Sr Customer Sales Lead Albertsons Team

General Summary

Customer Sales Lead, Meals, at Albertsons is responsible for the development and implementation of joint business planning to drive volume, profit and share growth within the soup category. Responsibilities include proactively managing, monitoring the Campbell's meals portfolio, creating/evaluating and updating business plans to meet all sales objective within both Brick & Mortar along with Ecommerce. In addition, the Customer Sales Lead is responsible for implementing brand strategies and tactics with the customer, by working closely with key decision makers and utilizing shopper and category initiatives to implement Distribution, Shelving, Merchandising, and Pricing (DSMP) objectives.

Accountability

· Utilize the Campbell's Sales Planning & Customer Investment system to create optimal customer plans to drive Campbell's soup portfolio across both Brick & Mortar along with Ecommerce.

· Manage and lead cross portfolio platforms to drive volume, profit and share growth. These platforms include but are not limited to: Meal Solutions, Holiday, Back To School, New Year New You and, Summer. In addition, develop new platforms aligning cross brands to create new eating trends. 

· Develop and implement trade promotion strategies and tactical plans with the customer - help develop and execute higher ROI activities to drive Campbell's portfolios scale. Proactively monitor and update Albertsons overall business plan, including managing trade budgets, spending and volume, to achieve all sales objectives versus plan. Utilize shopper and category management practices to proactively link consumer and shopper trends and opportunities.

· Leverage Shopper Insights and Category Management resources appropriately. Leverage Customer Marketing resources to develop and implement collaborative marketing programs in alignment with brand and customer strategies.

· Conduct post event analysis to evaluate promotional volume, consumption, profit and spending results versus plan and leverage findings to maximize future promotional opportunities. Conduct category business reviews to discuss the state of the business, consumer trends, key business drivers, incremental opportunities, etc.

· Understand Campbell's brand strategies and tactics and implement them by working closely with the customer's key decision makers, including buyers, category managers, merchandising leaders, etc. 

· Develop accurate monthly forecasts to maximize supply chain efficiencies by tracking shipments, consumption data and inventory changes. Proactively call out potential risks or threats to monthly forecasts.

· Selling new items to customer and work with key customer personnel to achieve optimal distribution. Identify profitable opportunities to grow incremental volume.

· Provide direction to Regional Sales Leads on how to implement customer specific plans at division and store level.

Job Complexity

· Able to assess any Albertsons competitive position nation and divisional, behaviors and strategies and understand how they align with Campbell's strategic goals to help determine a customer investment strategy (use of trade, customer marketing, and integrated marketing equities) that will best support a customer's revenue, profit and share growth.

· Develop productive working relationships with key decision makers at various levels within Albertsons organizational structure.

· Requires cross-functional interaction within the customer team (e.g., Regional Sales Leads, Finance, Category Management, Customer Marketing, etc.) as well as with World Headquarter personnel (e.g., Integrated Marketing, Sales Strategy, Brand Management, etc.).

· Requires strong understanding of and experience with P&L management, trade and forecasting.

Required for Role:

· The role is remote field sales.

· Bachelor's Degree

· 12+ years of CPG Industry Sales and/or Category Management experience

· Problem Solving Skills

· Technical Skills

· Category & Brand Knowledge

· Analytical Skills

· Interpersonal Skills

· Negotiation Skills

· Written and Verbal Communication Skills

· Supply Chain Knowledge

· P&L Management

· Travel 40%