This position will be responsible for the Brand Marketing Running & Training field of plays focused on the Nordics working directly with the EMEA geography and Central territory team. Moreover, this position will be closely synced with the Women’s, Men’s and Kids Running & Training marketing teams.
WHO YOU’LL WORK WITH
This position will report directly to the Senior Supervisor, Brand Marketing Running & Training, Nordics. The person will work alongside an amazing team of EMEA Running & Training Brand Marketing teammates based in our EHQ and Central office in Berlin. And the individual will of course build strong relationships with key partners in the territory with a focus on Stockholm and Kopenhagen – a collection of the faces & organizations that we believe best represent our brand.
WHO WE ARE LOOKING FOR
We are looking for a talented brand marketeer who is motivated and enthusiastic with a deep affinity for Running & Training and an ability to uncover stories that will inspire the next generation to move. A marketeer keen to leverage that passion to reimagine the future of sport and make athletes’ dreams real. A positive and proactive individual that thrives in a fast-paced environment, demonstrating innovative thinking, a growth mindset and unwavering commitment to executional excellence.
A successful candidate brings:
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Passion for sport and a deep understanding of its athletes and communities, their motivations and challenges
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Love For the Sport: Strong understanding of the Running & Training (athletes and moments) and its wider culture.
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Campaign Management: Hands-on experience supporting marketing campaign from planning through to executions delivering on clear objective and KPI’s.
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Executional Excellence & Attention to Detail: Focus on delivering efficient and timely results, while maintaining a high standard of quality.
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Adaptability: Skills demonstrating the ability to manage multiple projects simultaneously and being able to adjust quickly to changing business needs and feedback in a dynamic environment.
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Consumer Insight & Activation: Have a deep understanding of our key consumer in the Nordics and having the proven ability to gather and apply consumer insights to boost seasonal brand plans.
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Innovation & Growth Mindset: a continuous learner who explores new marketing approaches, testing and improving engagement and overall campaign success.
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A pro-active and structured team player in a fast-moving environment
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Embody Nike D&I values and Maxims (guiding principles), always.
WHAT YOU’LL WORK ON
As Nordics Specialist I, you will be part of the Central Brand Marketing Team. This role will span across the running and training field of plays, working on key territory-based projects, or to drive the amplification of a Geo-led concept map story. Key duties that are associated with this role include:
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Campaign Support: Executing marketing campaigns for the Nordics across Running and Fitness.
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Partnership Cultivation: Build and maintain strong relationships with internal teams, marketplace partners and vendors to ensure seamless execution. Identify the people and organizations that best align to our brand values and can best bring our individual consumer field of play strategies to life. Then managing these relationships in a robust yet sustainable fashion.
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Consumer Insights: continuously gather and apply consumer insights, helping us better serve our consumer within the Nordics.
This job posting will be closed on the 10th of January 2025.
After that, we will share feedback to all applications and move forward with the shortlisted ones.
This role is not available for relocation.
What We Do
At NIKE, Inc., it’s in our nature to innovate and our mission is to bring inspiration and innovation to every athlete* in the world [if you have a body, you’re an athlete]. Because we exist to serve athletes, we dare to design the future of sport. To us, innovation is about elevating human potential. We obsess over the needs of athletes of all abilities, using their insights to create products that are beautiful, useful and make all athletes better. To make big leaps, we take big risks. Incremental change won’t get us to where we want to go fast enough. So we pursue moonshots — like developing the first self-lacing shoe, running the first two-hour marathon and committing to 100% renewable energy use in our facilities. We embrace different perspectives — from scientists and designers to coders and quarterbacks — because we know everyone brings unique experiences and ideas to the team. To serve athletes across the hundreds of countries where NIKE does business, we need teams that truly reflect the diversity of our consumers and a culture of inclusivity. We aim to foster inclusion and embrace diversity throughout our business, teams, and culture to create breakthrough innovations, empower teammates to realize their full potential and bring us closer to the communities we serve. NIKE's diverse, high-performing teams around the world are united in purpose and inspired to change the world through sport.
Why Work With Us
With a global footprint, culture of innovation and team-first mentality, we take action to create a future of continual progress for athletes, sport and our world. Whether our job is designing the ultimate sneaker or coding a revolutionary app, we’re united by the same mission: to bring inspiration and innovation to every athlete in the world.
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