Responsibilities
- Build strong collaborative relationships and develop medium & long-term marketing strategies with key partners and ensure all the activities are actualized in accordance with the strategy in line with "Trendyol Marketing Solutions" objectives
- Lead the development of assigned brand’s marketing strategies, to include media plans, marketing channel strategies, reporting and gifting strategies, etc.
- Contribute growth strategy of the "Trendyol Marketing Solutions" business through adoption of categories and new brand strategies
- Leverage data and seller research to identify new growth opportunities for retention and acquisition and develop marketing plans accordingly
- Work together with relevant teams including international accounts on campaigns to increase engagement, retention, win back and acquisition based on a deep understanding of TMS and ecommerce metrics
- Work closely with CRM, Digital, Influencer, Product and Engagement teams to identify and influence development of new features and services
- Measure the success of new product features after launch and report on ways for further iteration
- Planning data-driven strategies to make sure our features and products match with our customers' goals and expectations and ensures overall satisfaction
- Basic understanding of Facebook, Google and Influencer environment
- Be comfortable with making calls over the phone and video calls to pitch "Trendyol Marketing Solutions"
Expected Qualifications
- Bachelor's or Master's Degree from a reputable university (Engineering, Statistics, Economics, Administration or related departments are preferred)
- Minimum 7 years of experience in marketing/brand management/trade marketing/sales/account management
- Passionate for working in a dynamic startup and teamwork environment
- Be able to adapt to changing environment
- Excellent negotiation, written and verbal communication, and data driven strategic decision-making skills
- Proactive and initiative-taker
- Ability to create, execute and drive self-organized multiple tasks well with a strong ownership and with focus on both qualitative and quantitative results
- Strong personal organization and project management abilities
- Experience with e-commerce or retail would be an advantage
- Excellent verbal and written communication skills in English
- Romanian fluency or proficiency is preferred
- Ability to travel, including both domestic and international trips, and must be flexible regarding schedule changes
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What We Do
We were founded in 2010 with a dynamic and agile start-up spirit. Since then, we have grown into a decacorn, backed by Alibaba, General Atlantic, Softbank, Princeville Capital, and several sovereign wealth funds. We believe that technology is the driver; e-commerce is the outcome. Thanks to our dedicated team, we are one of the top five e-commerce companies in EMEA and one of the fastest-growing e-commerce companies in the world! We deliver more than 1.5 million packages every day across 27 countries. We offer our 30 million customers a flawless shopping experience. Dreaming big is in our DNA: We're gearing up to be the leading global e-commerce platform. As a dynamic and passionate company, we are constantly growing with Trendyol Tech, one of the top R&D centres; Trendyol Express, the fastest growing delivery network; Dolap, the largest second-hand goods platform; and Trendyol Go, our instant food and grocery delivery service. And we’re not done yet! Now, we are on a journey to expand the positive impact we create to international markets. We opened our first international office in Berlin in May 2022 and Amsterdam followed in October 2022 and may others are on the way.
