Who We Are:
WHY Brands Inc., a parent company of Munchkin, Inc., focuses on creating, incubating, and growing the next generation of consumer lifestyle brands. Founded in 1990, Munchkin is the leading consumer product company and most loved baby lifestyle brand behind the innovative gear and products for children, mothers, and caregivers. Munchkin has sold billions of dollars of products through our key retail partners: Target, Walmart, and Amazon and has global distribution in over 50 countries. With over 350+ patents under our belt and over 250 international product and brand design awards, we continue to create solutions that leave our customers asking, "how did I ever live without this?" Innovation is the core of our company DNA and has been driving our designs for over 30 years! Recognized as #8 on America’s Most Innovative Companies list by Fortune Magazine, innovation is the core of our company DNA and has been driving our designs for 30 years!
We lead with our core values and believe that investing in the community is our responsibility. We create opportunities for every child’s potential and well-being through the Radiant Colors program, work to create a sustainable future, and in partnership with the International Fund for Animal Welfare have committed to animal conservation.
There is no better time than now to join WHY Brands as we embark on our next and biggest growth journey, and you could be the next influential leader to play a key role in driving enormous customer-centered value and rapid growth.
What You’ll Do:
- Drive the new product development process for the assigned projects
- Directly create, modify, and optimize 3D CAD models and assemblies (SolidWorks preferred) Develop and build functional prototypes using 3D printing, machining, breadboarding, and test fixtures
- Lead root-cause analysis and structured problem-solving efforts during development and production
- Conduct detailed design reviews, tolerance stack analyses, and DFM/DFA evaluations
- Personally validate designs through testing and iteration. Collaborates across functions and regions to ensure that stakeholders have input, buy-in, and support of NPD projects, collaborating closely with our Sr. Dir. Of PD
- Keeps up to date with consumer, customer, and technology trends to improve our existing processes
- Other duties may be assigned
Bring It!
- Bachelor's degree in mechanical, industrial engineering preferred
- 5+ years of experience with new product development, Project engineering, project management with 3+ years of relevant engineering experience in baby, maternal health, or toy industry
- Strong experience across the whole process of developing products from the concept phase through to development all the way to production
- Deep understanding of plastic injection, LIM, and metal forming
- Expert knowledge of CAD software. Solid Works preferred to be able to model, review and improve designs, introduce features or strengthen them to be more reliable
- Experience with ODM and OEM product development in Asia
- In depth knowledge within the industry including quality requirements and regulatory requirements
- Experience working with technical teams in Asia
- Excellent verbal, written, and interpersonal communication skills
We Got You Covered!
As a Great Place to Work Certified™ company, we are committed to offering the best to our employees. We offer a comprehensive benefits package that includes medical, vision, dental, prescription drug coverage, life insurance, wellness benefits, generous employer-matched 401(k) plan, Paid Childcare Leave, among other benefit plans. Our total rewards are top of market and include competitive salary, bonus, and opportunities to earn equity. We focus on supporting employee development and growth.
We regularly hold social functions to foster a genuine camaraderie that enhances teamwork. At our company-wide award functions, we take time to recognize the talent and dedication of the people who make Munchkin the most loved baby lifestyle brand in the world.
To give our people flexibility, we offer hybrid work environment with opportunities for half-day Friday’s all year around and provide annual weeklong global office closures giving our people a chance to recharge.
Salary range: $ 90,000 - $ 140,000
To learn more, visit us at www.munchkin.com.
Munchkin welcomes and values what makes everyone unique. We’re proud to be an equal opportunity and affirmative action employer. All hires for our team are based on qualifications, merit, and business needs. We recruit, employ, train, and promote regardless of race, color, religion, disability, sex, sexual orientation, gender identity, national origin, age, veteran status, genetic characteristic, or any other protected status.
Applicant Privacy Statement
Equal Opportunity EmployerThis employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
Top Skills
What We Do
WHY Brands Inc., a parent company of Munchkin and Curio Home Goods, focuses on creating, incubating, and growing the next generation of consumer lifestyle brands. Founded in 1990, Munchkin is the leading consumer product company and most loved baby lifestyle brand behind the innovative gear and products for children, mothers and caregivers. Munchkin has sold billions of dollars of products through our key retail partners: Target, Walmart, and Amazon and has global distribution in over 50 countries. Curio, a premium brand of curated collections of home goods, launched in 2023. WHY’s vision is to establish an expanding portfolio of innovative businesses that align with its commitment to inventive product design. With over 350+ patents under our belt, we continue to create solutions that leave our customers asking, "how did I ever live without this?" Recognized as #8 on America’s Most Innovative Companies list by Fortune Magazine, innovation is the core of our company DNA and has been driving our designs for 30 years! We lead with our core values and believe that investing in the community is our responsibility. We create opportunities for every child’s potential and well-being through the Radiant Colors program, work to create a sustainable future, and in partnership with the International Fund for Animal Welfare have committed to animal conservation. Not only were we honored by LA Business Journal as The Most Sustainable Company of 2022, we were also humbled to be honored on the 2023 Fast Company’s annual “Brands That Matter” list. We put our heart into everything we do, from innovating new products to our packaging & brand design. We are honored to have our work recognized with over 250 international product and brand design awards.
Why Work With Us
We pour our hearts into simplifying life with big ideas for little (and big) hands. Munchkin believes we must consciously contribute to causes that protect our future. Becoming the most loved baby lifestyle brand in the world is indeed a lofty company mission and we take it seriously. Read our 2024 Sustainability Report for more!
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Munchkin, Inc. Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.







