The Seller Experience Specialist is a top-line growth enabler who owns the post-contract seller relationship in an assigned market. This role leads onboarding kickoffs for every seller, stands as that market's single point of contact throughout the seller lifecycle, and stays proactive so problems are solved before a seller must raise them.
This specialist knows their market inside and out, illuminating and removing the friction that quietly costs sellers and the business. The Seller Experience Specialist directs day-to-day execution with strong ownership, influence, and a focus on growing satisfied sellers into bigger ones — measured against RB Global's Service Keys of Courtesy, Clarity, Efficiency, and All-In commitment.
ResponsibilitiesLead Every Seller’s Onboarding Kickoff
Personally lead the onboarding call, expectation-setting, and first goal conversation for every seller in the assigned market, then brief the internal teams clearly at handoff so execution starts strong. Remain the seller’s point of contact even after execution moves along the lifecycle.
Be the Market’s Lifecycle Point of Contact
Serve as the name every seller in the assigned market knows to call once they’ve consigned with RB. Deliver market briefs (demand trends, listing recommendations) and competitive-landscape context, and present state-of-experience updates on a regular cadence to sales leadership (RSM, Director, and prep base data for executive reviews).
Own the Internal Strategy for the Book
Run quarterly business reviews using Seller Health Score and Salesforce data, open and act on the Smart Report weekly to drive goal-mapping discussions with sellers, and multi-thread relationships with day-to-day contacts and decision-makers for sellers that meet QBR criteria.
Illuminate and Remove Friction
Track where sellers get stuck (asset intake/delivery, title delays, unclear handoffs) and name the friction specifically. Own escalations end-to-end when they exceed what can be resolved directly, and provide insight up to leadership to field feedback back to Operations, Product, and Training so the same issue doesn’t hit the next seller.
Drive Top-Line Growth Through Trusted Relationships
Identify expansion signals (usage growth, new equipment categories, organizational change) and package them with seller context for the Territory Manager. Contribute field insight to the Seller Health Scorecard, and drive loyalty and retention through milestone recognition and proactive NPS check-ins.
Manage Seller-Facing Escalations and Administration
Own direct seller communication on title issues, account escalations, and seller approvals. Keep sellers enabled and connected through account training, tools and technology onboarding, and inclusion in relevant meetings.
Desired Results
- Strong seller retention, driven by proactive engagement across the book
- High post-onboarding satisfaction (NPS) at the critical trust-building window
- Net-positive seller health signals and high first-call resolution across the book
- Consistent, on-time seller check-in cadence, with no seller going quiet
- Steady identification and hand-off of expansion signals, and growing repeat-listing rate
- Bachelor’s degree in business, marketing, or a related field, or equivalent professional experience required
- 5–7+ years in Customer Success, Account Management, or a market-facing relationship role, preferably in a marketplace, auction, or B2B platform environment
- Experience owning a book of accounts or a defined market end-to-end, comfortable being the single point of contact and setting the standard others are held to
- CRM platform fluency: Salesforce required, or equivalent CS tooling strongly preferred
- Comfort with data-led engagement: reading health scores, usage signals, and market trends, and translating them into conversations, not just reports
- Track record of proactive partnership with sellers, not just responsiveness
- Candidate must reside In-market, the position is remote-compatible role with regular in-person presence at key accounts, sites, and team sessions
- Bilingual (French/Spanish) preferred.
- Must be able to travel 20-30% for Seller Visits, Regional events and Internal meetings.
Core Competencies
- Customer Obsessed
- Customer Relationship Ownership
- Proactive Engagement
- Account Management
- Cross-Functional Influence
- Data-Led Decision Making
Skills Required
- Bachelor’s degree in business, marketing, or a related field, or equivalent professional experience
- 5–7+ years of experience in Customer Success, Account Management, or a market-facing relationship role
- Experience owning a book of accounts or a defined market end-to-end
- Salesforce experience or equivalent CRM platform fluency
- Experience using health scores, usage signals, and market trends to guide customer conversations
- Track record of proactive partnership with sellers
- Residence in the assigned market with regular in-person presence at key accounts, sites, and team sessions
- Bilingual French or Spanish proficiency
- Ability to travel 20–30% for seller visits, regional events, and internal meetings
Ritchie Bros. Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Ritchie Bros. and has not been reviewed or approved by Ritchie Bros..
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Affordable Benefits — Medical coverage is often considered very affordable, with low employee costs noted as a differentiator. Benefits begin on day one, which strengthens perceived value.
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Leave & Time Off Breadth — PTO and paid holidays are part of the standard package across regions under RB Global. Day‑one eligibility and clear time‑off programs contribute to a well‑rounded offering.
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Retirement Support — A 401(k) with company match in the U.S. and RRSP match in Canada are offered, alongside an ESPP for employee ownership. These programs indicate solid retirement support across locations.
Ritchie Bros. Insights
What We Do
Established in 1958, Ritchie Bros. (NYSE and TSX: RBA) is a global asset management and disposition company, offering customers end-to-end solutions for buying and selling used heavy equipment, trucks and other assets. Operating in a multitude of sectors, including construction, transportation, agriculture, energy, oil and gas, mining, and forestry, the company’s selling channels include: Ritchie Bros. Auctioneers, the world’s largest industrial auctioneer offers live auction events with online bidding; IronPlanet, an online marketplace with featured weekly auctions and providing its exclusive IronClad Assurance® equipment condition certification; MarketplaceE, an online marketplace offering multiple price and timing options; Mascus, a leading European online equipment listing service; and Ritchie Bros. Private Treaty, offering privately negotiated sales. The company also offers sector-specific solutions including GovPlanet, TruckPlanet, Kruse Energy Auctioneers, and Cat® auctions, plus equipment financing and leasing through Ritchie Bros. Financial Services. For more information about the unprecedented choice provided by Ritchie Bros., visit RitchieBros.com.
