As a global key player in yeasts and fermentation, Lesaffre designs, manufactures and markets innovative solutions for Baking, Food taste & pleasure, Health care and Biotechnology.
Family group born in northern France in 1853, now a multi-national and a multicultural company, Lesaffre is committed to working with confidence to better nourish and protect the planet.
In close collaboration with its clients and partners, Lesaffre employs 11 000 people in nearly 80 subsidiaries based in +50 countries.
Lesaffre achieves a turnover of 3 billion euros.
Job DescriptionBy joining us as West Africa Marketing Executive, you’ll step into a fast-growing West African market, take on real responsibilities, and drive the promotion of our Yeasts & Baking Ingredients portfolio across the region.
As part of the West Africa commercial and technical team, you will implement and monitor the regional marketing plan to maximize product availability and visibility, strengthen brand reputation, and support both customer retention and acquisition among distributors, users, and prescribers.
Why Abidjan? Abidjan, the dynamic economic capital of Côte d'Ivoire, offers a pleasant living environment with its tropical climate 🌴 and modernity. A rapidly expanding cosmopolitan city, it attracts many businesses 🏢 and is home to a large French community. The working atmosphere is friendly and demanding, encouraging intercultural exchange 🌍. The VIE in Côte d'Ivoire allows you to live a stimulating professional experience in a French-speaking environment full of opportunities 💼.
It’s the perfect place to boost your career AND live a unique adventure ✨.
🚀 Your Mission
Promoting the segmented "Yeast & Baking Ingredients" products in the West African market
Trade Marketing: ensuring execution of the marketing plan to maximize product availability, visibility, and brand consolidation
Digital Marketing: managing digital platforms (websites, social media, mobile apps) in order to meet the targets set for the various digital KPIs.
Marketing Analytics: collect, process and analyze market information to support decision-making and provide insights for the marketing strategy
Manage product information, ensuring consistency and availability of data for the marketing, sales, and communication teams
Support and assist the sales force, ensuring the effective implementation of marketing plans
Internal communication: coordinate internal communication and organization of events
Reporting: provide regular reporting on actions and budget
Frequent travels across the West Africa region are expected ✈️
Qualifications👀 Who we’re looking for :
- Master’s degree (or equivalent) in Marketing/ Digital marketing/ Event management.
- A significant professional experience in this field.
Technical skills:
- Proficiency in Microsoft Office 365 suite
- Database management skills
- Strong digital marketing sensitivity
- Good writing skills
- Fluent in French & English.
Soft skills:
- Creativity and curiosity
- Entrepreneurial, results-oriented
- Organizational skills, rigor
- Open-mindedness, ease in a multicultural environment
- Good interpersonal skills, teamwork, service-oriented
- Resilience and flexibility
📅 Mission details
📍 Location : Abidjan, Côte d’Ivoire
⏳ Duration : 24 months
🚀 Start : July 2026
🧪 Recruitment process :
Phone screening + 4 interviews [Group HR, Local HR, Marketing Director MEA (with a use case), WA Subregion Director (the manager)].
🎯 Goal : To offer you a long-term worldwide career after your V.I.E !
🎟️ V.I.E – Eligibility
- Age: 18–28 years old
- Citizenship: EU or EEA country
- Never completed a V.I.E before
ℹ️ More info 👉Mon Volontariat International - official VIE | VIA web site
🌟 Ready for your next adventure?
If you’re ambitious, curious, and eager to grow in an international environment, this V.I.E is for you. Come shape the future of nutrition & fermentation with us in West Africa 🌍.
[Diversity & Inclusion]: At Lesaffre, diversity is a strength that enriches our culture and our teams. We are committed to offering you a work environment where you can thrive, regardless of your background, gender, age or abilities. We encourage all applications, as we believe that diverse perspectives strengthen our ability to innovate and meet the challenges of tomorrow.
Lesaffre Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Lesaffre and has not been reviewed or approved by Lesaffre.
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Healthcare Strength — U.S. postings and employer-verified listings describe comprehensive medical, dental, and vision coverage, in some cases starting on day one. Subsidiary and job materials also point to strong health plans across certain U.S. entities.
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Retirement Support — Job postings and U.S. materials indicate a 401(k) with company match, sometimes with day-one eligibility. Employer-verified benefit lists also include retirement plans as part of the core package.
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Strong & Reliable Incentives — Performance bonuses and employee discounts are referenced as part of total rewards, and shift differentials can materially increase pay in roles with nonstandard hours. These elements provide additional pathways to boost total compensation beyond base pay.
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What We Do
A key global player in fermentation for more than a century, Lesaffre, with a €2.7 billion turnover, and established on all continents, counts 11,000 employees and 96 nationalities. On the strength of this experience and diversity, we work with customers, partners, and researchers to find ever more relevant answers to the needs of food, health, naturalness and respect for our environment. Thus, every day, we explore and reveal the infinite potential of microorganisms. To nourish 9 billion people, in a healthy way, in 2050 by making the most of our planet’s resources is a major and unprecedented issue. We believe that fermentation is one of the most promising answers to this challenge.
