VP of Sales

We are seeking an experienced and commercially driven VP of Sales (US) to lead and scale our North American revenue engine. This is a pivotal leadership role responsible for building, developing, and executing a high-performance sales strategy, with a focus on enterprise growth.

You will inherit and expand a team of accomplished Commercial Directors and Account Executives, while also shaping the structure, processes, and culture required to deliver predictable, scalable revenue in line with IPO ambitions.

• Own and deliver US revenue targets, including ARR growth, pipeline generation, and forecasting accuracy
• Define and execute the go-to-market strategy for the US region, aligned with global objectives
• Build a scalable, repeatable enterprise sales motion

• Recruit, develop, and retain a high-performing team of experienced Account Executives and sales leaders
• Instill a culture of accountability, performance, and continuous improvement
• Coach and mentor AEs to close complex, high-value enterprise deals

• Implement best-in-class sales processes, methodologies, and tooling (e.g. MEDDICC, Salesforce discipline)
• Drive pipeline rigor, deal inspection, and forecast accuracy
• Partner with Sales Ops, Marketing, and RevOps to optimise conversion and efficiency

• Work closely with Marketing to refine positioning and demand generation strategies
• Partner with Customer Success to ensure strong retention and expansion (NRR)
• Provide market feedback to Product and Leadership to inform roadmap and strategy

• Represent the company with senior stakeholders, customers, and partners
• Contribute to board-level reporting and IPO readiness (predictability, metrics, narrative)
• Build the company’s brand and credibility in the US market

• 10–15+ years in B2B SaaS sales, with significant time in leadership roles
• Proven track record of scaling US sales teams in high-growth environments ($10M → $50M+ ARR or similar)
• Experience selling complex enterprise SaaS deals (multi-stakeholder, long sales cycles)
• Strong background managing experienced, high-performing Account Executives

• Demonstrated ability to build and scale teams while maintaining performance standards
• Deep understanding of sales methodologies and disciplined execution
• Data-driven approach to forecasting, pipeline management, and performance optimisation
• Strong executive communication and stakeholder management skills

• Competitive salary and quarterly bonus structure.
• New York office location and opportunity for international business travel.
• 401k with 4% matching contribution: Invest in your future from the start.
• Health Insurance Benefit Scheme:
• Choice of PPO or HDHP plan available. 100% of individual premiums covered by Luminance for both plans, and 75% coverage of premiums for dependents.
• Enhanced maternity and paternity policies: To support working parents.
• Learning and development budget per employee to empower our team members to elevate their potential.
• Paid sabbatical opportunities.
• Enhanced maternity and paternity policies – to support working parents.
• Annual learning and development budget of $2750 per employee to empower our team members to elevate their potential.

Salary: $200k+ base salary per annum depending on experience + commission plan.