Top Marketing Analyst Jobs

Support commercial marketing by translating brand strategy into scalable go-to-market plans across US & Canada. Own pricing, promotion, channel execution, and A&P investment governance. Adapt campaigns for local markets and align with Sales, Trade Marketing, and Retailers. Track and optimize commercial performance (revenue, margin, sell-through, promotion ROI) and share insights to inform global brand strategy.

Lead strategic initiatives in US Customer Card Marketing, focusing on operational transformation through detailed market analysis, cross-channel initiatives, and senior leadership presentations.

Maintain product marketing systems, governance, and AI-ready knowledge repositories. Build and govern AI-enabled intake, automation, and synthesis workflows. Document PDP templates, processes, metadata standards, and asset lifecycles. Synthesize market research, voice-of-customer, and GTM performance data into actionable insights. Support GTM reviews and track adoption, gaps, and opportunities to improve operational efficiency and scalability.

The Analyst will create and optimize Paid Search campaigns, develop bidding strategies, generate reports, and lead client communications.

The Senior Analyst leads conversion rate optimization strategies, identifies opportunities, mentors teams, and enhances digital experiences through testing and analytics.

The Marketing Customer Engagement Lead Analyst leads marketing campaign strategies, collaborating with teams to enhance customer engagement and drive acquisition growth, while managing budgets and compliance.

Lead marketing analytics: perform cross-channel attribution and MMM, build AI-driven Claude workflows, validate agency reports, create automated dashboards, run ad-hoc deep dives, and partner with Data Science to calibrate models and improve acquisition performance.

Review and approve marketing, recruiting, and training content on internal platforms for compliance with company policies and regulatory guidelines. Investigate potential violations, open cases, draft correspondence, follow up, and escalate issues. Communicate with sales force and internal teams; perform incident tracking and other departmental duties as needed.

Serve as primary client liaison for database marketing programs, coordinating requirements with programming and analytics teams, troubleshooting issues, QCing deliverables, leading meetings, documenting requirements, and supporting billing and reporting.

Lead database marketing initiatives across the project lifecycle: design, code, test and execute complex campaigns and automation, segment audiences across channels, support QA and governance, document requirements and processes, resolve marketing database issues, support audits and regulatory compliance, provide data mapping and conversion guidance, and build trusted partnerships to drive portfolio sales and revenue.

As a Senior Analyst/Analyst in Email Marketing, you will develop strategies for email campaigns, drive revenue and loyalty, and analyze performance metrics.

Lead analytical strategy to inform marketing and business decisions. Develop frameworks, perform complex quantitative and qualitative analyses, translate insights for senior leaders, support measurement and data enablement, and guide stakeholders on strategic and P&L-related questions.

The Marketing Performance Analyst owns reporting and insights for HubSpot and marketing channels, translates data into business language, analyzes performance, and collaborates cross-functionally while ensuring data quality.

As a Senior Analyst, Affiliate Marketing, you will develop and manage affiliate strategies, optimize campaigns, and enhance client relations while leading a team.

The Marketing Operations Analyst will manage marketing data and systems, focusing on HubSpot administration, data quality assurance, and AI integration for improved campaign performance and reporting.

The Senior Business Systems Analyst - Marketing Technology bridges business processes with technical execution, translating business requirements into functional specifications while collaborating with product management and engineering teams.

Lead marketing performance analysis across paid and owned channels, create executive reporting and dashboards, validate marketing impact with attribution and modeling, manage paid media operations and workflows, and present strategic, data-driven recommendations to stakeholders. Support go-to-market planning, integrate AI/ML and analytics tools, and implement scalable reporting processes to optimize marketing ROI.

The Marketing and Communications Data Analyst analyzes market trends, audience insights, and campaign performance to improve recruitment marketing strategies and support federal clients.

Manage, optimize, and report on paid search campaigns (Google and Bing) to drive patient growth. Create PPC campaigns, ad copy, and landing page recommendations; run A/B tests; monitor performance; identify optimization opportunities; partner with stakeholders and vendors; maintain best practices and stay current on industry trends.

The Marketing/Business Analyst will consult on segmentation strategies for merchant communications, develop expertise in merchant data, and collaborate with teams to improve processes.

Manage marketing asset approvals, ensure compliance, act as subject matter expert, identify improvements, and support marketing projects.

The Senior Digital Marketing Analyst manages website operations, analyzes performance data, and supports AI-driven marketing strategies to improve digital experiences.

Lead evaluation, support, and enhancement of Sales and Marketing digital platforms (e-applications, websites, tools). Gather and document requirements, coordinate with IT and stakeholders, execute UAT, troubleshoot issues, create release summaries, and recommend usability and workflow improvements to improve distributor and financial professional experience.

Prepare and update monthly, quarterly and ad hoc marketing and performance reports and factsheets; manage and update sales materials; coordinate with subject matter experts and broker-dealers for compliance; drive process improvements, conduct marketing research, support projects, and mentor team members as needed.

Hands-on marketing technology analyst supporting martech platform implementation, CRM migration, and cross-platform integration. Configure, troubleshoot, and optimize CRM/email/CDP systems; translate business requirements into technical solutions; provide tactical execution support and ensure data alignment across systems.