Top Sports Marketing Jobs in Detroit, MI

The Senior Product Marketing Manager at GameChanger will lead go-to-market strategies, oversee positioning, collaborate with product teams, and drive adoption for the company's products.

Drive App Store Optimization for DraftKings mobile apps: execute metadata and creative updates, perform keyword research and competitive analysis, run and analyze A/B tests, track installs and conversion metrics, and collaborate with Creative, Marketing, Analytics, and Engineering to increase organic visibility and growth.

Lead integrated, account-based marketing programs for TeamSnap for Brands, managing field events, executive programs, email, webinars, and PR. Partner with Sales, RevOps, Product Marketing, and agencies to drive pipeline, manage CRM/audience flows in Salesforce/HubSpot, and measure campaign performance.

The role involves end-to-end project management for complex campaigns and video productions, utilizing AI tools and ensuring timely communications within a fast-paced creative environment.

Create and manage TikTok content for a specific NFL team, posting 5-7 videos weekly, and maintaining community engagement.

Own go-to-market for Coaching and Personnel product categories: gather market, customer, and competitive insights; define positioning and messaging; lead product launches and multi-channel campaigns; build enablement, playbooks, and training for Sales and CS; use Customer.io to drive adoption; define and track KPIs; create AI-driven workflows and partner with Product, Sales, Customer Success, and Executive leadership to grow adoption.

Intern will build Zepho's social media presence, create content, manage influencer relationships, and track performance metrics. This role offers potential for full-time conversion.

Lead cross-functional social growth projects from concept to launch across Facebook, Instagram, TikTok, YouTube and X. Build workflows, documentation and reporting, create platform-native strategies and content, develop video concepts and briefs, run tests and analyze performance, and scale successful formats into repeatable systems while coordinating teams and reducing executive-level project chasing.

Lead media planning strategy and team development for a retail media network. Own long-range planning, ensure plan quality, build templates and tooling requirements, collaborate with Sales, Analytics, and Product, and manage hiring, performance, and cross-functional influence to drive commercially aligned media plans and measurable advertiser outcomes.

Lead and manage audience growth strategies across social media platforms and creator channels, focusing on creative content and P&L management. Responsibilities include developing growth goals, monitoring analytics, and team leadership.