Top Cannabis Marketing Jobs

Supports the Marketing team with administrative and operational activities, including updating promotional information on cannabis websites and digital platforms. Maintains marketing calendars, project trackers, records, invoices, and creative assets; coordinates meetings, vendors, campaigns, promotions, and events; reviews content accuracy; tracks deadlines and assists with budgets and expenses.

The Regional Activation Manager executes localized marketing plans, promotions, product launches, events, pop-ups, demos, merchandising, and POS activities across an assigned region. The role manages activation calendars and budgets, coordinates materials and field requests, collaborates with sales, marketing, and compliance teams, supports retail readiness, and builds brand advocacy through local partnerships and influencers. Travel is required 40%–60% of the time.

Owns the full marketing function for a multi-unit gaming operator, including strategy, budget, field marketing, loyalty and CRM programs, campaigns, sales enablement, website redevelopment, and audience growth. The role manages SMS and email engagement, digital and direct channels, gaming room standards, and marketing measurement. Success is measured through same-store sales, player acquisition and retention, campaign ROI, spend efficiency, and market share growth.

Own Sweed’s product marketing content strategy and execution across blogs, emails, product launches, sales enablement, website copy, social content, webinars, and customer stories. Learn the platform and retailer workflows, translate technical features into compelling benefits, maintain brand voice, apply SEO and AI-search discovery practices, and collaborate with Product, Sales, Implementation, and Customer Success. The role also includes customer interviews, thought leadership, content performance improvement, and launch communications.

Supports day-to-day loyalty program operations, including rewards, promotions, targeted offers, testing, integrations, troubleshooting, documentation, and store training. Tracks program performance, analyzes customer engagement and retention metrics, and recommends improvements. Coordinates loyalty initiatives and activation calendars using Asana while collaborating with marketing leadership, customer service, vendors, and store teams to ensure accurate execution across web, app, POS, and in-store systems.

Maintains accurate ecommerce menus across multiple cannabis retail locations using Dutchie and Jane. Audits product and inventory data, edits compliant product copy, handles store and customer web requests, manages provider support tickets, documents bugs, and verifies fixes through website and mobile QA. Supports analytics, content updates, process documentation, and ecommerce operations while escalating complex issues to marketing leadership.

Manages daily email, SMS, and social media communications across B2C and B2B audiences. Responsibilities include campaign creation, QA, segmentation, testing, compliance review, social community management, vendor coordination, creative asset production, partner communications, and performance analysis. The role develops channel strategies, optimizes engagement and conversions, maintains audience data hygiene, and leads cross-functional marketing initiatives.

Own US marketing strategy and annual brand plans for Carlsberg and 1664 Blanc. Translate global brand direction into localized positioning, campaigns, channel plans, and activation across media, digital, social, experiential, and trade marketing. Manage agencies, budgets, ROI, consumer insights, distributor relationships, and performance reporting while aligning US execution with the global Carlsberg team.

Leads product and portfolio marketing for PAX’s device and cannabis consumables businesses. Owns portfolio strategy, positioning, pricing, lifecycle planning, and multichannel go-to-market execution. Translates consumer insights, market data, and technical details into differentiated commercial strategies. Coordinates Product, Creative, Sales, E-commerce, Operations, Finance, and Insights teams, while tracking launch and product performance to drive optimization, growth, and profitability.

Lead marketing strategy, brand awareness, patient acquisition, retention, revenue growth, and go-to-market initiatives. Build and manage marketing and physician relationship teams, physician pipelines, onboarding and retention programs, education materials, and engagement events. Manage marketing budgets, vendors, agencies, compliance considerations, and AI-driven workflow optimization in a highly regulated medical cannabis industry.