Do you love new technology, social or digital media?
If so, let’s talk! We may have the perfect role for you! WFXR in Roanoke, Virginia, is looking for a Digital Strategist to join our team as a Strategic Account Manager.
We serve Roanoke, Lynchburg, the New River Valley and surrounding counties, with digital reach across the world. You’ll work alongside our sales team with local businesses to find out what makes them unique and help craft creative plans to share that information using our digital tools.
Job Description for the Digital Sales Executive:
- Working with the existing team to help grow existing and new digital accounts.
- Implement strategies to consistently grow digital revenue.
- Establishes credible relationships with local business community.
- Prospect, qualify, close, and grow NEW business.
- Makes sales calls on prospective clients.
- Work with the sales team to prepare and deliver sales presentations to clients.
- Continue to learn and implement new strategies and products.
- Work with sales team and vendors to oversee client campaigns, updating them as needed, and providing feedback to clients on campaign performance.
- Provides clients with information regarding rates for advertising placement in all media.
- Work with creative services in the production of client’s creative elements for digital advertising campaigns.
- Responsible for order entry, contracts, follow-up, and collections.
- Performs other duties as assigned.
Requirements & Skills:
- Bachelor’s degree in Marketing, Advertising, or Mass Communications, or a related field, or an equivalent combination of education and work-related experience.
- Strong knowledge of the digital space
- Valid driver’s license with an acceptable driving record.
- Organized, detail-oriented, and eager to learn in a fast-paced change-oriented environment
- Ability to advise sellers and decision makers on digital opportunities and products
- Proficiency in MS Office products including Word, Excel and PowerPoint and basic office equipment required.
What’s in it for you:
- Unlimited earning potential – good commission rates and bonuses
- Reliable bi-weekly paychecks
- Great benefits – Medical, dental, vision, 401k, PTO, legal support and more
Salary: $60,000 annual
SCAM ALERT:
Please be aware candidates may be at risk of being targeted by scammers seeking personal data or money. Recruiters with Nexstar Media Group and its local stations will only contact you through official job boards, LinkedIn, or email with Nexstar.tv domain or official station email addresses (example:@wreg.com). Be cautious of any outreach claiming to be from Nexstar or its recruiters via any other messaging platforms or personal email addresses. We will not contact you using a @gmail email address. If you are unsure about the authenticity of a job inquiry or offer, email us at [email protected].
Skills Required
- Bachelor's degree in Marketing, Advertising, or Mass Communications or equivalent combination of education and experience
- Minimum of one year experience in digital advertising and sales
- Valid driver's license with an acceptable driving record
- Experience achieving long-range objectives and implementing strategies and actions to achieve them
- Knowledge of digital marketing basics
- Proficiency in MS Office products including Word, Excel and PowerPoint and basic office equipment
What We Do
Nexstar Media Group is the largest TV station operator in the country. With the reach of 171 full power television stations in 100 markets addressing nearly 38.9% of US television households, and a diversified, growing digital media operation, Nexstar Media Group offers superior audience engagement across all media devices and local broadcast television’s unrivalled influence on consumers’ purchasing and political decisions. In 20 years, Nexstar has grown from a single station to the nation’s largest television company. This growth is fueled by an organization-wide commitment to delivering exceptional service to our communities and outstanding results for our advertisers. From the very beginning, Nexstar has cultivated an organization-wide commitment to providing superior, unique local content that is relevant to each of the communities it serves, while offering local businesses, advertisers and brands the ability to engage and connect with local communities.
