Translation of seasonal product strategy into a launch calendar & readiness dashboard
Own end-to-end product launch readiness across PUMA.com ensuring products meet all readiness checks (data, content, assets) before go-live
Oversee workflows between PLM, PIM, DAM, CMS, and eCommerce platforms
Manage activation timelines aligned to GTM calendar, coordinating closely with Merchandising, Content Ops and regional/local teams
Improve processes, tools, and automation to scale product activation for high SKU volumes
Track and report on key metrics
Drive continuous improvement based on launch performance insights
Lead and develop am team of Product Activation Managers
Prioritize workload and ensure efficient execution of seasonal launches.
6+ years of experience in eCommerce operations, product data or digital catalog management
Strong understanding of product data ecosystems (PLM, PIM, SAM, CMS)
Proven experience managing large-scale SKU launches
Exposure to automation tools, scripting logic, or AI-assisted data enrichment (e.g., workflow automation, data classification, or generative AI tools)
Analytical mindset with experience using data to optimize operational processes
Experience in retail, sportswear fashion preferred.
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What We Do
At PUMA, we are in constant pursuit of faster. That extends beyond our support of the fastest athletes in the world. We also work to be fast in how we adapt to and connect with the constantly changing world around us. Through innovative design, iconic footwear and apparel, and authentic partnerships, we aim to always push what’s next in both sport and culture. That hustler’s spirit can be felt across PUMA categories, partnerships, offices, and countries. And we are always in search of talent that can help us set the pace at which sport and culture collide, as well as finding better ways to connect and collaborate with our communities. PUMA supports over 14,000 employees across 120+ countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.
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