California, Florida and New York. Besides its journalistic commitment, the company also helps scale digital marketing with its product AdTaxi, which advertisers use to discover custom solutions to any challenges faced during the marketing process.
OpenWeb operates a quality-conversation platform for publishers and advertisers. With the platform, publishers can harness social experiences, identify audiences and engage audiences through first-party data. For advertisers, the company offers access to millions of engaged users, exclusively placed ad campaigns and user-generated content for safe advertising. OpenWeb’s mission is to help businesses foster healthy communities that will display continuous support.
DICE is an event company with a platform designed to enhance fan experiences with secure ticketing, personalized show recommendations, refunds, waiting lists and saved event options. Plus, artists, promoters and venues can use the platform to target the right fans, grow their fan bases and market events.
First Media is a social media publishing and marketing company that tackles performance marketing for its partners. From full in-house production to influencer campaigns, the company offers end-to-end content strategy and execution to establish organic traffic. Additionally, AI-driven algorithms help push content to consumers.
Cosm provides media technology to create immersive virtual experiences. From production and content creation to environmental engineering, the company can elevate virtual experiences with its full suite of technology and content tools. Cosm operates in three markets: Sports and Entertainment, Parks and Recs and Science and Education.
JW Player creates intuitive digital products tailor-made for the video ecosystem, allowing companies to make the most of their video advertising and content capabilities. Featuring highly consistent playback capabilities, industry leading ad support and engagement products that surface the most relevant content from the creator’s library to ensure audiences have their attention captured with every view, maximizing conversion and new user acquisition capabilities.
Crunchyroll is a digital media company specifically focusing on anime, manga and adjacent content genres, providing a one-stop platform for streaming anime shows and movies. In addition to video content, Crunchyroll also offers their fans manga-related news content, digital games and the opportunity to attend hosted conventions and other events. Crunchyroll is a part of the greater network of WarnerMedia companies and boasts a community of fans and team members spanning over 200 countries.
Medium is disrupting the digital publishing industry by providing a web platform through which writers and subscribers can publish their own content for wide distribution without having to go through the pitching process. Their ad-free platform aims to highlight work from journalists and writers without distraction, while their Medium Partner Program offers writers the opportunity to earn money from their article views and get paid monthly for their work.
Dish is mainly known for providing TV-satellite services. The company has expanded into streaming, smart home products, month-to-month cell phone services and a cloud-based network. The cloud-based network is the company’s most recent venture, which is the first smart network in the U.S. With large partnerships from Amazon Web Services, IBM and Dell, Dish plans to establish a network that is customizable across industries.
Hulu is a digital streaming service that allows subscribers the option to watch on-demand content and stay up-to-date on live shows while they're on the air. Their multi-tiered subscription model allows users the opportunity to view content at their preferred price range, offering the option to go completely ad-free at higher tiers. Their portfolio of shows and movies covers nearly every genre imaginable, from reality TV and sitcoms to Academy Award-nominated films.
Video content is increasingly becoming an essential resource for digital marketing, and Animoto aims to empower creators and brands to take charge of their brand strategies by providing a platform with which users can easily create visually engaging video content. Their partnerships with leading social media brands like Instagram and Twitter helps Animoto provide the latest insights on the social media world to their clients and gives them the power to engineer relevant and powerful tools that their customers can use to succeed in the world of web marketing.
It’s not always easy gathering information before making a purchase, so ConsumerAffairs is creating an online marketplace to transform how shopping is done. Potential customers can access the company’s SaaS platform to research purchases and companies, finalize transactions, and stay up to date on market news. Anyone can become a savvy shopper with the tools of ConsumerAffairs.
Pluto TV aims to democratize television streaming, and they're doing so by offering a platform where viewers can watch over 100 channels of film and video content at no cost. With a community of over 20 million viewers and 170 content partners, Pluto TV offers their customers a vast portfolio of Internet content, movies and TV shows all for free, with the ability to stream on any device. Pluto TV's home bases are in West Hollywood, but the company has additional U.S. locations in New York, Silicon Valley and Chicago, as well as an international satellite office in Berlin.
Video has become a critical tool for connecting with customers, so CreatorUp ensures companies of all sizes can access this technology. Through the CreatorUp platform, businesses can choose the video products and services that fit their needs. CreatorUp then takes over the production process, developing videos within each client’s budget.
Kapwing makes a video editing platform for content creators. The platform, Kapwing Studio, gives creators the ability to tailor videos to each social media platform without compromising any creative ideas or elements. Kapwing Studio is also a cloud-based platform that automatically saves work periodically. Creators can use the platform for free or upgrade their subscription to receive features like unlimited cloud storage and 1080p video quality.
Kos Media is the digital publisher behind Daily Kos, a left-leaning online publication that started in the blogging heyday of 2002. The publication still reports news stories that matter to its largely progressive audience, and it also has a community platform where members can find information about petitions, activism campaigns and organized protests.
Tagboard is an audience experience platform used by production professionals across entertainment, sports and news industries. With Tagboard, you can do things like produce interactive experiences, create graphics on the fly and bring live content on the air. The company has assisted with coverage of events like Essence Fest, the NFL Draft and local elections.
Critical Mention is a full media suite for managing earned media. Public relations and communication professionals utilize it to monitor various media content and access a media contact database. The company also provides real-time analytics to assist in identifying trends, tracking campaigns, understanding sentiments and studying financial reporting.
ibble is a social media startup that strives to build community and conversation. The company employs multimedia forums for users to harness unfiltered conversations. Users can swipe to the left to hear more discussions about a topic or swipe up to discover new topics. There are also features that allow users to reply to others, build private or public communities and start a new thread within a topic.
Developing a media strategy already consumes time and resources, so DELVE helps teams determine an approach that conserves energy. DELVE is a media consultancy that puts analytics first, assessing how each company can better organize and leverage its available data. DELVE works with well-known brands from around the world, providing solutions to various business challenges like adapting to disruption, enhancing data insights, increasing marketing ROI, providing team upskilling, and more.
MURAL is enabling companies to adapt to the age of remote work with a visual collaboration platform. Leaders can captivate team members with appealing features including sticky notes, frameworks, and even GIFs. Whether someone wants to depict a workflow or craft a diagram, MURAL offers dozens of templates for customization. The latest security features and practices deliver added peace of mind, making MURAL a reliable tool for employees to connect with each other.
Dailymotion offers an alternative model for video streaming that relies on algorithmic data and intelligent technology to discern each user's tastes and interests, directing them toward news content and digital entertainment tailored to their needs. Delivering content to over 250 million viewers across the world, Dailymotion maintains an international network of offices and markets spanning the United States, Europe and Singapore.
Bliss Point Media helps companies leverage digital media content for use in their advertising and marketing initiatives, providing them with data science and analytical tools to build effective content strategies. Their core service branches cover television and streaming, and through a combination of consulting and digital tools, Bliss Point Media empowers their clients to take advantage of streaming and cable to build scalable and effective campaigns that attract new and loyal fans.
Finding the right person for a marketing role can be a challenge, but MarketerHire is removing roadblocks from the talent search. Having crafted a rigorous screening process, MarketerHire is able to locate and vet top professionals within the marketing and content areas. As a result, companies can secure the professionals they’re looking for, and marketers can enjoy flexible freelance roles.
Viant specializes in helping digital media companies and ad buyers fine-tune their operations, offering a cloud-based platform through which their clients can track the effectiveness of their ad strategy. Companies that use Viant's proprietary technologies gain access to attributes from over 12,000 audience members, and their platform enables users to purchase ad space across web, mobile and a variety of other platforms.
The Athletic is a one-stop platform for international sports-related media content, covering 47 United States markets in addition to Brazil, the U.K. and a number of other countries. Their ad-free model allows users the option to subscribe to the site and receive uninterrupted, high-quality coverage of the NFL, MLB, NBA and other sports organizations.
Influence Mobile is a startup-sized app developer primarily focused on delivering app experiences for sports fans that reward them for their engagement. Their platforms provide users with sports scores, rosters and more, keeping them updated on the latest news from their favorite teams or sports while offering the chance to win licensed gear and gift cards for participating in trivia contests and other events.
HBO is an internationally recognizable brand and television network, operating both cable video content and a subscription-based streaming service in over 150 countries across the globe. HBO's creative team partners with innovative filmmakers and directors to produce new content with HBO's distinctive trademarks, and their strategy of offering both 24-hour TV networks and on-demand content streaming has helped them become a household name.
Digital media content is one of the most powerful ways today's brands can build a loyal audience, and MediaCom aims to help companies leverage powerful media tools to further their goals and establish their unique brand voices. With industry leaders like Coca Cola and Sony as members of their client base, MediaCom has spent the last three decades developing impactful video advertising content for global brands and has been recognized with awards from Adweek, WARC Media, Cannes Lions and other organizations.
With influential brands like Livestrong and Saatchi Art under their tool belt, Leaf Group leverages digital web technology to empower content creators to craft their own brands and break into the fitness and art industries. Leaf Group's brands have been featured in outlets like The New York Times and Buzzfeed, and through their platform, dozens of brands have been able to pursue sponsorship opportunities, advertising strategies and other opportunities for audience growth.