Top Remote Senior Level Marketing Jobs in Louisville, KY

Develop and own communications strategy for high-stakes legislative and regulatory initiatives; translate complex legal and policy matters into clear narratives; lead earned media and rapid-response; manage digital communications across X and social platforms; drive advocacy to influence policymakers and public opinion; build Tier 1 journalist relationships and maintain Coinbase's brand authority.

The Principal Product Marketing Manager drives customer engagement and retention strategies, creates sales enablement materials, and collaborates with teams to enhance customer value and minimize churn.

The Director of Product Marketing will lead the go-to-market strategy for Acquia Source, focusing on the launch, narrative, sales enablement, and commercial outcomes. Responsibilities include defining buyer journeys, positioning the product, enabling sales and partners, measuring success, and collaborating cross-functionally.

Lead execution and optimization of multi-channel ABM programs (1:1, 1:few, 1:many), align campaigns with sales and field marketing, manage paid media, maintain account segmentation and intent data, monitor account-level engagement and pipeline influence, and continuously test and optimize using AI tools. Mentor one team member and coordinate creative, analytics, and execution across internal teams and partners.

Design and deliver scalable, role-based enablement programs and content for GitLab's AI capabilities and Duo Agent Platform. Lead cross-functional launch and release-readiness initiatives, create playbooks, demos, labs, certifications, and blended learning experiences, publish and organize materials, and measure program effectiveness to continuously improve field readiness and adoption.

Manage and execute regional field marketing programs for Life Insurance Distribution, including conferences, roadshows, sponsorships, vendor coordination, event logistics, sales enablement assets, budget tracking, and cross-functional stakeholder collaboration to drive partner engagement and business growth. Heavy travel and on-site representation required.

Lead merchandising strategy and experimentation across consumer surfaces to improve discovery, conversion, retention, and revenue. Design and run A/B tests, analyze learner behavior and marketplace trends, develop scalable merchandising frameworks, and partner cross-functionally to launch content, campaigns, and cross-sell opportunities across Udemy and Coursera.

Lead pricing strategy and monetization for SailPoint's SaaS portfolio. Develop pricing, packaging, and value-capture initiatives, run customer and willingness-to-pay research, analyze pricing performance, and advise cross-functional and executive stakeholders to improve profitability and win rates.

Lead product marketing for merchant-facing products: shape product strategy with customer and competitive insights, own end-to-end GTM and launches, drive product adoption and growth, create client-facing messaging, analyze data to inform segmentation and performance, and align cross-functional teams to execute high-impact initiatives.

Own and optimize the end-to-end global lead funnel: ingestion, routing, enrichment, SLA governance, and funnel reporting. Drive lead-to-opportunity conversion, build scalable processes and AI/automation workflows, partner cross-functionally with Sales, Sales Ops, Marketing and Engineering, and deliver measurable improvements to pipeline performance.