Senior Social Media Marketing Strategist

Reposted One Month Ago
Hiring Remotely in USA
Remote
80K-100K Annually
Senior level
AdTech • Marketing Tech • Software
The Role
The Senior Social Media Marketing Strategist will lead the agency's social media strategies for various clients, guiding marketing decisions and influencing business growth through trusted client relationships and innovative approaches.
Summary Generated by Built In

Senior Social Media Strategist Sociallyin | Atlanta, GA (Remote) | $80,000 - $100,000

We're hiring a Senior Social Media Strategist to help shape the future of strategy at Sociallyin.

This is not a role for someone who simply manages content calendars or writes social media recommendations. We're looking for someone who understands people, culture, consumer behavior, marketing, and business. Someone who can sit across from a Fortune 500 marketing leader, earn their trust, and help them make smarter decisions. Someone who can identify opportunities before clients ask for them. Someone who sees around corners.

About Sociallyin

SociallyIn is a 100% social media-focused agency. Not "social plus a bunch of other stuff." Just social. For more than 15 years, we've helped brands navigate the ever-changing social landscape through strategy, content production, community management, paid social advertising, influencer marketing, and social selling. We're 50+ people strong, fully remote, and work with brands ranging from challenger startups to enterprise organizations.

As social media continues evolving faster than ever and AI reshapes how marketers work, we're investing heavily in the future of strategy. That's where you come in. We're hiring a Senior Social Media Strategist to own client relationships, drive strategy, and grow accounts. We want someone who's genuinely curious about where this industry is headed and inherently, naturally, gloriously social, both online and off!

About the Role

The Senior Social Media Strategist serves as one of the agency's strategic leaders.

You'll help guide social media strategy across multiple client accounts, influence marketing decisions, contribute to agency thought leadership, support new business efforts, and elevate strategic thinking across the organization. You'll work closely with Account Management, Creative, Community Management, Paid Media, Influencer Marketing, and Leadership to ensure our clients aren't just keeping up with social media, they're staying ahead of it. You'll report directly to agency leadership and have meaningful influence over how strategy evolves inside Sociallyin. This role is ideal for someone who loves solving problems, understanding people, analyzing trends, and helping brands win.

What You'll Own:

  • Develop and lead social media strategies across multiple client accounts.
  • Translate business objectives into actionable social marketing plans that drive measurable outcomes.
  • Identify opportunities for audience growth, content innovation, community development, and platform expansion.
  • Create strategic frameworks that improve consistency and elevate thinking across the agency.
  • Serve as a trusted advisor to client stakeholders.
  • Lead strategic conversations, planning sessions, workshops, and quarterly business reviews.
  • Challenge assumptions when necessary and provide recommendations backed by data, experience, and sound judgment.
  • Build relationships that position Sociallyin as a strategic partner, not just a vendor.
  • Turn performance data into actionable recommendations.
  • Monitor platform changes, consumer behavior shifts, emerging trends, and competitive activity.
  • Identify what matters, what doesn't, and where clients should focus next.
  • Help clients understand not only what happened but why it happened.
  • Help shape Sociallyin's point of view on social media marketing.
  • Bring new ideas to the table.
  • Challenge existing processes.
  • Help us stay ahead of where social media is going.
  • Mentor junior strategists, account managers, and other team members.
  • Share knowledge, provide coaching, and help raise the strategic standard across the agency.
  • Contribute to building a stronger strategy department over time.
  • Partner with leadership and sales teams during pitches and proposal development.
  • Help prospective clients understand the value of strategic social media thinking.
  • Contribute ideas that help us win larger and more sophisticated opportunities.

What Success Looks Like In Your First 3 Months:

  • Clients actively seek your perspective and trust your recommendations.'
  • You've influenced strategic direction across multiple accounts and improved the quality of thinking behind client programs.
  • Account teams feel stronger because of your involvement.
  • You've introduced new frameworks, processes, or approaches that improve how we deliver strategy.
  • You've contributed to new business opportunities and helped strengthen Sociallyin's market position.
  • You've established yourself as a strategic leader inside the organization.

What You Bring to the Table:

  • 7+ years of experience in social media marketing, digital marketing, or brand strategy
  • Agency experience required
  • Experience working with large brands, enterprise organizations, or Fortune 500 companies
  • Proven success building and leading social media strategies
  • Strong understanding of content strategy, community management, influencer marketing, and paid social integration
  • Experience presenting to senior-level marketing stakeholders
  • Experience leading strategic conversations and facilitating workshops
  • Deep understanding of social media platforms and consumer behavior
  • Strong business and marketing acumen
  • Ability to connect social media initiatives to broader business objectives
  • Exceptional critical thinking and problem-solving abilities
  • Strong analytical mindset and comfort working with performance data
  • Strong communication and presentation skills
  • Ability to influence without authority
  • Comfortable navigating ambiguity and complexity
  • Experience mentoring or coaching others
  • High level of ownership and accountability

Bonus Points:

  • Experience on both the agency and brand side
  • Experience with social listening and audience intelligence platforms
  • Public speaking, thought leadership, or content creation experience
  • Experience supporting enterprise-level pitches and new business efforts
  • Genuine curiosity about AI and the future of marketing

Where This Role Can Go:

We're actively investing in strategy as a core function of the agency.

As Sociallyin continues growing, we see opportunities for this role to evolve into Strategy Team Lead, Director of Strategy, or broader agency leadership positions. The strongest candidates won't simply fill this role. They'll help define what it becomes.

What We Offer:

  • Salary: $80,000–$100,000, DOE (exact compensation may vary based on skills and experience)

Benefits you’ll enjoy as a member of our team:

  • Performance bonus opportunities
  • Fully remote work environment
  • Direct access to founders and agency leadership
  • Medical, dental, and vision insurance
  • 401(k) with company match
  • Uncapped PTO
  • Paid parental leave
  • Paid volunteer time
  • Home office allowance
  • Professional development opportunities
  • A team that genuinely cares about doing great work and helping each other succeed
  • & more (See our careers page for full details)

If you're excited by the idea of shaping strategy, influencing brands, mentoring others, and helping define what's next for social media marketing, we'd love to meet you.

You'll have a real seat at the table. This isn't an agency where leadership is a distant org chart. You'll work directly with our founder and leadership team, your ideas will get heard, and the work you do will shape where the agency goes next.

Skills Required

  • 7+ years of experience in social media marketing, digital marketing, or brand strategy
  • Agency experience required
  • Experience working with large brands, enterprise organizations, or Fortune 500 companies
  • Proven success building and leading social media strategies
  • Strong understanding of content strategy, community management, influencer marketing, and paid social integration
  • Experience presenting to senior-level marketing stakeholders
  • Deep understanding of social media platforms and consumer behavior
  • Strong analytical mindset and comfort working with performance data
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The Company
HQ: Atlanta, Georgia
65 Employees
Year Founded: 2011

What We Do

Sociallyin is the #1 social-first marketing agency built to help brands turn social media into a real business driver. We partner with CMOs, VPs of Marketing, Social Media Directors, and Brand Leaders to design and execute social programs that go beyond vanity metrics and deliver measurable impact. We are 100% focused on social media. That focus enables us to delve deeper than traditional agencies, combining strategy, creative, media, and analytics into a single, integrated system designed for modern platforms and audiences. Our services include social media strategy, full-service social media management, content production at scale, paid social advertising, influencer marketing, inbound and outbound community management, social listening, and performance reporting tied to business outcomes. From always-on brand presence to campaign-based initiatives, we help teams move faster and scale smarter. Sociallyin is built for modern marketing teams and brands that need a partner that understands platform nuance, content velocity, internal stakeholder pressure, and performance accountability. We operate as an extension of in-house teams, providing strategic leadership and creative horsepower without adding friction. What sets us apart is our ability to blend platform-native creativity with data-driven decision-making. Our teams produce scroll-stopping content at scale, while our strategists and analysts continuously test, optimize, and connect social efforts to real KPIs. If you’re looking for a social media agency that treats social as a core growth channel, not an afterthought, welcome to Sociallyin.

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