- Key focus on Stanley / Stanley Fatmax brand, only support if needed in case of Facom and Irwin
- Setting and implementing promotional strategy, long and short-term marketing plans
- Introducing promotions, new products, concepts, displays, etc.
- Creation of pricing policy according to company guidelines, pricing process and price lists development and implementation
- Organizing events, catalogues, fairs, translations
- Very close cooperation with CE Group Marketing Managers – Stanley and implementation and adaptation for local market
- Creation and execution of local sell activities and cooperation with local sales teams
- Translation and adaptation of materials and work with translation agency
- Close cooperation with CE digital and social media manager and also with Regional product team CEE
- Budget management including purchase orders process (PO) and allocate/invest funds to achieve best ROI
- Measure and report performance of marketing campaigns, gain insight and assess against goals
- Competition activities monitoring, market analyses
- Close cooperation with sales team of Romania/Balkan
- Regular touch with CE marketing team members and also CEE region
- Administrate various tasks – system updates, pricing set up, …
- Analyze the market and competition to identify new channels, customers, partners
- Regular customer meetings and visits
We Don’t Just Build The World, We Build Innovative Technology Too.
Joining the Stanley Black & Decker team means working in an innovative, tech-driven and highly collaborative team environment supported by over 43,500 professionals in 60 countries across the globe. Here, you’ll get the unique chance to impact some of the world’s most iconic brands including STANLEY TOOLS, DEWALT, CRAFTSMAN, MAC TOOLS and Black + Decker. Your ideas and solutions have the potential to reach millions of customers as we work together to write the next chapter in our history. Come build with us and take your career to new heights.
Who We Are
We’re the World’s largest tool company. We’re industry visionaries. We’re solving problems and advancing the manufacturing trade through innovative technology and our Industry 4.0 Initiative. We are committed to ensuring our state-of-the-art “smart factory” products and services provide greater quality to our customers & greater environmental and social value to our planet. We are unique in that we have a rich and storied history dating back to 1843, but that hasn't stopped us from evolving into a vibrant, diverse, global growth company.
Global Benefits & Perks
You’ll be rewarded with a competitive salary plus receive entitlements and benefits unique to your country of hire.
What You’ll Also Get
Career Opportunity: Career paths aren’t linear here. Being part of our global company with 60+ brands gives you the chance to grow and develop your skills along multiple career paths.
Learning & Development:
Our lifelong learning philosophy means you’ll have access to a wealth of state-of-the-art learning resources, including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities).
Diverse & Inclusive Culture:
We pride ourselves on being an awesome place to work. We respect and embrace differences because that’s how the best work gets done. You’ll find we like to have fun here, too.
Purpose-Driven Company:
You’ll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism, giving back and sustainable business practices.
Skills Required
- Experience in trade marketing and promotional strategy
- Experience creating and implementing pricing policies and price lists
- Budget management including purchase order (PO) processes
- Experience organizing events, catalogues, and trade fairs
- Ability to measure and report marketing campaign performance and analyze ROI
- Experience working with sales teams and executing local sell activities
- Experience coordinating translations and adapting marketing materials for local markets
- Collaboration experience with digital and social media teams and regional product teams
- Market and competitive analysis skills to identify channels, customers, and partners
Stanley Black & Decker, Inc. Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Stanley Black & Decker, Inc. and has not been reviewed or approved by Stanley Black & Decker, Inc..
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Flexible Benefits — A broad U.S. benefits menu with multiple health plan choices, savings programs (including an employee stock purchase plan), tuition assistance, and well‑being extras offers substantial choice and customization. This breadth can bolster total compensation value beyond base pay.
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Parental & Family Support — Paid parental leave, additional maternity recovery time, and adoption support provide meaningful family‑focused coverage. Time‑off programs and designated holidays further support work‑life needs.
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Healthcare Strength — Multiple medical, dental, and vision options, plus supplemental coverages, EAP access, and prescription‑savings programs reinforce core health coverage. The company indicates it pays most of the cost of health coverage, which can enhance perceived medical value.
Stanley Black & Decker, Inc. Insights
What We Do
For the builders and protectors, for the makers and explorers, for those shaping and reshaping our world through hard work and inspiration, Stanley Black & Decker provides the tools and innovative solutions you can trust to get the job done—and we have since 1843. You repair your home and car with the tools we provide. Your car and your phone are secured with our fasteners. The things you value most can be protected by our security systems. And the roads you drive on, the bridges you cross, the energy you consume, all of these most likely came to you via one of our infrastructure systems. We join forces to bring together the best of the best to create practical, meaningful products and services that make life easier—empowering people to do better, safer, more significant work. Innovation and excellence have powered our success, but we know there’s more we can do for the world and those who make it. Across our businesses, we’re investing in breakthrough innovation and digital excellence, striving for outperformance and increasing our focus on social responsibility. We define success as: delivering value to our customers, colleagues and communities. Our commitment to quality, safety and sustainability helps us on our path to becoming the type of uniquely human-centered global industrial company that keeps every stakeholder in mind, while helping to make the world better.
