Social Media Strategist

Posted 4 Days Ago
Hiring Remotely in USA
Remote
75K-88K Annually
Mid level
Big Data • Food • Mobile • Payments
Fetch Rewards gives shoppers an easy and fun way to save on their everyday purchases.
The Role
The Social Media Strategist will develop and execute social strategies, create content, manage community engagement, and support campaigns for Fetch and its partners.
Summary Generated by Built In
What we’re building and why we’re building it. 

Fetch helps people live rewarded every day, with a vision to become the rewards destination for everyone. We turn everyday activities into meaningful rewards, whether it’s grocery shopping, grabbing a quick meal, or playing a favorite mobile game. To date, we’ve awarded more than $1 billion in Fetch Points to our users.

Each day, more than 13 million receipts are submitted on Fetch, providing visibility into over $212 billion in gross merchandise value. This creates the largest retail-agnostic, SKU-level view of household spending, powering Fetch as an outcomes-based advertising platform that helps brands acquire and retain lifelong consumers.

The Fetch app is available on the App Store and Google Play, with more than 6 million five-star reviews from a highly engaged and loyal user base.

It’s not just our users who believe in Fetch: with investments from Softbank, ICONIQ, DST, Greycroft, and partnerships ranging from challenger brands to Fortune 500 companies, Fetch is reshaping how brands and consumers connect in the marketplace. When you work at Fetch, you play a vital role in a platform that drives brand loyalty and creates lifelong consumers with the power of Fetch points. User and partner success are at the heart of everything we do, and we extend that same commitment to our employees.

At Fetch, we value curiosity, adaptability, and the confidence to explore new tools, especially AI, to drive smarter, faster work. You don’t need to be an expert, but you should be ready to learn quickly and think critically. We welcome learners who move fast, challenge the status quo, and shape what’s next, with us.  Ranked as one of America’s Best Startup Employers by Forbes for two years in a row, Fetch fosters a people-first culture rooted in trust, accountability, and innovation. We encourage our employees to challenge ideas, think bigger, and always bring the fun to Fetch.
About the Role:
The Social Media Strategist will play a key role in shaping and executing Fetch’s social presence, driving engagement, and building community across platforms. This role sits within the Brand Experience team and works cross-functionally with Creator, Partnerships, Sales, and Growth teams to bring Fetch—and our brand partners—into culture in relevant, engaging, and measurable ways.

This is a hands-on role that blends strategy, content creation, community management, and performance marketing, with a strong emphasis on supporting both Fetch-owned initiatives and brand partner campaigns on social.

This is a full-time role that can be held from one of our US offices or remotely in the United States.

Role Responsibilities: 

Own Social Strategy & Campaign Execution
  • Develop and execute social strategies aligned to brand, campaign, and business priorities
  • Translate internal and partner campaign objectives into social-first content and storytelling
  • Partner cross-functionally to support campaign launches, ensuring social is integrated from planning through execution
  • Maintain a strong pulse on trends, formats, and culture to inform timely and relevant activations

Create & Oversee Content
  • Concept, create, and publish content across Fetch social channels (TikTok, Instagram, etc.)
  • Balance brand storytelling with offer-driven, partner-supported, and performance-oriented content
  • Collaborate with creators and internal teams to scale content production
  • Ensure content is aligned to both Fetch brand standards and partner campaign goals

Lead Community Engagement
  • Own day-to-day community management across platforms
  • Engage proactively with users to build relationships and brand affinity
  • Identify opportunities for Fetch and brand partners to show up authentically in conversation
  • Develop scalable approaches to increase engagement and responsiveness

Support Brand Partners on Social
  • Collaborate with Sales and Partnerships teams to support brand partner campaigns on social
  • Translate partner objectives into compelling, platform-native social content
  • Ensure partner integrations feel authentic to Fetch while delivering against campaign goals
  • Contribute to campaign recaps and insights that demonstrate performance and value to partners

Leverage Data & Measurement
  • Track and analyze performance across organic and paid social, including campaign and partner content
  • Translate data into actionable insights and optimizations
  • Inform content strategy, posting cadence, and spend allocation based on performance trends
  • Support reporting and recaps for both internal stakeholders and brand partners

Support Creator Integration
  • Partner with Creator and Influencer teams to amplify campaigns through social
  • Ensure creator content aligns with social strategy and campaign objectives
  • Identify opportunities to extend Creator Club and ambassador efforts through social

What Success Looks Like
  • You drive measurable growth in engagement, reach, and community interaction
  • You execute high-quality social campaigns that support both Fetch and brand partners
  • You create content that is culturally relevant and performance-driven
  • You deliver clear insights and reporting that inform future strategy and demonstrate impact
  • You are a strong cross-functional partner, elevating how social contributes to campaigns and revenue

Minimum Requirements:
  • 3+ years of experience in social media, content strategy, or digital marketing
  • Proven ability to develop and execute social strategies tied to campaigns and business goals
  • Strong content creation skills (short-form video, copywriting, platform-native formats)
  • Experience supporting brand or partner campaigns on social
  • Deep understanding of social platforms, trends, and internet culture
  • Experience with social analytics, reporting, and performance measurement
  • Highly organized, proactive, and comfortable in a fast-paced environment
  • Strong communication and collaboration skills
 
Compensation:
At Fetch, we offer competitive compensation packages including base, equity, and benefits to the exceptional folks we hire. The base salary range for this position is $75,000 - $88,000. Discover our benefits and how our employees live rewarded at https://fetch.com/careers.

At Fetch, we'll give you the tools to feel healthy, happy and secure through:

  • Equity: We offer full-time employees equity in Fetch, so that everyone can benefit from Fetch’s growth.
  • 401k Match: Dollar-for-dollar match up to 4%.
  • Benefits for humans and pets: We offer comprehensive medical, dental and vision plans for everyone including your pets.
  • Continuing Education: Fetch provides ten thousand per year in education reimbursement.
  • Employee Resource Groups: Take part in employee-led groups that are centered around fostering a diverse and inclusive workplace through events, dialogue and advocacy. The ERGs participate in our Inclusion Council with members of executive leadership.
  • Paid Time Off: On top of our flexible PTO, Fetch observes 9 paid holidays, as well as our year-end week-long break. 
  • Robust Leave Policies: 20 weeks of paid parental leave for primary caregivers, 14 weeks for secondary caregivers, and a flexible return to work schedule. 
  • Calvin Care Cash: Employees who are welcoming new family members will also receive a one time $2,000 incentive to assist employees with covering the cost of childcare, clothing, diapers and much more!
  • Flexible Work Environment: Collaborate with your team in one of our stunning offices, or you can work fully remotely from anywhere in the US. We’ll ensure you are equally equipped with the hardware and software you need to get your job done in the comfort of your home. (applicable for most roles)

Fetch is an equal opportunity employer that embraces diversity, inclusion, and respect for all individuals. We do not discriminate on the basis of race, color, religion, gender, gender identity or expression, sexual orientation, age, national origin, marital status, veteran status, disability, or any other characteristic protected by applicable law. Our commitment to inclusivity ensures that everyone is treated with dignity and has the opportunity to succeed based on their talent, skills, and potential.

Fetch also provides reasonable accommodations to qualified individuals with disabilities or those with sincerely held religious beliefs, as required by law. If you need assistance with the application process or require an accommodation, please contact us at [email protected].

Skills Required

  • 3+ years of experience in social media, content strategy, or digital marketing
  • Proven ability to develop and execute social strategies tied to campaigns and business goals
  • Strong content creation skills (short-form video, copywriting, platform-native formats)
  • Experience supporting brand or partner campaigns on social
  • Deep understanding of social platforms, trends, and internet culture
  • Experience with social analytics, reporting, and performance measurement
  • Highly organized, proactive, and comfortable in a fast-paced environment
  • Strong communication and collaboration skills

Fetch Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Fetch and has not been reviewed or approved by Fetch.

  • Healthcare Strength Benefits information points to comprehensive medical, dental, vision, and life insurance coverage. Feedback suggests employees value the strong health offerings alongside mental-health support.
  • Leave & Time Off Breadth Policies include flexible or unlimited PTO, paid holidays and sick days, bereavement (including pet) and natural-disaster leave. Feedback suggests time-off breadth is a standout element of the package.
  • Wellbeing & Lifestyle Benefits Wellness programs, 1:1 coaching, Gympass, team workouts, and nutrition counseling are provided. Office and remote perks such as home-office stipends, snacks, and pet-friendly spaces further enhance lifestyle support.

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The Company
HQ: Madison, WI
800 Employees
Year Founded: 2013

What We Do

Fetch Rewards is a mobile app that connects and rewards everyday shoppers for buying the brands they love. Fetch gives users the easiest way to save on their purchases by simply scanning any grocery receipt, from any store. For our brand partners, Fetch helps them build long-term loyalty, and understand a true 360 degree view of purchase behavior.

Why Work With Us

We put people first - both in our culture, and in our product. Our culture is built on transparency, empowerment and accountability. Our product is built on putting our customers first in everything we do - from design, to privacy and security, to new features. The result is the rapid growth we all dream of being a part of. Come join the team!

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